Скачать презентацию The Meetings Market Authority for 30 years 2004 Скачать презентацию The Meetings Market Authority for 30 years 2004

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The Meetings Market Authority for 30 years! 2004 Meetings Market Report August 2004 The Meetings Market Authority for 30 years! 2004 Meetings Market Report August 2004

M&C: The Authoritative Source for Meetings Industry Research and Data Meetings & Conventions magazine, M&C: The Authoritative Source for Meetings Industry Research and Data Meetings & Conventions magazine, sponsor of the Meetings Market Report since 1974, provides the meetings industry with the only source of vital information on the characteristics of corporate, incentive and association meeting planners. 2004 Meetings Market Report

Methodology u u Online survey April 5 - May 26, 2004 Random sample of Methodology u u Online survey April 5 - May 26, 2004 Random sample of corporate and association subscribers to M&C Incentive: Drawing for one of ten $100 American Express gift certificates 731 completed surveys RWA Research programmed the survey instrument, hosted the website and tabulated the results. Source: 2004 Meetings Market Report Conducted for Meetings & Conventions Magazine 2004 Meetings Market Report

The Market Overview The Market Overview

Summary of Findings The results from this year’s survey point to a clear increase Summary of Findings The results from this year’s survey point to a clear increase in meetings and attendance from two years ago. In the aftermath of September 11 th and the economic slump, attracting visitors to a location for meetings has become even more important. Meetings, conventions and incentive travel brings obvious benefits to destinations, hotels, local attractions, airlines and other suppliers. Further, if business travelers have a satisfying experience, they will return for future meetings or encourage their own company to make the same or similar selections. An added bonus is that an enjoyable meeting or convention may entice attendees to come back for pleasure trips on their own. 2004 Meetings Market Report

Expenditures in Billions Total Expenditures $40. 4 $41. 8 $37. 4 $44. 7 $40. Expenditures in Billions Total Expenditures $40. 4 $41. 8 $37. 4 $44. 7 $40. 2 Year $40. 8 2004 Meetings Market Report

Total Number of Meetings Planned 983. 6 984. 7 1021. 5 1033. 6 1058. Total Number of Meetings Planned 983. 6 984. 7 1021. 5 1033. 6 1058. 8 Meetings in Thousands 1019. 6 Year 2004 Meetings Market Report

Total Number of Attendees 84. 6 84. 5 79. 5 78. 9 79. 9 Total Number of Attendees 84. 6 84. 5 79. 5 78. 9 79. 9 Meetings in Millions 77. 4 Year 2004 Meetings Market Report

The Corporate Meetings Market Including Incentive Travel The Corporate Meetings Market Including Incentive Travel

Distribution of Expenditures u u Total Expenditures = $14. 9 Billion Corporate planners spent Distribution of Expenditures u u Total Expenditures = $14. 9 Billion Corporate planners spent $7. 9 billion on hotels and food/beverage 56% Hotels & F/B 16% Air Transportation 28% All Other 2004 Meetings Market Report

Meeting Planning Responsibilities Select Facility Select Location Plan Entertainment Set Budget Arrange Air Travel Meeting Planning Responsibilities Select Facility Select Location Plan Entertainment Set Budget Arrange Air Travel Plan Agenda 2004 Meetings Market Report

Corporate Meeting Types 2004 Meetings Market Report Corporate Meeting Types 2004 Meetings Market Report

An Average of 3 Cities on Corporate Planners’ Selection Lists 1 City 2 Cities An Average of 3 Cities on Corporate Planners’ Selection Lists 1 City 2 Cities 3 Cities 4 Cities 5 Cities 6 or More Cities 2004 Meetings Market Report

Factors Considered Very Important in the Selection of a Destination 2004 Meetings Market Report Factors Considered Very Important in the Selection of a Destination 2004 Meetings Market Report

Factors Considered Very Important in the Selection of a Destination 2004 Meetings Market Report Factors Considered Very Important in the Selection of a Destination 2004 Meetings Market Report

Types of Facilities Used for Corporate Meetings Downtown Hotels Suburban Hotels Resort Hotels Convention Types of Facilities Used for Corporate Meetings Downtown Hotels Suburban Hotels Resort Hotels Convention Centers Airport Hotels Golf Resorts Suite Hotels Gaming Facilities Residential Conference Ctrs Non-Residential Conference Ctrs Cruise Ships 2004 Meetings Market Report

Factors Considered Very Important in Selection of a Facility/Hotel 2004 Meetings Market Report Factors Considered Very Important in Selection of a Facility/Hotel 2004 Meetings Market Report

Factors Considered Very Important in Selection of a Facility/Hotel 2004 Meetings Market Report Factors Considered Very Important in Selection of a Facility/Hotel 2004 Meetings Market Report

An Average of 6 Hotels on Corporate Planners’ Selection List 1 Hotel 2 Hotels An Average of 6 Hotels on Corporate Planners’ Selection List 1 Hotel 2 Hotels 3 Hotels 4 Hotels 5 Hotels 6 - 10 Hotels 11 or More Hotels 2004 Meetings Market Report

The Association Meetings Market Conventions & Other Association Meetings The Association Meetings Market Conventions & Other Association Meetings

Distribution of Expenditures for Association Meetings u Total Expenditures = $1. 7 Billion ( Distribution of Expenditures for Association Meetings u Total Expenditures = $1. 7 Billion ( Does not include delegate/attendee expenditures. ) u Association planners spent roughly $1 billion on hotels, food/beverage 61% Hotels & F/B $1. 0 billion $2 million $5 million 11% Air Transportation 28% All Other 2004 Meetings Market Report

