TATYANA NADEZHDINA AA 45983 Unit 33 The Impact Of Communications Technology On Business Pass 2 BT 3017 A 13
• I will investigate and describe how the Internet can be used for different types of business activities such as selling, promoting, informing, offering a service using contrasting types of business. I will illustrate this by using five different types of business organisations.
Informing - NHS • NHS is the National Health Service which is a non-profit organisation and not a charity either. Its website provides information about health, medicine, urgent care services and social care. • The website efficiently manages to provide valuable information about the fore-described subjects which many other sites fail to do. It is easy to navigate through the website due to simple web design and find quickly the information that you need. The website informs about the benefits of regular fitness and overall healthy lifestyle in an engaging way. Moreover, the section “Services Near You” can help the site visitor to quickly find medical care that he may urgently need. Additionally, NHS is a public healthcare system which makes it a trusted and reliable source.
Selling - Tesco • Tesco is a that sells food, clothing, and household goods. • The website successfully manages to catch visitor’s attention by • By offering a special deal on a range of goods, money saving e. Coupons, exclusive discounts when shopping online and sharing with their customers exclusive online meal recipies and meal planner
Offering - 3 • The website efficiently manages to
Promoting - Nectar
Persuading - frizzell
Bibliography: • http: //www. nhs. uk/Pages/Home. Page. aspx • http: //www. nectar. com/Nectar. Home. nectar • http: //www. frizzell. co. uk/unison/insurance/ca r/ • http: //www. tesco. com/ • http: //www. nhs. uk/service-search • http: //en. wikipedia. org/wiki/National_Health _Service