Workshop for Telefonica O 2 IBM Tivoli SW

Workshop for Telefonica O 2 IBM Tivoli SW part Prague, June, 8, 2012

Telefonica O 2 • Application monitoring - Proactive monitoring and health of all your systems – Reduction of operational costs preventing failures • Real-time information about availability and performance of OS, Middleware and applications • Historical data and aggregated warehouse reporting, trends analysis • Discovers potential problems before they occurs (predictive monitoring) • Contains knowledge base of issues causes and correction activities – TCO reduction • Functionality of capacity planning and trends monitoring • High Scalability 2 – Reduce Mean Time to Recovery

Integrated Service Management Consolidated Operations Application Performance Management & Trouble-shooting Infrastructure Automation Application Development IT Infrastructure & Operations Network Performance Management Application Resilience CTO & IT Research Virtualization Thru Cloud Change, Incident, Problem Mgmt, Service Desk Converged Asset Management 3

Dimensions of Application Performance Management Stages • Sense application performance abnormalities • Isolate the failing component • Diagnose the root cause of the issue • Repair the application to optimize performance 4

Tivoli’s Application Performance Management Solutions Provide • Increased savings and revenue – Deliver faster time to resolution allows you to get back to business – Enable new, more complex business models, capitalizing on the ability to control your complexity. • Peace of mind – Know the end user’s experience – Identify capacity needs or potential bottlenecks early enough to address them before they impact users • Increased Customer Satisfaction – Find and fix issues before an application goes into production – Predict problems before they end users 5

Telefonica O 2 • Storage management – Increase of security and governance • Support of security on HW level – Decrease risk of data loss • Design of storage meets high redundancy of components – Decrease of costs of backup and restore • Backup and restore just on storage level – TCO reduction • • • 6 Data volume reduction (deduplication) Capacity-based licensing Single point of backup management for various systems Scalability Support for virtualizec environment

IBM Storage Software Solutions Information Assets & Systems Storage Resource & Infrastructure Management & Virtualization Simplification by Virtualization • Protec. Tier deduplicated virtual tape • Tivoli Smart Cloud Virtual Storage Central Management of Storage Center Environment Information Retention & Lifecycle Management Data Protection & Recovery Management • TSM Hierarchical Storage Manager Alignment of IT with Business Goals and Compliance to • System Storage Archive Manager Regulations • IBM Information Archive Systems Storage Servers Networking • Tivoli Storage Flash. Copy Manager Information & Data Movements Backup / Recovery / Archive • TSM Suite for Unified Recovery

It is common problem we are facing Storage Budget Do this with dramatically better efficiency through storage virtualization 8 Budget for Revenue Producing data Budget for Copies of Revenue Producing data Data is still growing! Help ensure the total size of your storage budget remains controlled. Shrink this as a percentage of the pie through Data Protection modernization

IBM Storage Software Solutions Unified Recovery Free IT from the cost and complexity of legacy data management products Get ahead of runaway data growth and Big Data Be online quicker and access clones faster Transform your backup infrastructure into a service Central Management and Storage hypervisor Dramatically improve utilization of your physical storage assets Deliver tier-1 service regardless of hardware choice Balance workload, manage lease termination, improve datacenter performance Optimize your people for the challenges of dayto-day operations 9 Network

IBM Smart Cloud Virtual Storage Center Intelligently controls storage resources • Virtualized storage resources from multiple arrays, vendors, and datacenters – pooled together and accessed anywhere. • Standardized storage services selected from a service catalog • Mobility of storage volumes Move on the fly based on workload balancing policies • Self service provisioning using automation to allocate capacity • Paid per use storage resources end users are aware of the impact of their consumption, service level choices IT Staff Storage Admins Mobile Users

Hover-over health status for individual components Bread-crumb trail navigation Aggregated health status for all components in group Clear and simple to use hover-over menu items Hyperlinks for fast navigation

Customise which graphs are shown and which metric to display Internal resources totalled – along with their aggregated health status Related resources totalled – along with their aggregated health status; simply click on another resource to link to a more detailed view of the component Hover-over for additional information display within graphs

Telefonica O 2 • Network, Config and Business Service management – consolidates complex IT and network operation management tasks – Upgrade and implementation of this solution will bring: • Network audit, capabilities and network compliance • Setting and implementing network security standards • Central point of real-time service management for business applications, network devices, Internet protocols and security devices • Real-time information consolidated into customized single dashboard • Gain real-time visibility and actionable insight into services, KPI’s and processes 13

Network, Config & Business Service Management Network Executive Team Operations Enterprise Sales Service. Desk Service Assurance Data Sources IT Other Customer Care Service Quality, SLA and Customer Experience Management Fault/Event Configuration Enrichment & Management Automation Systems and Application Management Discovery & Data Collection Access Network LTE, UMTS, GPRS, GSM, DSL, Wi. Max, Wired Core Mobile (PS, CS), Wireline, IP, NGN Service Provider IT Resources (Servers) IT Applications Datacenter Broad Network, Service, IT, Transactional and Operational Data Source Support 3 pp Integration Portal – Business Service Management & Consolidated Operations

