Welcome to the Israel Agritech Breakfast Grow More

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Welcome to the Israel Agritech Breakfast Grow More with Less! 27 th February 2012 Intercontinental Hotel Melbourne

135 km. 90 min. Syria Dead Sea Jerusalem 470 km. 9 hrs. Negev Egypt N 22, 000 Km² Jordan Valley Tel Aviv Mountain Range Mediterranean Sea Jordan Israel Lebanon

Israel’s Challenges • Low rainfall and poor distribution= Frequent dry spells. Necessity Is the Mother of Innovation! • Problematic for growing (sand Clay). • A wide Spectrum of climates: From Mediterranean Arid.

Israel’s Agricultural Sectors • Greenhouses • Water Management Irrigation • Organic/ecological agriculture • Dairy Farming • Poultry Farming • Aquaculture • Seeds • Mechanization • Fertilizers and Pesticides • Turnkey Projects, Consulting and Know-How

Grow More With Less! The Agricultural Paradox in the past 60 years • We use 60% Less water (80% recycled). – Israel is the first to use waste water treatment for agricultural purposes. • We use Less Land. • We only use 2. 5% of working force (17% in the past). • Production has Grown by a factor of 20. Focus on super intensive agriculture!

Indices of Labor Force, Gross Capital, Technological Level and Values Added in Agriculture

• Israel's agricultural sector is characterized by an intensive system of production stemming from the need to overcome a scarcity water and arable land. • Israeli farmers have come to rely on technology and capital as substitutes for the scarce water and harsh climate they face. • The combination of technology and capital has turned the warmer and potentially unproductive regions of Israel into highly profitable vegetable, fruit, and flower farms. • These technologies include irrigation, different types of cover, hybrid varieties, hormones and other techniques. • Irrigation and cover are widely used. Almost all the crops excluding some of the field crops are irrigated and different types of cover are used. • Field crops are grown on large plots of marginal lands and depend on rainfall more than other crops

Development of Israeli Agro-technology: characteristics Business and Export Oriented! A small local market led to: • • • The need to search for new markets. The need to create new products. The Need to Keep High quality and reasonable price. Israel’s fresh agricultural production exports about 30%-35% Israel’s agricultural industry exports about 50%

The Israeli experience- Guidelines for modern Agro-Business Market Oriented What to produce? The market decides How to produce? Technological solutions

Australia -Israel • Intensive cooperation in water and irrigation • Project in greenhouses • Fertilization • Israel import livestock, beef, lamb and wheat from Australia