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The Future of XML Editing Content Management with Frame. Maker and DITA Bob Doyle Founder, CM Professionals Editor, CMS Review Contributing Editor, EContent Magazine CEO, sky. Builders. com Observer, OASIS DITA TC Organizer, Boston DITA Users Group November 8, 2006
Framemaker > XML > DITA • As Kay Ethier knows well, XML has become a key part of Framemaker. • DITA is XML for tech writers. • With full support for DITA, Framemaker solidifies its leadership position among XML Editors. November 8, 2006
The Road to DITA • SGML – markup for documentation – the book was the paradigm (Doc. Book) • XML – extensible markup – – the web was a new paradigm (HTML > XHTML) the web demanded more hyperlinking random access chunks of information on demand single-source, multichannel, multilingual • DITA – ready-made metadata November 8, 2006
Darwin and Intelligent Design • There is still some controversy in parts of the country • Kansas and Texas? • about the amazing scientific evidence for human evolution… November 8, 2006
Intelligent Design and Darwin Information Typing Architecture • We are happy to report solid proof of Intelligent Designers in the evolution of DITA… SGML - Charles Goldfarb - Edward Mosher - Raymond Lorie XML - Jon Bozak - Yuri Rubinsky - James Clark - Tim Bray DITA - Don Day - Michael Priestley - David Schell - Eric Hennum - John Hunt - and many unnamed programmers at IBM November 8, 2006
Lovely DITA, Meter Maid, Ready-made Metadata • DITA is a small set of standard XML content elements and attributes • Can DITA do anything XML cannot? No. • Can it do 80% of typical technical documentation needs? Yes. • RSS is also a standard set of XML elements • Will DITA be as successful as RSS? November 8, 2006
RSS is standard metadata • • Rich Site Summary or Really Simple Syndication RSS 1. 0, 2. 0, Atom All are lightweight XML structures that millions of people find easy to use (because they never see them!) • News portals, weblogs, and podcasts November 8, 2006
The First Podcast • Christopher Lydon (NPR’s “The Connection”) • Dave Winer – RSS creator • Adam Curry – wants audio attached • Bloggercon • Blog. Audio. org • Lydon’s new “Open Source” Show on WGBH November 8, 2006
Secret of Frame. Maker Success • Authors work with a familiar tool • Support for structured authoring • Export standards-based content that can be used in global content management • DITA is a revolution now in technical documentation • It can also be used to author any kind of “controlled” corporate content November 8, 2006
DITA Open Toolkit • A landmark in open-source software being incorporated into competing proprietary products from XML editors to CM systems. • Thanks to Don Day, Erik Hennum, John Hunt, Michael Priestley, Dave Schell and unnamed programmers at IBM November 8, 2006
DITA Application Pack • Frame. Maker integrates the DITA Open Toolkit (as did XMe. Ta. L, others) • Publishes to various outputs, including a Frame. Maker Book, without the DITA OT • Uses XSLT for processing DITA maps. • XSLT is customizable directly. November 8, 2006
The Development Community behind the Application Pack • Backspace Ink, Bright Path Solutions, Document Jones, Group Wellesley, Integrated Technologies, Leximation, Promptt, Publishing Smarter, Scriptorium Publishing, Text Structure Consulting, and Silicon Publishing created the Application Pack for DITA—all overseen and coordinated by Silicon Publishing. November 8, 2006
The value of structured writing • Writing for consistency – A difference should make a difference • Writing for reuse – A single source of truth • Writing for translation – Never translate the same sentence twice • Writing for machine translation – Simplified English • Guided writing – Never write the same sentence twice November 8, 2006
Defining Content Management • • • What Is Content? What Is Content Management? What is a CM System? Stages in the Content Lifecycle? CM and IA (Information Architecture) November 8, 2006
What Is Content? • It’s not the Presentation or the Structure! • Separate Presentation from Content • Structure the Content • Tag Content with Meaning (semantics) November 8, 2006
Three Different Professions • The three layers are the work of different professionals • Designers for Style • Architects for Structure • Authors for Content November 8, 2006
Three Kinds of Markup • The three layers use different “markup” • Style - , , • Structure - 
Three Uses of XML • The three layers use different technologies • XSLT Stylesheets (CSS) • XML Schemas (DTDs) • XML DITA Documents November 8, 2006 
The Frame. Maker EDD • Note that the EDD combines the two layers of presentation and structure – stylesheets and schemas (the content model). • Normally this is not an issue for tech writers. • But be aware if your organization uses other DITA-aware XML editors November 8, 2006 
