Vo D Ads Video on Demand Vo

Vo. D Ads

Video on Demand (Vo. D) • File format: MP 4 • Dimensions: 832 px x 468 px Aspect ratio: 16 x 9 • Bitrate: 1. 5 Mbps Codec: H. 264 Email all Vo. D creative to: Online. Trafficking@Channel 5. com • Video Length: Max of 30 seconds - unless agreed otherwise. Ad Operations Contacts: Please note a premium will be charged for longer length creatives Aimee Goldsmith • Clock slates should be removed • All files need to be supplied with clock number for clearance through Aimee. Goldsmith@Channel 5. com 0208 612 7541 Clearcast (see next slide for more information). • Click URL: to be supplied by advertiser/agency Kirsty Roos • Tracking: all clicks and impressions are recorded by Channel 5, Kirsty. Roos@Channel 5. com additional third-party tracking can be supplied by advertiser/agency, 0208 612 7546 depending on the provider. The agency/advertiser are responsible for notifying Channel 5 Ad Ops team of any tracking issues within 24 hours Lee Martin of campaign live date. Lee. Martin@Channel 5. com • Due to the variety of 4 th tracking providers, please check with us 0208 612 7544 whether we can support the provider. • To avoid unnecessary delays delivery of ads should be via Adstream or IMD – see contacts tv@imdplc. com • Please note if your campaign is running on the Virgin Media Platform 0207 468 6850 then please contact their Ad ops Team for information on their specs: Adstream ch 5 adops@virginmedia. co. uk tvuk@adstream. com 0207 539 8400 Creative is required to spec five working days before campaign start date. All creatives are subject to Channel 5 approval. Please refer to Channel 5’s standard terms and conditions for advertising.

What is a clock number? A clock number is given to a commercial to identify a particular version and it is unique to a particular product. The clock number is made up of 15 characters. For example: AMV/BTBB 001/030 AMV – this represents either the creative agency or the production house BT – in this example the product is British Telecom BB – the product is broadband 001 – is the version number of the broadband commercial 030 – represents the time length of the commercial, in this example 30 seconds The clock number is given to the commercial by the production house, sometimes by the creative agency, that produces the commercial. It is responsible for sending the final version of the commercial to Clearcast for approval. A digital buyer would contact the production house for the latest clock number(s) for the commercial. Please note the Vo. D creative needs to match the clock number exactly, a linear clock number cannot be used for a Vo. D commercial if it is not identical. Clearcast www. clearcast. org. uk 020 7339 4700 Creative is required five working days before campaign start date. All creatives are subject to channel 5 approval. Please refer to channel 5’s standard terms and conditions for advertising.

Contact us • Sales: Display and Video on Demand Gareth Vaughn Jones Emily Hill Patrick Kelly Head of Digital Sales Manager T: 0208 612 7021 T: 0208 612 7547 T: 0208 612 7503 E: Gareth. Vaughn. Jones@Channel 5. com E: Emily. Hill@Channel 5. com E: Patrick. Kelly@Channel 5. com • Ad Operations: Creative and Trafficking Email all Vo. D and display creative to: Online. Trafficking@channel 5. com Aimee Goldsmith Kirsty Roos Lee Martin Traffic and Analytics Manager Traffic and Analytics Executive T: 0208 612 7541 T: 0208 612 7546 T: 0208 612 7544 E: Aimee. Goldsmith@Channel 5. com E: Kirsty. Roos@Channel 5. com E: Lee. Martin@Channel 5. com