talks Cloud Computing Why You Should Care October

talks! Cloud Computing: Why You Should Care October 14, 2010 Audio is only available by calling this number: Conference Call: 866 -740 -1260; Access Code: 6339392 Sponsored by

Using Ready. Talk • Chat & raise hand • All lines are muted • If you lose your internet connection, reconnect using the link emailed to you. • If you lose your phone connection, re-dial the phone number and re-join. • Ready. Talk support: 800 -843 -9166 Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

You are being recorded… • Streaming into Second Life • This seminar will be available on the Tech. Soup website along with past webinar presentations: – www. techsoup. org/go/webinars • You will receive a link to this presentation, material and links. • After the webinar, you can ask follow-up questions in our Community Forum: – http: //bit. ly/ts-cloud • Twitter hashtags: #techsoup Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

talks! Cloud Computing: Why You Should Care Sponsored by Presenters: Anna Jaeger, Peter Campbell

We are working toward a time when every nonprofit and social benefit organization on the planet has the technology resources and knowledge they need to operate at their full potential. Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

Home page screen grab Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

Today’s Speakers Anna Jaeger Peter Campbell Tech. Soup Global Earthjustice Facilitator: Kami Griffiths, Tech. Soup Global Assisting with chat questions: Elliot Harmon & Kevin Lo, Tech. Soup Global Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

Topic and Objective Topic: Overview of Cloud Computing Defining types of cloud computing and how it might apply to your organization Take Aways: • Understand the different types of cloud computing, • Understand how it is impacting nonprofits, • Outline some criteria for use, • Mention some challenges of which you should be aware. Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

Mission of Green. Tech Help nonprofits and NGOs reduce their environmental impact through the effective use of technology. __________ We help you, reduce the impact of your IT and use IT to reduce the impact of your organization. www. techsoup. org/greentech @TSGreen. Tech Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

Quick Audience Poll Knowledge of Cloud Computing • Beginner • Intermediate • Advanced Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

Last Poll • Do you use cloud computing in your organization or personally? – Yes – No – Who knows? ! Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

talks! Defining Cloud Computing Understanding the Types

Cyber. Optic Group Cloud Definition “… cloud computing enables computer software and hardware resources to be accessed over the Internet without the need to have any detailed or specific knowledge of the infrastructure used to deliver the resources, much like a utility model. You really don't need to know what the phone company or electric company does on their end to enable calls and allow the lights to go on when you flip the switch; and, you really don't want to know as long as when you plug into it, it works. ” The Cyber. Optic Group Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

Forrester Research Definition “A standardized IT capability (services, software, or infrastructure) delivered via Internet technologies in a pay-per-use, self-service way. …” Source: Tech. Radar™ For Infrastructure & Operations Professionals: Cloud Computing, Q 3 2009, James Staten, Forrester Research, Inc. , Oct. 2, 2009 Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

Cloud as Business Model • Some say “cloud computing” is nothing new. • Despite all the hype, there’s very little, from a technical capability standpoint, that hasn’t been widely available for years. Image from: http: //www. eci. com/blog/25 -why-cloud-computing-is-right-for-your-hedge-fund. html Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

Types of Cloud Computing • Iaa. S: Infrastructure as a service • Paa. S: Platform as a service • Saa. S: Software as a Service Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392 Saa. S PLATFORM Paa. S INFRASTRUCTURE

Examples of Cloud Providers • • Amazon – EC 2 and S 3 (Iaa. S) Google – App Engine (Paa. S) Microsoft – Azure (Iaa. S & Paa. S), BPOS (Saa. S) Salesforce – NPO Starter Pack (Saa. S) • Caution: Make IT Green: Cloud Computing and its Contribution to Climate Change Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

Why Should You Care? IDC forecasts that from 2009 through 2014 • Worldwide IT product spending will grow at an annual rate of 5. 0% • Spending on Cloud Services will increase at an annual rate of 26%, i. e. , _very_ fast Source: IDC’s Public IT Cloud Services Forecast: New Numbers, Same Disruptive Story Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

Benefits of Cloud Computing • Little to no upfront costs • Little to no IT staff required • No onsite servers • Rapid deployment • Convenience • Always on latest software Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

talks! How is the Cloud Impacting NPOs?

