Strategy and successful imitators. How important is it

Plan Definitions Importance of formulating a strategy An example of successful imitator Companies that

Definitions Strategy is management's game plan for strengthening the performance of the enterprise. Imitators

Importance of formulating a strategy Creating a business strategy is a core management function.

Strategy Strategy is a well defined road map of an organization. It defines the

Successful imitators Examples are IBM with its PC against Apple Computer, Compaq with its

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>Strategy and successful imitators. How important is it for a business or organization to Strategy and successful imitators. How important is it for a business or organization to formulate a strategy? How regularly should a company or organization’s strategy be reviewed and updated? Who should be involved in deciding a company’s strategy? If a company wants to enter new markets, what kind of strategies can it adopt? Zara is described as a successful imitator in the retail fashion business. What other “successful imitators” are popular in Russia? Speak about the companies that have ‘moved in the opposite direction’ (innovators).

>Plan Definitions Importance of formulating a strategy An example of successful imitator Companies that Plan Definitions Importance of formulating a strategy An example of successful imitator Companies that moved ‘in the opposite direction’

>Definitions Strategy is management's game plan for strengthening the performance of the enterprise. Imitators Definitions Strategy is management's game plan for strengthening the performance of the enterprise. Imitators -those who take less risk because they will start with an innovator's product and take a more effective approach.

>Importance of formulating a strategy Creating a business strategy is a core management function. Importance of formulating a strategy Creating a business strategy is a core management function. It must be said that having a good strategy and executing the strategy well, does not guarantee success. Organisations can face unforeseen circumstances and adverse conditions through no fault of their own.

>Strategy Strategy is a well defined road map of an organization. It defines the Strategy Strategy is a well defined road map of an organization. It defines the overall mission, vision and direction of an organization. The objective of a strategy is to maximize an organization’s strengths and to minimize the strengths of the competitors. The topic of my presentation is about how important is the role of marketing when it comes to strategic management. I think that marketing is important in the same way that finance is important or operational management is important. People in marketing and sales are the ones that are usually in touch with customers and are therefore often regarded as the ones that understand the market.

>Successful imitators Examples are IBM with its PC against Apple Computer, Compaq with its Successful imitators Examples are IBM with its PC against Apple Computer, Compaq with its cheaper PC's against IBM, and Dell with its still-cheaper clones against Compaq.