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Transforming Healthcare Delivery to a Service Industry Jerome H. Grossman, MD Director, Health Care Transforming Healthcare Delivery to a Service Industry Jerome H. Grossman, MD Director, Health Care Delivery Policy Program American Re Healthcare March 29, 2004

Economic and Societal Changes • Zuboff (1988) – In the Age of the Smart Economic and Societal Changes • Zuboff (1988) – In the Age of the Smart Machine • Giddens (1988) – The Third Way: The Renewal of Social Democracy • Rabin (1998) – Psychology and Economics (Behavioral Economics) • Rivlin (2002) – Challenges of Modern Capitalism • Christiansen (2003) – The Innovator’s Solution • Zuboff (2003) – The Support Economy

Elements of Healthcare Delivery • Starr (1982) – The Social Transformation of Medicine • Elements of Healthcare Delivery • Starr (1982) – The Social Transformation of Medicine • Fuchs (1996) – Individual and Social Responsibility • Institute of Medicine (2000/01) – To Err is Human, Crossing the Quality Chasm

Future Hopes Existing “Trends” Financing Purchasing HEALTH FEDERAL RESERVE Health Value Added Tax Universal Future Hopes Existing “Trends” Financing Purchasing HEALTH FEDERAL RESERVE Health Value Added Tax Universal Health Plan Voucher Based on Clinical Condition Regulating Cash Account Providing SEPARATE FEDERAL AGENCY Vocab/Reporting Licensure Transparency License and Monitoring (Consumer Defined Plans) Catastrophic Account Behavioral Economics Monitoring Safety/Safety Improvement HSA Productivity Arbitration Malpractice Network Creation Systems Management

Financing HEALTH FEDERAL RESERVE Health Value Added Tax Universal Health Plan Voucher Based on Financing HEALTH FEDERAL RESERVE Health Value Added Tax Universal Health Plan Voucher Based on Clinical Condition Monitoring FDA Productivity Clinical Conditions

Regulation SEPARATE FEDERAL AGENCY Safety/Safety Improvement Vocabulary and Reporting Transparency License and Monitoring Licensure Regulation SEPARATE FEDERAL AGENCY Safety/Safety Improvement Vocabulary and Reporting Transparency License and Monitoring Licensure Arbitration Malpractice METAPHORS FAA/NTSB FASB Federal Reserve RESEARCH • Performance Based Regulations • Management Based Regulations • Risk Based Regulations SEC/NASD

Providing: Complex Interdependent Systems Data Exchange 7 x 24 x 365 The Patient Customized Providing: Complex Interdependent Systems Data Exchange 7 x 24 x 365 The Patient Customized Protocol Front Line Team Flexible Management Organization Post Introduction Surveillance Bioterrorism Regulation Environment Productivity Reengineering Human Factors Job Redesign Organization

Scanning the Environment - Costs • Increasing at a steep rate • Increased uninsured Scanning the Environment - Costs • Increasing at a steep rate • Increased uninsured – increased middle class concern • Employers pass increasing cost to employees • Employers pass increase onto retirees – not new employees • Government passes increase onto retirees and states (Medicaid) • Medicare Bill includes medical savings account • The beginning of 401(k) • Employers/govt. decreasing responsibility for health insurance

Quality • Quality focus dominates media and legislation • However progress stays neutral – Quality • Quality focus dominates media and legislation • However progress stays neutral – Scattered successes balanced by new revelations of error • Strategy shifting from projects to “systems thinking” • Lack of transparency and safety oversight becoming larger issue – Finance has SEC – Civil Air Transport has FAA – Health has JCAHO – malpractice (mainly self-regulation)

What Hasn’t Happened Medical Injuries Cost Billions Every Year Researchers studying healthcare quality have What Hasn’t Happened Medical Injuries Cost Billions Every Year Researchers studying healthcare quality have concluded that medical injuries caused during hospital stay kill tens of thousands of patients annually, requiring at least 2. 4 billion extra hospital days resulting in potential medical charges of $9. 3 billion. The work underscores both the scope of the problem and the relative lack of action in solving it. In 1999, for instance, the Institute of Medicine recommended the creation of a “nationwide mandatory reporting system” for medical errors. That hasn’t happened. Very little progress has been made. Source: Wall Street Journal Very little progress has been made.

“ A” Perfect Market • Large numbers of consumers and firms • Free entry “ A” Perfect Market • Large numbers of consumers and firms • Free entry and exit • Marketability of all goods and services including risk • Symmetric information with zero search costs Key Failures in Health • Asymmetric information/costly search • Marketability of risk

Bearing More of the Burden Employees annual healthcare costs, paid by. . . In Bearing More of the Burden Employees annual healthcare costs, paid by. . . In 2004, healthcare costs are projected to rise to about $8, 000 per employee. Source: New York Times, Hewitt Associates Employers Costs Rising Too Between 1998 to 2003, annual healthcare costs paid by employers rose from about $3, 000 to over $5, 000 per employee.

The New 401(HEALTH) Corporation Government Self Defined Contribution Risk Tolerance “Auto Insurance Points” Must The New 401(HEALTH) Corporation Government Self Defined Contribution Risk Tolerance “Auto Insurance Points” Must buy catastrophic insurance + for healthy behavior Medical “Savings Account” + for chronic disease compliance Rollover Result – Lower “rates” next year Portable + for preventive tests

Distribution of Costs 1998 1999 Medical Expense Category in 1998 Average Per Capita Expenses, Distribution of Costs 1998 1999 Medical Expense Category in 1998 Average Per Capita Expenses, $ Total Enrollment, % Total Expenditures, % Average Per Capita Expenses, $ Total Expenditures, % Low (<$2000) 324 87 23 1191 58 5658 12 56 5385 35 49032 1 21 15800 7 Medium ($2000$24999) High (>$24999) Source: Dove, HG, et al, “A Prediction Model for Targeting Low-Cost, High-Risk Members of Managed Care Organizations. ” The American Journal of Managed Care, May 2003.

Catastrophic Insurance x 1, 000 lives Epidemiologic (Incidence & Prevalence) x Predictive Risk Modeling Catastrophic Insurance x 1, 000 lives Epidemiologic (Incidence & Prevalence) x Predictive Risk Modeling (Disease Severity and Comorbidity) x Normative Resources (From Productivity) = Outcomes (Outputs) • Technical • Functional • Trust • Service

Keeping Patients Connected HOW THE SYSTEM WORKS A portable monitor equipped with a digital Keeping Patients Connected HOW THE SYSTEM WORKS A portable monitor equipped with a digital camera and devices such as a blood pressure sensor and stethoscope is set up in the patient’s home. Digital Camera Video-touch screen For videoconferencing Speaker Phone Built-in modem Sends data to VA computers Microphone Source: Boston Globe

Every Home an ICU Source: Boston Globe Every Home an ICU Source: Boston Globe

Sequential Information Experiments Data Analysis Hypothesis Validation Sequential Information Experiments Data Analysis Hypothesis Validation