Summer 2007 Momentum Builds for Another Outstanding Season of Arts and Culture University of Oregon AAD 604 Internship II – Summer 2007 City of Eugene Cultural Services Department By Miriam Alexis Castellón Jordan
Cultural Services Department • Located in the Hult Center. • Part of Library, Recreation, and Cultural Services Division, which is located primarily in the Eugene Library.
Assignments • The Hult 25 Pre. Performance Reception at Jacobs Gallery & China-Henan Perfomance at Hult Center for the Performing Arts on July 22, 2007 – Reception Coordination – Invitation Design – Co-Host
• Celebrating Hult 25: Summer @ the Hult Join us for the 3 rd of five fabulous and free events Etouffee on Saturday, August 4, 2007 at 4: 00 pm Hult Center Plaza, no tickets required Join us for the 4 th of five fabulous and free events The Talents of Tomorrow on Saturday, August 25, 2007 at 2: 00 pm Soreng Theater and Plaza, Hult Center, no tickets required
• Celebrating Hult 25: Summer @ the Hult Presented by City of Eugene Another Evening of Memories: Resident Companies In Concert Friday, September 28, 2007 FREE • Drafted a report on arts and culture • Drafted opening remarks script • Attended event
• Cultural Policy q q Cultural Policy Review Work Plan CPR Communication Plan Consultant’s Report, May and June 2007 Eugene Cultural Census Report, January 16, 2007
• Cultural Policy Review Report q q q 83 -Page CPR Report CPR article for City Council and LRCS newsletter On July 25, 2007, City Council unanimously passed a motion to accept the Cultural Policy Review Report and directed the City Manager to initiate implementation and identify funding for Priority 1 strategies during the fiscal year 2009 budget realignment process, “and to initiate additional strategies that can be accomplished with the help of community partners and within existing resources. ” Cultural Policy Review Report for the City of Eugene, Oregon June 2007 Claudia Bach Marc Goldring with assistance from Alan Brown Fred Crafts Jane Culbert Ingrid Lembach Andrea Mitchell Duncan Webb And Mark D. Loigman, City of Eugene Project Manager Theresa Sizemore, City of Eugene Project Support
Priority 1 • Establish an “Alliance” for arts and culture • Define a broader role for the City of Eugene • Establish and fund a dedicated endowment or trust • Conduct a thorough review of Hult Center operations • Implement a coordinated awareness campaign
Strategy III. 1 • Develop a comprehensive communication mechanism to provide information about Eugene’s arts and culture to residents and visitors. q Report on the concept of integrating all community activities into one source
Objective • Integrating all community activities into one source, as identified in the CPR under Strategy III. 1
Leadership Oversight Strategic Plan Accountability Commitment
Goals • Provide consistent and ongoing communications with the media and members of the community on arts, culture, heritage and outdoor issues and events. • Be inclusive in sharing relevant information and in welcoming interested individuals to the communications network. • Ensure privacy of members and contributors on a communications list.
Strategies and Actions • Build and nurture relationships • Utilize Cultural Services City portal web page as the primary communication vehicle from which to launch a variety of communications options • Develop and continue to update a database of key audiences • Send regular updates via e-mail to key audiences
Stakeholders • Cultural organizations • CVALCO • Eugene Chamber of Commerce • Business community • Civic organizations
Conclusion • A strong communications system is about maintaining relationships • A collaborative spirit among arts professionals promotes a sense of community • Sustaining a communication system requires ongoing commitment
Momentum Builds for Another Outstanding Season of Arts and Culture Eugene ‘ 08 Is Coming Soon! Miriam Alexis Castellón Jordan
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