WIC Nutrition Program Presented by Cheryl Levendoski WIC Program Director
Mission Statement The mission of the Wisconsin WIC program is to promote and maintain the health and well-being of nutritionally at-risk pregnant, breastfeeding and postpartum women, infants and children.
WIC Provides • • Nutritious supplemental foods Nutrition education Breastfeeding education and support Referrals to other needed health & community resources
Certification Requirements ü Categorical Eligible ü Wisconsin Residence ü Meet Income Eligibility
Current Income Eligibility • Family Size Weekly Monthly Annually • 1 $364 $1575 $18889 • 2 $488 $2111 $25327 • 3 $611 $2648 $31765 • 4 $735 $3184 $38203 • For July 2007 through June 2008
Health Care Sources
Public Health Madison & Dane County
Race & Ethnicity
Languages • • • Spanish - 1677 (23%) Hmong – 100 Vietnamese, Laotian, Cambodian – 9 Russian – 4 Other – 68 (Albanian, Mandarin, Korean, French) • English as their 2 nd Language - 690
ROSIE (Real-time Online Statewide Information Environment) https: //www. rosiewi. org/ • Collects & processes WIC data • Web-based, centralized system • Uses data to create standard & ad hoc reports
Breastfeeding Incidence 10/01/06 -09/30/07 • Breastfeeding Incidence 75. 4% • Statewide comparison 63. 1%
Breastfeeding Duration All Infants Duration Statewide Comparison 1 month 62. 8% 52. 7% 3 months 58. 8% 45. 9% 6 months 42. 9% 25. 4% 12 months 23% 11. 2%
Wisconsin WIC Program Funding Allocation Caseload • <1000 – $10. 65 x 12 mo • 1000 -2500 - $9. 59 x 12 mo • 2500 -5000 - $8. 53 x 12 mo • >5000 - $7. 47 x 12 mo** (Current Caseload of PHMDC WIC – 6315)
Wisconsin WIC Funding Allocation (continued) • • High Risk – $54** Interpreters Needed - $34** Breastfed Infants - $120** Geographic Data ** per capita rate
PHMDC WIC Program Funding (effective 7/1/07) • Assigned Caseload – 6315 (Jan 07 – 6170, Oct 07 - 6475) • Funding - $940, 248 (initial 2007 funding - $906, 831)
Other 2007 Funding Under WIC Contract • Farmers Market - $6, 021 • WIC Infrastructure – Management Training $1, 100 x 2 projects - $2, 200 • Breastfeeding Peer Counseling - $7, 500 x 2 projects - $15, 000 • Immunization - 0
TOTAL Funding $963, 469
WIC Authorized Grocery Stores & Pharmacies in Madison & Dane County 33 Grocery Stores 19 Pharmacies 2006 Revenue - $3, 442, 397
Farmer’s Market Nutrition Program Madison & Dane County WIC participants allocated $57, 615 to buy fresh fruits, vegetables, and fresh cut herbs at approved farmers’ markets in 2007 growing season
2007 Hunger Survey Madison & State Ave Dane Co 2002 comparison (1208 households) (627 households) (19, 582 households) Low Food Security 58% 51% 49% (+ or – 3) (+ or – 2) (+ or – 4) Very Low Food Security 18% 15% 21% (+ or – 2) (+ or – 1) (+ or – 3)
Figures Ø WIC serves nearly 1 of every 2 infants & nearly 1 of every 4 children in Wisconsin Ø Each $1 investment in WIC services prenatally yields $2 -$4 in health care savings in the 1 st 60 days of life
Questions? Thank you for your support of the Public Health Madison and Dane County WIC Program
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