Frame. Maker and DITA • DITA makes the transition to structured authoring very affordable • You don’t need to develop DTDs, Schemas, Stylesheets, and XSLT Transformations. • Authors will need to learn topic-based authoring (a big change). November 8, 2006 
XML Editors Review • • Altova XML Spy Cladonia Exchanger Stylus Studio Sync. RO Soft 
XML CMS • • • Astoria Bluestream XDocs IXIASoft Mark Logic Siberlogic Trisoft Vasont X-Hive/Docato Xy. Enterprise Content@ November 8, 2006 Most are integrating the DITA Open Toolkit, which gives them access to a growing number of tools developed by an open-source community 
Global CMS • • Idiom L 10 n. BRIDGE Sajan SDL/TRADOS • DITA and Translation • TMX, TBX, X-LIFF November 8, 2006 
What Is Content Management? • Content management is the whole process from creation and capture of original content to the delivery of different versions to many publishing channels in multiple languages. • Print, Web, Cell/PDA, Help, etc. November 8, 2006 
What is a CM System? • It is humans using computers and software to assist in managing content. • It has two main parts: – The user interface. – The database (content repository). • Everything else is magic middleware. • It helps manage the content lifecycle. November 8, 2006 
The Content Lifecycle • 7 stages • • Organize Rules Create Storage Assembly Publish Archive • • • Context Users Content November 8, 2006 
Two Kinds of Information Architecture • IA of document sets, books in a library, a website, the World Wide Web – organization, cataloging, metadata tagging, accessibility, findability. • DITA is the internal architecture of a single document - page structure, navigation elements, and content elements. November 8, 2006 
The Three ‘O’s in CMS • Open Source (and Open Documents) • Online (ASPs) • Offshore (Globalization) • Enabling technologies (XML, Javascript) • AJAX, Web 2. 0, Web Services • DITA November 8, 2006 
CMS Review November 8, 2006 
CMS Review Glossary November 8, 2006 
Definition of Accessibility November 8, 2006 
Finding a CMS • The CMSML project at CMS Review and CM Pros Click compare to get the results below. . . Select two CMS or enter search terms to find CMS that match your criteria. The directory is a faceted classification scheme. November 8, 2006 
Other CMS Review Sites • • • November 8, 2006 CMS Forum CMS Wiki CMSML CMS News CMS Calendar CMS Glossary CMS Global CMS Boston Memography Taxo. Tips 
CM Professionals • • • An organization with Community Tools Calendar, Glossary, Resource Library, Member Directory, Mailing Lists Blog Aggregation, Podcasts International Summits Face-to-Face Meetings CM Pros Communities in Africa, Australia, Benelux, Canada, and Scandinavia November 8, 2006 
CM Professionals November 8, 2006 
CM Pros Member Directory November 8, 2006 
CM Pros Events Calendar November 8, 2006 
CM Pros Best Practices November 8, 2006 
CM Pros Videos • Eighty hours of video – • CM Pros Summits, Gilbane Conferences, IA Summit, OSCOM, Bloggercons at Harvard. Bob Boiko interviews November 8, 2006 
Anna van Raaphorst, CM Pro • DITA OT User Guide and Reference • By Anna and husband Dick Johnson. • Available for free download from the CM Pros Resource Library and at • http: //dita-ot. sourceforge. net/ November 8, 2006 
Please Consider Joining CM Professionals • You can register online to be a member • www. cmprofessionals. org/membership/how_to_join/ November 8, 2006 
Thank you. • Contact Bob Doyle • editor@cmsreview. com • bobdoyle@skybuilders. com • Read my articles • www. econtentmag. com/About. Author. aspx? Author. ID=155 • This presentation is online at • http: //www. cmsreview. com/presentations/FMChautauqua. ppt November 8, 2006 
November 8, 2006 
Bob Doyle Timeline Ph. D. Astrophysics, Harvard - 1968 Collaborative Observing Program, Skylab - 1970 -72 Super 8 Sound - 1973 -78 Harvard-Radcliffe Film Workshop - 1975 -85 Merlin and 5 other computer games - 1977 -81 i. XO Telecomputer - 1980 -87 Mac. Publisher - 1984 -87 Brown Television (BTV) - 1986 Hi-8 and DTV Users Groups - 1986 -96 Harvard-Radcliffe Television (HRTV) - 1988 Quad Sound Studios - 1990 Digital Video Editor, New Media -1993 -99 sky. Builders. com - 2000 CMS Review - 2003 CM Professionals - 2004 EContent - 2004 i. TV Studio – 2006 - November 8, 2006 
Parker Brothers Games November 8, 2006 
i. XO Telecomputer • Computer-initiated dialogues (AI) • Yes, No, Help, Repeat keys • “Operators are standing by” • Stock trades, airline reservations, bill paying. • Hearing-impaired • Powered from phone line • Venture capital $13 million • Never developed the backend database services • Huge NOL carry-forward November 8, 2006 
Mac. Publisher • First Desktop Publishing Program • 11 th Certified Mac Developer • Shipped in 1984 • Laserwriter in 1985 • First “spot color” text on Apple Imagewriter • First rotated text/gaphics • Sold 20, 000 copies • Mac. Indexer • Mac-Hyphen • Sold to Letraset in 1987 November 8, 2006