Customer implemented solution overview

Customer reference - Ceska Pojistovna, a. s. Business challenge: Ceska Pojistovna needed to integrate the heterogeneous IT environment into a single functional unit without violating the integrity and consistency of information. It began to look for a central monitoring system to consolidate management of the infrastructure, with the ultimate goals of freeing up siloed resources, enhancing the quality and relevance of data, increasing application availability and improving problem diagnosis. In addition, Ceska Pojistovna sought a single configuration management database (CMDB) and a comprehensive, modern service desk to support internal users. Solution: Ceska Pojistovna worked with IBM Business Partner GC System a. s. and IBM Software Services for Tivoli to develop a sweeping IT monitoring and management solution based on IBM Tivoli software and two IBM Power 550 Express servers. Running the IBM AIX 6 operating system, each server is equipped with 128 GB of RAM and 5 GHz CPUs, providing a high-performance platform for the Tivoli software. Benefits: § Reduced maintenance costs by USD 200, 000 by consolidating the environment onto a standard software platform § Saved USD 25, 000 annually in human resources costs by increasing the efficiency and productivity of the IT department § Cut overall IT costs while improving service levels and reducing workload Ceska Pojistovna, a. s. , Customer Reference, June 2011 “A centrally managed IT environment has been critically important to the continuing operation of our business. We would not have been able to afford a serious outage. ”

Service Availability and Performance Management IT Operational and business events integrated in one console. Launch to operational console for quick root cause analysis. Real-time data access, from virtually any data source across organizational boundaries Consolidated operational view of performance & availability Complete coverage of over 1000 device types Policy driven automated response to events (failover, provision new capacity, problem resolution).

Workshop for Telefonica O 2 IBM Information Management part Prague, June, 8, 2012

IBM DB 2 Low Operational Cost Ease of Development Reliability Parallel processing, deep compression, and automation SQL compatibility, native XML and graph stores, and cloud support High availability, fast recovery, and online utilities "With each release of DB 2, I experience faster results with less CPU. ” --Martin Hubel, President, Martin Hubel Consulting Inc.

IBM DB 2 for SAP • Reduces total SAP Database Infrastructure Cost ~ 20% • Reduces SAP storage needs compared to Oracle 55 %- 68% • Reduces license and maintenance cost via SAP OEM 38% - 74% • Reduces Administrative Tasks 25% • #1 in performance to SAP customers: Faster than Oracle for R/3 Faster than Oracle for BW Unlimited scale out for SAP BW above 100 TB 2 0 20+% 40+%

IBM DB 2 for SAP • IBM and SAP partner through every stage of the software life cycle • Long term, joint product roadmaps • Jointly staffed development, testing, and support teams • SAP certifies every DB 2 version and fixpack • IBM and SAP align release, maintenance and support cycles • SAP has migrated its major business systems to DB 2 • SAP’s HR, ERP, CRM and BW run on DB 2 2 1

DB 2 & SAP Wins

Info. Sphere Guardium • Real-time monitoring of all database access • Policy-based controls to rapidly detect unauthorized or suspicious activity • Automated compliance workflow to efficiently meet regulatory requirements • Centralized control and policy enforcement for most database and application environments – Informix, DB 2, Oracle, SQL Server, z/OS, Sybase, etc – SAP, Siebel, Oracle EBS, People. Soft, Web. Sphere, etc 2 3

Info. Sphere Guardium Addressing the Full Lifecycle of Database Security & Compliance Monitor & Enforce Audit & Report Critical Data Infrastructure Discover & Classify Assess & Harden

Info. Sphere Guardium Architecture • • 100% visibility including local DBA access No DBMS or application changes Minimal impact on DB performance Enforces separation of duties with tamperproof audit repository • • • Granular policies, monitoring & auditing providing the Who, What, When & How Real-time, policy-based alerting Can stores between 3 -6 months worth of audit data on the appliance itself and integrates with archiving systems

Info. Sphere Guardium References (Telecommunications)

BACKUP slides

What You Need to Manage Servers § ESX servers § Apps, DB’s, file systems § Volume managers § Host bus adaptors § Virtual HBAs § Multi-path drivers Storage Networks § Switches & Directors § Virtual devices Storage § Multi-vendor storage § Storage array provisioning § Virtualization / Vol. mapping § Block + NAS, VMFS § Tape libraries Replication § Flash. Copy § Metro Mirror § Metro Global Mirror TPC Can Help Start Here TPC 5. 1 ü Single management console ü Heterogeneous storage ü Health monitoring ü Capacity mgmt. ü Provisioning ü Fabric management ü Flash. Copy support ü Storage System Performance Management ü SAN Fabric Performance management ü Trend Analysis ü DR & Business Continuity ü Applications & Storage ü Hyperswap Mgmt. … and Mature IBM Smart. Cloud Virtual Storage Center All this and more… üAdvanced SAN Planning and provisioning based on best practices üProactive configuration change management üPerformance optimization üTiering Optimization üComplete SAN fabric performance mgmt. üStorage Virtualization üApplication Aware flashcopy management

Service Availability and Performance Management LS W TSQMc r ule ed ch TN CM TBSM Impact M TP TNPM ITCAM… ITCAM for Apps* TE DD M/ CC MD B OMNIbus/NWM TA Appliances* MS Apps* M OMEGAMON Base ITM