Meeting Planning Responsibilities Select Facility Select Location Plan Entertainment Set Budget Plan Trade Shows/ Meeting Planning Responsibilities Select Facility Select Location Plan Entertainment Set Budget Plan Trade Shows/ Exhibits Plan Agenda 2004 Meetings Market Report

An Average of 3 Cities on Association Planners’ Selection Lists 1 City 40% 18% An Average of 3 Cities on Association Planners’ Selection Lists 1 City 40% 18% 2 Cities 3 Cities 4 - 5 Cities 6 or More Cities 22% 11% 10% 2004 Meetings Market Report

Factors Considered Very Important in the Selection of a Destination 2004 Meetings Market Report Factors Considered Very Important in the Selection of a Destination 2004 Meetings Market Report

Factors Considered Very Important in the Selection of a Destination 2004 Meetings Market Report Factors Considered Very Important in the Selection of a Destination 2004 Meetings Market Report

Types of Facilities Used for Association Meetings Downtown Hotels Suburban Hotels Resort Hotels Airport Types of Facilities Used for Association Meetings Downtown Hotels Suburban Hotels Resort Hotels Airport Hotels Golf Resorts Suite Hotels Residential Conference Centers Non-Residential Conference Centers Gaming Facilities Cruise Ships 2004 Meetings Market Report

An Average of 6 Hotels on Association Planners’ Selection List 1 Hotel 2 Hotels An Average of 6 Hotels on Association Planners’ Selection List 1 Hotel 2 Hotels 3 Hotels 4 Hotels 5 Hotels 6 - 10 Hotels 11 or More Hotels 2004 Meetings Market Report

Factors Considered Very Important in Selection of a Facility/Hotel 2004 Meetings Market Report Factors Considered Very Important in Selection of a Facility/Hotel 2004 Meetings Market Report

Factors Considered Very Important in Selection of a Facility/Hotel 2004 Meetings Market Report Factors Considered Very Important in Selection of a Facility/Hotel 2004 Meetings Market Report

Major Conventions 2004 Meetings Market Report Major Conventions 2004 Meetings Market Report

When Major Conventions are Held 2004 Meetings Market Report When Major Conventions are Held 2004 Meetings Market Report

Type of Facility Used for Last Major Convention Hotel Convention Center Resort Other 2004 Type of Facility Used for Last Major Convention Hotel Convention Center Resort Other 2004 Meetings Market Report

Other Association Meetings 2004 Meetings Market Report Other Association Meetings 2004 Meetings Market Report

Types of Other Association Meetings 2004 Meetings Market Report Types of Other Association Meetings 2004 Meetings Market Report

Impact of Legal & Security Issues On Corporate & Association Meetings Impact of Legal & Security Issues On Corporate & Association Meetings

Whether Contracts are Reviewed by a Lawyer Corporate Planners Association Planners 2004 Meetings Market Whether Contracts are Reviewed by a Lawyer Corporate Planners Association Planners 2004 Meetings Market Report

Whether Standard Contract has an Attrition Clause Corporate Planners Association Planners 2004 Meetings Market Whether Standard Contract has an Attrition Clause Corporate Planners Association Planners 2004 Meetings Market Report

How Government Issued Security Alerts Impact Meetings Change Meeting Dates Cancel Meetings Change Meeting How Government Issued Security Alerts Impact Meetings Change Meeting Dates Cancel Meetings Change Meeting Location 14% 9% 16% 11% 13% 9% 2004 Meetings Market Report

Did Attendance Decline Due to Security Alerts 2004 Meetings Market Report Did Attendance Decline Due to Security Alerts 2004 Meetings Market Report

Current Use of Outside Security for Meetings 2004 Meetings Market Report Current Use of Outside Security for Meetings 2004 Meetings Market Report

Change in Security Measures 2002 to 2003 Corporate Meetings Conventions Other Association Meetings 2004 Change in Security Measures 2002 to 2003 Corporate Meetings Conventions Other Association Meetings 2004 Meetings Market Report

Technology Use in Meetings Market Technology Use in Meetings Market

Use of Meeting Planning Software 2004 Meetings Market Report Use of Meeting Planning Software 2004 Meetings Market Report

Corporate Planners’ Use of Electronic Information for Meeting Planning 2004 Meetings Market Report Corporate Planners’ Use of Electronic Information for Meeting Planning 2004 Meetings Market Report

Association Planners’ Use of Electronic Information for Meeting Planning 2004 Meetings Market Report Association Planners’ Use of Electronic Information for Meeting Planning 2004 Meetings Market Report

Websites Used Most Often When Planning Meetings Individual Hotel Sites Convention & Visitors Bureaus Websites Used Most Often When Planning Meetings Individual Hotel Sites Convention & Visitors Bureaus 2004 Meetings Market Report

Website Elements Considered Very Useful Facility Search 62% Floor Plans Meeting Space Specifications Maps/Directions Website Elements Considered Very Useful Facility Search 62% Floor Plans Meeting Space Specifications Maps/Directions Photographs Destination Information Note: Data is based on a 5 -point scale where “ 5” is “very useful” and “ 1” is “not useful. ” 2004 Meetings Market Report

The Authoritative Source for Meetings Industry Research and Data The Authoritative Source for Meetings Industry Research and Data