Successful Nation as a Framework for Successful Business Jaakko Rauramo Chairman of Sanoma. WSOY December 4, 2006 * | |
The Sanoma. WSOY Group Net sales M€ 2, 622 EBIT M€ 301. 1 Personnel 16, 885 Rautakirja Net sales 635. 9 M€ EBIT 51. 2 M€ Press distribution, Kiosk operations, Bookstores, Movie theatres SWelcom Net sales 122. 5 M€ EBIT 9. 6 M€ Commercial TV, Cable TV, Broadband, and Radio* Sanoma. WSOY Education and Books Net sales 294. 4 M€ EBIT 55. 8 M€ Educational publishing, Publishing Sanoma Magazines Net sales 1, 181. 9 M€ EBIT 129. 1 M€ Magazine publishing, Digital media, Press distribution Sanoma Net sales 446. 4 M€ EBIT 59. 1 M€ Newspaper publishing, Digital media, Printing EBIT including major non-recurring capital gains Personnel under employment contract, average Net sales, EBIT and personnel in 2005 * Will start in January 2007 2
Sanoma. WSOY in Hungary • Sanoma Budapest Kiadói Zrt – The leading magazine publisher in Hungary with nearly 40 titles – Also considerable online businesses, e. g. the leading consumer portal Startlap. hu, nlcafe. hu (women’s portal), profession. hu (job portal), teszvez. hu (internet auction site) – Book publishing, event and conference organization – Some 400 employees • Hearst Sanoma Budapest (50%) – Publishes Cosmopolitan and FHM • Láng Kiadói, which consists of – Nemzeti Tankönyvjiadó Rt. (NTK), the leading educational publisher – Perfekt Zrt. , one of the leading vocational training companies – Some 300 employees 3
The Framework 1/2 • • • • Main Economic Indicators Rule of Law Rule of Moral Age Structure Development Indicators of Age Structure Foreign Population Labour Market Education Levels World Top Universities Research and Developmnet Expenditure Patents R&D Funding in the State Budget Taxation 4
The Framework 2/2 • • • • Public Subsidies of Businesses Public Sector Expenditure and Revenue Number of Towns Structure of the Economy by Sector Energy Balances Largest Companies Venture Capital Investments Foreign Direct investment Criminality and Safety Broadband Subscribers Internet Usage Penetrations Trends Driving the Global Economy 5
Main Economic Indicators Hungary 2002 2003 2004 2005 GDP change (%) 4. 3 4. 1 4. 9 4. 2 GDP, EUR million 50, 321 63, 613 77, 843 83, 709 GDP/capita, EUR 5, 079 6, 453 7, 936 8, 577 5. 2 4. 7 6. 7 3. 5 General government financial balance, deficit/surplus of GDP (%) -8. 4 -6. 4 -5. 4 Current account, EUR million -3, 593 -5, 593 -6, 863 -6, 733 10. 1 Inflation (%) Population, million 1 USD = 0. 7756 EUR Sources: Finpro, Worldbank, Statistics Finland 6
Main Economic Indicators Finland 2002 2003 2004 2005 GDP, change (%) 1. 6 1. 8 3. 5 2. 9 GDP, EUR million 103, 167 126, 121 144, 373 148, 070 GDP/capita, EUR 19, 816 24, 169 27, 660 28, 325 Inflation (%) 2. 0 1. 3 0. 1 0. 9 General government financial balance, deficit/surplus of GDP (%) 4. 2 2. 3 1. 9 Current account, EUR million 6, 928 5, 450 7, 274 3, 641 5. 2 Population, million 1 USD = 0. 7756 EUR Sources: Worldbank, Statistics Finland 7
Rule of Law • • • Legal system Security Public trust Speed of justice Business law 8
Rule of Moral Overall Rank EU and other Country Western European Score Confidence Surveys Used range 1 1 Finland 9. 6 9. 4– 9. 7 7 1 1 Iceland 9. 6 9. 5– 9. 7 6 4 3 Denmark 9. 5 9. 4– 9. 6 7 6 4 Sweden 9. 2 9. 0– 9. 3 7 7 5 Switzerland 9. 1 8. 9– 9. 2 7 8 6 Norway 8. 8 8. 4– 9. 1 7 9 7 Netherlands 8. 7 8. 3– 9. 0 7 5. 2 5. 0– 5. 4 8 …. 41 21 Hungary Source: Corruption Perceptions Index 2006, Transparency International 9
Education Levels Number of degrees in 2005 Hungary 2005 Finland 2005 A levels or similar 37, 974 A levels or similar 34, 058 Masters 19, 188 Masters 19, 176 Technical 2, 854 Business School 2, 159 Other 14, 163 Sources: Statistics Finland, Hungary: Ministry of Education, statistical yearbook 10
