Zensar Technologies – Becoming the Innovation Leader INNOVATIVE TECHNOLOGY SOLUTIONS Analyst Meet March 26 th, 2007 Pune, India A CMMI Level 5 Company www. zensar. com
Agenda • Market size- Opportunities • Innovation @ Zensar • Business Outlook • Strategy to achieve Business Plan • Organisation Structure
Service Lines Application Portfolio Management Application Development Application Support & Maintenance Infrastructure Management Independent Testing Services Consulting Business Process Outsourcing HR Shared Services Knowledge Process Outsourcing Transaction Processing Voice Telecom Utilities Innovative Technology Solutions Application Modernization Embedded Systems Product Engineering Services Legacy Migration Enterprise Application Services Enterprise Resource Planning [Oracle/ SAP, PS Business Intelligence and Datawarehousing Financial Services Engineerin g Services Retail Manufact uring Pharma Textile Dairy
Global Market Share Practice Global Market Share Embedded Software $ 3. 5 Billion Embedded (Software +IC+ Boards) $ 88 Billion Global Software Product Market $ 180 Billion Indian Product Development Market $ 8 -10 Billion Outsourced Product Development Market $ 11 Billion Financial Services $ 430 Billion Global IT Financial Services Spend $ 154 Billion ( 2007)
Signals of Change • Customers satisfied on certain dimensions of outsourcing: § Loss of control on applications § Reduction of role for core architects • Dissatisfaction along other dimensions: § § Domain expertise in vendor community Time to market Pricing models Vendor issues – cost, attrition, knowledge management
ITS Vision • Mission/Vision: Transformation Partners by providing Innovative business & technology platforms • Goal: Revenue 100 M$ by 2010
Innovation Journey of Zensar Strategize Survive Value Progression Problem solving Consolidation Frameworks Practice Prevail Solution patterns Virtual global delivery VGDM Saa. S • Communities • Partners • SMEs • SBP • Tools • BPF 2001 – 03 2003 - 06 2006 -08 Time 2007 -09 2008 -10
The Model Driven Framework Standard Processes and Practices Framework Guidelines B U S I N E S S Repository Vertical Specific Solution Patterns Analysis N E E D Design Blueprints Foundation Library Development Testing Deployment Platform 1 Platform 2 Modeling Tools UML/BPMN Profilers Transformers Compilers Testing Tools Documentation Tools Set of Tools Framework Guidelines Standard Processes and Practices Zensar IP Program Analyzer Blueprint Foundry 3. 0 S O L U T I O N
Silica – A case study • Silica – an asset management product company • Customers are HSBC, Investek • Approached Zensar with the maintenance of three products : Fiscus, Silica and IME • The product Fiscus had 8 million lines of code and no documentation • The challenge was to reverse engineer, draw specifications, forward engineer, develop and support the product with no existing documentation
• The SBP framework was formally established with the success at Silica • The client was very satisfied with the outcome and has decided to move the other products into this framework with a view to quality software development • Today Zensar is architecting an integrated product which combines all the three products for Silica using the innovative framework
The Innovation Touch. . • Create a virtual global delivery model: • Integrate Global Talent including Customer capabilities • Embed Frameworks for service delivery • Implement ERP for IT service provisioning • Steal a few ideas from Manufacturing: • Rigorous Focus on Formal Requirements Specifications & Solution Design • Automated & Distributed Manufacturing • Collaborative participation by Customers
Process Innovation- GDP Global Delivery Platform Customer Approval of Order Customer Sign-Off on Order Delivery Hub Running ERP/SBP Order Entry Order Complete Order Processing Allocate Track Monitor Req. Analysis Design Requirement specs by Customer Reps & SMEs Develop Test Design Transformation Distributed Solution Design Distributed Testing
Innovation Hub @ Poland SBP Server Web-Portal Server • • • 1. Code-generator Service Design Versioning Server Clustered Model repository Service BPF Interface server • • GDM Datacenters Manages Repository-Client interaction Proxies SBP and Collaboration services 2. Pune. Hyderabad 3. Customer 4. Zensar HQ -Pune - LAN Registered modelers: • can update data • can view allotted projects, deadlines and other relevant project metrics • Publish their calendar Project Managers: • can publish project metrics • Grant/Revoke privileges, restrictions • Can query for resources Customers: • Transparently view progress • Seek design Updates • Initiate change requisition • Seek automated reports Manage BPF roles, model repository, model versioning, design templates and patterns. 4000+ Km (Geographically) Legend: BPF Client and Modeler Web-browser communication BPF Client -BPF Interface Server Communication over Internet Server-Server Communication LAN Communication Collaboration Server • Identity server • Collaboration server Zensar Innovation Hub Gdansk, Poland
Dashboard on Demand
Dashboard on Demand Application Design
Benefits of the VGDM SBP Approach • Rapid, High Quality & Cost effective model-to-code software development paradigm • Focus on the Business Process & Application Design coupled with automation • Rich Solution Blueprints repository to leverage existing assets, providing significant improvements in ROI & turnaround time • Lower maintenance cost as changes are implemented at the Blue. Print level rather than the source code • Blueprints are platform agnostic and can be targeted across diverse platforms, including future ones
• Partner & Customer SME can collaborate using the VGDM & therefore ensure that we downplay the threats of outsourcing • Penetrate Non- English countries using collaborative model for Successful implementation • Enables a vibrant Community-Corporate partnership benefiting both entities • Truly distributed engineering bringing in global talent pool using a community model to meet customer price points
