Yves Saint Laurent.pptx
- Количество слайдов: 8
Yves Saint Laurent (YSL) (Saint Laurent Paris) Abdullina Ilmira Derkah Yana PONB-205
The history of creation Yves Saint Laurent YSL (also known as Saint Laurent Paris) is a French luxury fashion house founded by Yves Saint Laurent and his partner, Pierre Bergé. Saint Laurent Paris revived its haute couture collection in 2015 under creative director Hedi Slimane. The new collection, "Yves Saint Laurent Couture" or "Saint Laurent Paris 24, Rue de L’Université" is the French house's first couture collection ever since the retirement of its legendary founder in 2002.
Competitors to Yves Saint Laurent include, among many, the fashion houses of Chanel, Burberry, Dior, Gucci, Louis Vuitton and Prada.
The eponymous brand was founded by designer Yves Saint Laurent and his partner, Pierre Bergé in 1961, and the current logos were designed in 1963 by A. M. Cassandre. During the 1960 s and 1970 s, the firm popularized fashion trends such as the beatnik look, safari jackets for men and women, tight pants and tall, thigh-high boots, including the creation of arguably the most famous classic tuxedo suit for women in 1966, Le Smoking suit. Some of his most memorable collections include the Pop Art, Ballet Russes, Picasso, and Chinese ones.
Proceedings
Yves Saint Laurenttrial was held in Federal court in new York. Louboutin accused the house of Yves Saint Laurent in violation of copyright trademark and "unfair competition". The scandal emerged after in the boutiques of Yves Saint Laurent in Manhattan appeared shoes with red soles. In this connection the Christian Louboutin has demanded compensation of $ 1 million from Laurent because he blatantly copied the signature red soles that are the hallmark of his shoes.
Аdjudication However, the us court upheld the claim of reason, stating that the red sole cannot be considered a trademark. Moreover, the judge stated that Christian Louboutin has not provided the court with compelling evidence that the house Yves Saint Laurent has violated the owner's copyright of the "red soles". The court decided to reject the claim, not to prohibit the sale of red-soled shoes in other brands and not to pay Louboutin a million dollars compensation.
Thank you for your attention! IA&YD
Yves Saint Laurent.pptx