Туркулец Алекей Activity of PR-specialist. Who is this

Туркулец Алекей Activity of PR-specialist.

Who is this most PR-specialist? Companies on the market a lot, and all must have their face to be recognizable, distinct from its competitors. And then PR is indispensable.

His main responsibilities - to form the image of the company to promote its interests, to establish contacts with the media, organize press conferences ...

Importantly - profitable "to light the" company, and technology to promote "ideas to the masses" can be very different: placing articles in appropriate publications; participation in exhibitions; conducting promotional shares ...

The task of PR-specialist - to create a positive image of company among customers, competitors, partners in the market and ... employees of this company.

Another field of PR man - a specialized PR-agencies. Over the last ten years they have appeared in Russia a huge amount. Here, working with different customers and solve problems of any complexity: from promotion candidates to the Duma before the organization of brilliant shows and corporate events.

PR, working with politicians involved in this myth-making, information warfare. Turn ordinary-looking candidate in colorful characters, for whom the voice of the people. Engaged in a guerrilla war "with competitors. Rumors, gossip, "black PR" - all in turn.

In business, PR-specialists are able to pull's failed campaign to promote the product to restore the status quo of the firm.

The agency PR man in a wide range of issues than his colleagues in a particular firm. Today - an order from the construction organization, tomorrow help address the well-known artist, the day after tomorrow - representatives of political parties. Interesting and dynamic. However, the amount of wages less than the salary of PR-specialists of large holdings and corporations.

Thank you for your attention!