What does VGDM mean to… • Zensar: – Access to expertise and human resource across the globe. – Consistent and best practices in software development and maintenance – Reusable models and patterns to accelerate application development. – Access to Zensar expertise pool. • Customers: – Expert consulting and opinions on best practices by consultants world over – Engineered Applications, not spaghetti software. – Hassle free enhancements to application by changing the process flow at model level and not interfering at code level • Community: – Access to a world class distributed modeling tool and collaboration environment. – Early deployment and commercialization of Open Standards and Technologies – A trustworthy partner in Zensar - enabling community development
Achievements • 8 out of Top 10 BFSI in SA are our customers • Top Fortune 50 customers like Credit Suisse, UBS have grown significantly in BFSI space • 8 yrs of successful Embedded Service for Fujitsu due to continuous Research in New –technologies • Over 17 leading customers in Product Engg Space (Silica) • A few companies have a leadership position in this area
Moving towards software as a service • Business process management enabled by SOA: Business process management combining software capabilities and business expertise to accelerate process improvement and facilitate business innovation Domain areas : Retail, Finance • Service creation: Creating flexible, service-based business applications that expose business behavior as a service and also reuses business logic which is exposed as a service. - solution patterns • Service connectivity: Link people, processes and information with a seamless flow of messages and information from virtually anywhere at anytime using anything by making assessable a set of core services available to a variety of applications - virtual global platform • SOA design: Aligning the modeling of business design and IT solution design through a set of roles, methods and artifacts to render a set of explicit business processes. • SOA governance: Define the policies, processes, and tools that oversee who owns a service, who can use it, how it can be used, and when it will be available to those needing it.
ITS offerings • Product Engineering Services • Extended Embedded Services • Banking Financial Services Industry
Product Engineering Services • Model Driven Release Management • Traditional Support • Fixes to Features • Feature to Enhancement • Version Management • Internationalization • Model Driven Re-Engineering • Migration • Re-Engineering • Extensions
Extended Embedded systems EES Practice High Tech Manufacturing Service Offerings • Device & System Evaluation Tools, • Firmware development • R&D Telecom & Mobile Semiconductor & Embedded R&D & New Competencies Service Offerings • S/W, IVRS, • Routing & Switching • Network Storage • Mobile Apps Service Offerings • Embedded system development, • Apps Engineering • Automotive • Retail & logistics, • Gaming & Entertainment Existing Verticals Future Verticals
BFSI Capital Markets – Trade Processing, Clearing & Settlement – Equities, Derivatives – Fixed Income Securities – Risk Management – Asset Management – Fund Administration – Regulatory Compliance Insurance – – Claims administration Pension Plans Policy Administration Annuities Risk & Regulations – Financial Risk System – Credit & Market Risk – Operational Risk – Business Continuity Planning – Basel II FS COE Banking – Private Banking & Customer Relationship Strategies – Payment – Check Clearing & Settlement – Trade Finance – Investment Banking
SBP led services - An Outlook 2003 -04 Revenue (USDM) Growth Yo. Y% 2004 -05 2005 -06 2006 -07 2007 -08 2008 -09 3. 0 7. 0 14 28 50 75 - - 100 70 50
Business Channels Supply SM IT service Cos Communities Academic Institutions Demand Govt. Departments FTO, SM Businesses Start-ups, IP Marketplace Leverage Distributed Capabilities!
Business Model Innovation ce rien pe ex ideas Comm unities t ec ntell i SME ISV/OEM GDP Americas Europe Asia Pacific Academic Inst. Small & Medium IT Cos. Partners Communities Individuals
Go to Market – in progress • Supply side ramp-up: Generate a network of skills & niche capabilities • Popularize business model and tools in customer community and users – To enable garnering of best resources across industry and geographies Internet based marketing • Business Branding • Create collaterals • Liaison with user communities & small/mid size companies – build the network • Sell to companies with potential for license fees
Strategy To Achieve Business Plan • JV with EZA for Japan Market Penetration & China Delivery Center for penetration in Asia Pacific and Acquisition of telecom software company to grow in Embedded space • Eastern Europe Near Shore Delivery Center at Poland to penetrate BFSI Europe and Latin American Markets • BEE Company JV for leadership in SA in BFSI and Govt. • Sales Focus on BFSI, Retail, Hi-tech, Telecom verticals • Domain Specific platform and Frame work to enable provide Software as Service
Investments • To Acquire Telecom software company in china and BFSI software company in EE and Australia • To Build domain Embedded technology solutions for Specific • To Research in SOA and create Solution patterns , Domain specific models and languages which would enable ITS to offer Saa. S • In Marketing & Brand Building to Promote GDP platform, Community creation and Saa. S model
ITS -Structure ITS SBU Head V Balasubramanian Extended Engineering Services C. P. Limaye Marketing Sunil Mansharamani GDP Services Vijay Gaikwad Financial Technology Solutions Vijay Saradhi Product Engineering Services Narendra Joshi Japan and Aus Sudhir Mathur SE Asia J Partha ADM Pushpal Kapadia Eastern Europe &Nordic V. Shankar IMEA Yogesh Patgaonkar Focus • Incubate and disseminate innovation across Zensar • Act as the future growth engine for Zensar via innovative offerings
Thank You A CMMI Level 5 Company www. zensar. com
Скачать презентацию Zensar Technologies Becoming the Innovation Leader INNOVATIVE
12fc5b91eb152f6b9300a70628f2f21b.ppt