World Top Universities World Rank Institution Country Score on Alumni Score on Award Score on Hi. Ci Score on N&S Score on SCI Score on Size Total Score 1 Harvard Univ USA 100 100 73. 6 100 2 Univ Cambridge UK 96. 3 91. 5 53. 8 59. 5 67. 1 66. 5 72. 6 3 Stanford Univ USA 39. 7 70. 7 88. 4 70 71. 4 65. 3 72. 5 4 Univ California - Berkeley USA 70. 6 74. 5 70. 5 72. 2 71. 9 53. 1 72. 1 5 Massachusetts Inst Tech (MIT) USA 72. 9 80. 6 66. 4 62. 2 53. 6 69. 7 6 California Inst Tech USA 57. 1 69. 1 59. 1 64. 5 50. 1 100 66 7 Columbia Univ USA 78. 2 59. 4 56 53. 6 69. 8 45. 8 61. 8 8 Princeton Univ USA 61. 1 75. 3 59. 6 43. 5 47. 3 58. 6 8 Univ Chicago USA 72. 9 80. 2 49. 9 43. 7 54. 1 41. 8 58. 6 10 Univ Oxford UK 62 57. 9 48 54. 3 66 46 57. 6 74 University of Helsinki Finland 18. 2 17. 9 20. 4 19. 2 53. 4 29. 2 27. 6 290 University of Turku Finland 0 0 10. 9 11. 5 34. 1 17. 1 312 Eotvos Lorand Univ Hungary 19. 1 0 0 12. 4 25. 2 14. 2 **** Source: Institute of Higher Education, Shanghai Jiao Tong University 11
Research and Development Expenditure In Hungary MHUF 1999 2000 2001 2002 2003 2004 12005 Business enterprises 30, 070 39, 790 48, 984 50, 936 53, 926 67, 351 81, 954 Government 41, 624 52, 207 75, 386 100, 392 102, 008 Other domestic source 2, 131 2, 189 3, 317 2, 369 991 1, 334 974 From abroad 4, 363 11, 202 12, 918 17, 773 18, 847 18, 791 22, 171 78, 188 105, 388 140, 605 171, 470 175, 773 0. 68 0. 82 0. 94 1. 01 0. 95 Total Of GDP (%) 94, 049 102, 666 181, 525 207, 764 0. 89 0. 95 1 EUR = 248. 05 HUF Source: Hungarian Central Statistical Office 12
Research and Development Expenditure In Finland MEUR 1999 2000 2001 2002 2003 2004 12005 Business enterprises 2, 644 3, 136 3, 284 3, 375 3, 528 3, 683 3, 770 Public sector 2 470 497 501 530 515 530 538 University sector 3 765 789 834 926 962 1, 040 1, 080 3, 879 4, 423 4, 619 4, 830 5, 005 5, 253 5, 388 3. 2 3. 3 3. 4 *3. 5 Total Of GDP (%) 1 Estimate on the basis of inquiry responses and other calculations, 2 Incl. private non-profit sector 3 Incl. central university hospitals and polytechnics, * preliminary data Source: Statistics Finland 13
Public Sector Expenditure and Revenue HUNGARY 2005 Expense of GDP 42% Revenue, excluding grants of GDP 38% FINLAND Expense of GDP 37% Revenue, excluding grants of GDP 40% Source: The World Bank. Data & Statistics: Public Sector 14
Venture Capital Investments HUNGARY 2003 2004 117 108 32 41 Investments, MEUR 328 369 Number of transactions 431 419 Investments, MEUR Number of transactions FINLAND Source: Hungarian Venture Capital and Private Equity Association, Suomen pääomasijoitusyhidstys 15
Foreign Direct Investment % of GDP 1975 HUNGARY FINLAND 1980 1985 1990 1995 2000 2003 0. 0 0. 94 10. 92 3. 62 3. 03 0. 24 0. 05 0. 21 0. 59 0. 80 7. 61 2. 12 Source: Globalis 16
Penetrations 1999 2000 2001 2002 2003 2004 Mobile phones/100 persons Hungary Finland 16. 2 63. 4 30. 7 71. 0 49. 8 80. 5 68. 3 86. 7 78. 5 91. 0 86. 4 95. 6 PCs/100 persons Hungary Finland 7. 5 36. 0 8. 5 39. 6 10. 0 42. 4 10. 8 44. 2 12. 6 46. 1 14. 6 48. 2 0. 0 0. 6 0. 3 1. 1 5. 3 2. 8 9. 5 3. 6 14. 9 70. 0 372. 3 148. 5 430. 8 158. 8 512. 0 237. 2 536. 7 267. 4 630. 0 Broadband connections/100 persons Hungary Finland Internet users/1000 persons Hungary Finland 59. 6 322. 7 Source: Statistics Finland 17
Trends Driving the Global Economy • People power – Blogs, user reviews, photo-sharing – the peer production era has arrived • Personalize it – Jeans cut just for your hips, drugs designed just for your genome. The new me decade is a perfect fit. • Video unlimited – Any time, any place, any format, any screen – there’s always something on. • All-access economy – Closed systems are dead. From software to supply chains, open is the new standard. • Carbon Killers – Hug that tree: For some companies, going green is generating serious greenbacks • Buy it now – Forget old-school R&D. These companies purchase their ideas one startup at a time. Source: Wired 07/2006 18
Future is in our own hands. 19
Sanoma. WSOY – Content for your life. * | |
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