Wego Sales Presentation NTOs 2009 Wego delivers

Wego Sales Presentation (NTOs) 2009

Wego delivers value to our travel & non-travel partners • Founded in 2005 by former executives from IHG, Yahoo!, Priceline and ZUJI • Over 150 travel providers have signed commercial agreements with us, including: – leading airlines and low-cost-carriers, such as Emirates, KLM/Air France, Lufthansa, Qantas – Leading hotel chains such as IHG, Starwood, Marriott, Accor, Carlson and Pan Pacific – Leading OTAs and aggregators such as Expedia, Travelocity, Hotel. Club and Priceline • Over 20 distribution agreements including major portals such as Yahoo!, MSN, e. Bay, News. com. au, In. com News Digital Media, a division of News Corp, is an investor.

Wego: What Is A Travel Search Engine ? We don’t sell travel … …We deliver great leads to merchants who sell travel.

Wego: Great Leads are Leads Wego – “Ready to Buy” Beginning their travel search • where to go? • what to pay? • where to buy? Ready to Buy • destination chosen • price checked • merchant selected

Wego: Provide qualified leads We do not compete with your existing marketing efforts. Our goal is to source and develop traffic that you don’t reach on your own. Where does Wego get its traffic from? • Direct “power shoppers” (via bookmark) or type “wego. com” • Portal travel channels “powered by Wego”, such as MSN, Yahoo, e. Bay … • Google search results • Social media on Twitter and Face. Book • Regional cable TV tie-ups

Wego: 3 Paths that Make Leads “Ready To Buy” “Live Price” Real-time price & availability Shoppers late in their search “Recent Price” Recent prices - instantly Shoppers seeking convenience We reach shoppers at all stages of their travel planning! “Hot Deals” Time-sensitive promos Shoppers seeking inspiration

Wego Traffic – Demographics/Behaviour Highly active Travellers with Disposable Income 34% are aged 25 -34, 28% are aged 35 -44 47% are male. 53% are female 30% earn over US$50 k/yr. 21% earn over US$100 K/yr 52% spend at least 15 hours online each week “Shopping”, “Resorts”, “Family/Kids” and “Romance” top the list of recent vacation types, with each cited by >40% of respondents “Western Europe”, “SE Asia” and “Australia” were the top planned destinations 48% now spend more time hunting for good deals than they did before the recession Source: Wego Global User Survey Mar/Apr 09

Wego Traffic – Geo Sources Wego reaches >1 M consumers/month

Wego Traffic – Top city pairs searched

Wego can help you achieve these objectives Raise brand awareness out a cluttered marketplace Display advertisements on homepage, results page, deals page and email newsletters. Video ads and rich media ads available. Shift market share from the region to your destination Destination-targeted ads to cross-sell your destination on competing destinations Distribute brochures Database Collection Distribute online PDF brochures Run contest on Wego and through its wide distribution network around the region

Wego: Homepage Listings Visitors do a search 180 x 150 Banner ad display

Wego: Interstitial Page 300 x 250 Interstitial Display Ad Destination Targeted

Wego: Air Results Page Premium Text Link Flight Listings Banner Ads

Wego: Hotels Results Page Premium Text Link Hotel Spotlight Expandable Spotlight Banner ad

Wego: Packages Results Page Packages Sponsored Links Packages Deals Listing

Wego: Deals Page Featured Destination

Wego: E-mail newsletters Featured Destination

Wego: Landing page 1 Integrate booking engine 1 1 2 2 Highly customizable landing page with video viewing 2

Destination campaign Placements / Duration 1 month 3 months 6 months 12 months Homepage spotlight x x x Insterstitial page x Premium text link x x *Airfare results page x x *Hotels results page x x *Packages results page x x *Deals page x x **Run of site x x Email newsletters x Landing page x x Price $ 6, 000 $ 15, 000 Price / month $ 6, 000 $ 5, 000 $ 4, 000 $ 3, 000 *Results page will include textlinks, skyscrapers and LRECs **Run of site banners can appear anywhere on the products results page and deals page $ 24, 000 $ 36, 000

Summary • Increase top of mind awareness • Highly targeted and affluent visitors • Targeted ads that can help in shifting market share to your destination • High flexibility in executing campaign and keen on out of the box ideas • Global exposure of media through major portals such as MSN, Yahoo and e. Bay available

Thank you Contact Us • • Craig Hewett craig@wego. com • • Gary Lipkowitz lipko@wego. com • +65 6438 -8242