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The Basildon Regeneration Masterplan David Wilford Wilson Bowden Developments
DELIVERING THE FUTURE April 2012
Purpose • • • To present our draft ideas and rationale To hear your initial views To explain the forward programme & opportunities for business
Structure • • • Business opportunities Drivers for change Basildon 2030 Draft solutions Consultation Q&A
Business opportunities • • • Better image and profile for the town Improved infrastructure Growing customer base – residents and businesses • Better quality commercial property & housing stock • Supply chain opportunities • Better skilled workforce
The Potential Albany Gardens, Colchester Wrexham Cornerhouse, Nottingham Milton Keynes, Theatre District
Drivers for Change…
Accessibility • Build on fast, efficient rail link to London • Focus on quality of town centre arrival • Create safe, hospitable local pedestrian/cycle neighbourhood links • Integrate Gloucester Park with Town Centre • Good access by road and car parks
Catchment Area Population Profile H om Su eo bu w rb ne an rs Retail & Leisure
Retail & Leisure “Suburban Homeowners in Smaller Private Family Homes”
Current Floorspace Provision Basildon compared to other towns of similar size and function
Implications of retail research • • Current overprovision of retail space relative to size of catchment Underprovision of leisure and food & drink This imbalance is not economically sustainable Strategy is therefore to: • • Focus on quality rather than quantity Shrink retail back from tertiary areas (location and units unsuitable to requirements) East Square as new centre of gravity – cinema, food & drink, some retail units Thus concentrating footfall around a more effective circuit, also benefitting Town Square
Residential • • • Demand outweighing supply • Enhancing sustainability of town centre • Demand has shifted from flats to houses • • Medium density housing • Demand for intermediate housing (shared ownership) Resilient house prices Significant new house building required to meet future growth Aspirational homes to attract new households
Basildon 2030… • • • Aspirational homes Multiplex cinema Centre for learning Restaurants Top retail brands Speciality retail provision 4 star hotel and hospitality venue Excellent public spaces & squares Safe and secure Character buildings Cutting edge infrastructure (physical & social)
The Building Blocks for Basildon 2030 • • Eastside & Broadmayne Station Square St Martin’s Square Westside North
Eastside • Enhance East Square • • Strengthen north south town centre desire line Focus for new retail and leisure opportunities • Leisure use connection along Broadmayne and into piazza • New garden square residential area • Utilise and improve Great Oaks parking • Concentrate and enhance retail circuit
East Square
Station Square • • College option • Creation of high quality travel facilities at Station Square and Transit Mall • Re-designed Eastgate entrance • Creation of active frontages and enhanced public realm Enhance pedestrian priority
St Martin’s Square • • Relocation of existing Basildon Market • Greater activity Enhanced market management and quality Corn Exchange, Doncaster
Westside North • Improved linkage between Gloucester Park and Town Centre • Enhanced open space provision and public realm • Improved sporting facilities • High quality medium density family homes
Final Overview • • • Up to 2000 new homes Retail and leisure (Eastside Approx 23, 000 m²) Overall development in other uses (Approx 73, 000 m²)
Phasing Development phase Indicative Timing Rationale Westside North 2011 -13 Improvements to Park Provides aspirational housing Increases spending power in town centre Market relocation 2012 -13 Frees up existing market site Relocates to more attractive location Enlivens St Martin’s Square Better quality market provides part of stronger Western anchor to centre Provides opportunity for start-up businesses College 2011 -15 Image improvement through improved arrival point to town centre Student population further supports retail and leisure in town centre Broader education & economic development benefits Eastside Leisure Quarter 2012 -17 Fills gap in town centre leisure offer Leisure provision reinforces and strengthens retail and will encourage hotel Creates centre of gravity for activity and knock-on benefits for Town Square & Eastgate retail Eastside residential quarter 2018+ Provides aspirational housing Increases spending power in town centre Image improvements through removal of poor quality tertiary retail Transit Mall & environs (commercial mixed use) 2020+ More effective arrival point to town More efficient use of space, creating development opportunity Longer term opportunity for future commercial mixed use (retail, office)
a352d04d7d1fc3c8e31751b49efbdae0.ppt