Slide by Microsoft Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

Impacting NPOs: More Complexity • More IT choices = IT decisions more complicated and more confusing • More Mature: webhosting, HR services, and conferencing (like Ready. Talk) • Less Mature: security and disaster recovery Info from Forresters Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

Impacting NPOs: Lower Barrier to Entry Particular importance to smaller organizations: it lowers the “barrier to entry” for certain large-scale enterprise applications, that wouldn’t be cost-effective to install and run internally for a small staff; but can make sense, when available on a peruser subscription basis (Microsoft Sharepoint is a good example of this). Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

Impacting NPOs: Shifting Use • More staff and volunteers have access to more systems outside the office. • Fundraising, volunteer management and donor management all have solid offerings in the cloud. • Many Saa. S providers offer free or discounted services for NPOs: Office Live, Salesforce, Grant. Station , Google Docs, Volunteer. Matters Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

Impacting NPOs: Shifting Use • Next 6 to 8 years we’ll be in a state of hybrid cloud adoption • More people will be using both ‘on premises’ and cloud versions of MS Office • Use of computers will change toward easier collaboration/sharing and better access to the office anywhere you are. • More flexibility Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

Impacting NPOs: Software Costs • In the next 6 to 8 years, nonprofits will probably not be reducing software and IT staffing costs very much. • Migration to cloud software and services will be gradual and costs will be shifting, but not going down dramatically. • You’ll probably being paying more in monthly fees, and less upfront on buying software packages and servers. Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

Impacting NPOs: Hardware Costs • IT hardware costs will gradually go down for nonprofits over the next 6 to 8 years. • You will probably need fewer on premises server computers, and less robust and expensive desktop or laptop computers as more of your work is online. • Telecom costs may increase as more bandwidth and stability is needed. Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

Summary: Cloud Economics • Decreased capital costs • Usually, increased operating costs • Example 1: Preferred Hotel – Traditional: $210 k server refresh and $10 k/month – Cloud: $10 k implementation and $16 k/month • Example 2: Nevada Crisis Call Center – Trimmed technology management work by $20, 000 annually – Eliminated a recurring capital expense of $15, 000 – More reliable IT services Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

talks! Why is it green?

Green Benefits • Fewer servers are built and running: – fewer toxic materials and water used to build them – fewer toxic materials are dumped – less energy is consumed in the running of the servers • Less powerful client computers: all the processing is performed on the hosted server(s). – keep your older computers longer – reduces demand for new computers Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

Green Benefits Slide by David Deal of Community IT Innovators Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

Questions for Green Website Hosting Providers When selecting a provider, consider these items: • $$: most are comparable or better than traditional hosts • Ease of startup • Features • Reliability • How green are they? Do they buy carbon off-sets or power their operations with their own solar panels? Do they virtualize their servers? Are they certified by anyone? Lists of Green Web Hosts – webhostinggeeks. com – Web. Hosting. Report. com – twitter. com/greenwebsites Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

talks! What are Some Examples?

Saa. S Common Examples • Software as a Service – Document Sharing - Office Live, Google docs, Zoho – CRM solutions – Salesforce, Blackbaud, MS Dynamics CRM Online – Backup - Mozy – Social Networking: Linked. In, Twitter, Flickr – HR Tools: Performance Reviews, Payroll Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

Working with Distributed Teams • Web conferencing: • Go. To. Meeting, Web. Ex, Ready. Talk • File sharing: • Box. net, Dropbox, Jungle Disk, Google Docs, BPOS/Share. Point • Comprehensive hosted apps: • Zoho, Google Apps, MS BPOS+Office Web Apps • Extranets/project collaboration: • Basecamp, Share. Point Slide by David Deal of Community IT Innovators Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

Available to Nonprofits Today Discounted Offerings Free Offerings Business Productivity Online Suite Slide by Microsoft Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

Other Free or Discounted Offerings • Google Docs • Basecamp – 1 project • Skype – Vu. Room add-on (multi-party) • Drop. Box Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

talks! Some Criteria for Use

Average Compute Inactivity Period Time Average Usage Time Compute Average Usage Time

Organization Specific Criteria • Mission critical • Security certifications • Bandwidth • IT staffing: Costs and skill set • Remote staff or volunteers • Physical office features Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

Criteria for Use: Questions for Vendors • Costs: upfront, ongoing, utility model • Security & Compliance • Reliability & SLAs • Features • Ease of startup Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

NIST: Service Level Agreements (SLAs) • Contract between customers and service providers of the level of service to be provided • Contains performance metrics (e. g. , uptime, throughput, response time) • Problem management details • Documented security capabilities • Contains penalties for non-performance From NIST: Presentation on Effectively and Securely Using the Cloud Computing Paradigm v 26 Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392 43

talks! Some Challenges

Challenges with Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

Risks of Cloud Computing • Loss of connectivity • Service levels • Regulatory compliance: is provider certified? • Backups: You should have copies of and access to your data • Security Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

NIST: Analyzing Cloud Security • Some key issues: – Trust – multi-tenancy – Encryption – compliance From NIST: Presentation on Effectively and Securely Using the Cloud Computing Paradigm v 26 Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392 47

NIST: General Security Advantages • Shifting public data to a external cloud reduces the exposure of the internal sensitive data • Cloud homogeneity makes security auditing/testing simpler • Clouds enable automated security management • Redundancy / Disaster Recovery From NIST: Presentation on Effectively and Securely Using the Cloud Computing Paradigm v 26 Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392 48

NIST: General Security Challenges • • • Trusting vendor’s security model Customer inability to respond to audit findings Obtaining support for investigations Indirect administrator accountability Proprietary implementations can’t be examined Loss of physical control From NIST: Presentation on Effectively and Securely Using the Cloud Computing Paradigm v 26 Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392 49

Security & Privacy Customizability Visibility & Control Data Accessibility Global Reach Ease of Provisioning Business Agility Deployability & Manageability Slide by Microsoft

talks! Questions? Submit your questions using the chat box.

Conclusion • Cloud has a lot to offer, esp. small nonprofits. • Cloud solutions are often greener, easier to implement, and more secure. • Cloud solutions are not right for every need or every organization. • Talk with your board, staff, volunteers and/or consultants. Decide which is the best first step for your organization. Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

Thank you! More Info: Come to www. techsoup. org/greentech to find other tips and suggestions. Anna S. Jaeger Tech. Soup Global anna@techsoup. org www. techsoup. org @TSGreen. Tech Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392 Peter Campbell Earthjustice psc@techcafeteria. com www. techcafeteria. com @Peter. SCampbell

Resources • Cloud Landing Page • Comparing Online vs. Traditional Office Software • Why Should Nonprofits Care About Cloud Computing? Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

Continue the Discussion… • Additional questions can be answered by posting in in our Community Forum: – http: //bit. ly/ts-cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

Upcoming Webinars • Story of an Open Source Library – Thursday, October 21, 11 a. m. Pacific time • Security Basics: Keep your Computers Safe – Thursday, October 28, 11 a. m. Pacific time Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

Thank you to our Webinar Sponsor! Ready. Talk offers dedicated product demos for Tech. Soup organizations 4 times per week. For more information: pages. readytalk. com/techsoup. html Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

talks! Thank you! Please complete the post event survey! Kami Griffiths, kami@techsoup. org, 415 -633 -9392

talks! Appendix

NIST: Cloud Security Advantages Part 1 • • • Data Fragmentation and Dispersal Dedicated Security Team Greater Investment in Security Infrastructure Fault Tolerance and Reliability Greater Resiliency Hypervisor Protection Against Network Attacks • Possible Reduction of C&A Activities (Access to Pre-Accredited Clouds) From NIST: Presentation on Effectively and Securely Using the Cloud Computing Paradigm v 26 Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

NIST: Cloud Security Advantages Part 2 • Simplification of Compliance Analysis • Data Held by Unbiased Party (cloud vendor assertion) • Low-Cost Disaster Recovery and Data Storage Solutions • On-Demand Security Controls • Real-Time Detection of System Tampering • Rapid Re-Constitution of Services • Advanced Honeynet Capabilities From NIST: Presentation on Effectively and Securely Using the Cloud Computing Paradigm v 26 Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

NIST: Cloud Security Challenges Part 1 • Data dispersal & international privacy laws – EU Data Protection Directive and U. S. Safe Harbor program – Exposure of data to foreign government and data subpoenas – Data retention issues • • • Need for isolation management Multi-tenancy Logging challenges Data ownership issues Quality of service guarantees From NIST: Presentation on Effectively and Securely Using the Cloud Computing Paradigm v 26 Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392

NIST: Cloud Security Challenges Part 2 • • • Dependence on secure hypervisors Attraction to hackers (high value target) Security of virtual OSs in the cloud Possibility for massive outages Encryption needs for cloud computing – – Encrypting access to the cloud resource control interface Encrypting administrative access to OS instances Encrypting access to applications Encrypting application data at rest • Public cloud vs internal cloud security • Lack of public Saa. S version control From NIST: Presentation on Effectively and Securely Using the Cloud Computing Paradigm v 26 Cloud Computing: Why You Should Care Conference Call: 866 -740 -1260 Access Code: 6339392