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Social Media Geek| Mobile Multimedia: Making Media on the Go #BH 11 mediaongo Julie Social Media Geek| Mobile Multimedia: Making Media on the Go #BH 11 mediaongo Julie Yamamoto, blog. cmdagency. com @juliey Kris Cain, littletechgirl. com @littletechgirl Moderator: Beth Blecherman, techmamas. com RATE THIS SESSION! i. Pad and i. Phone users: Rate this session in the Blog. Her '11 mobile app!! #Blog. Her 11 Wireless Network (no password required): BLOGHER Brought to you by

What’s in your bag? • Julie Yamamoto o @Julie. Y o http: //blog. cmdagency. What’s in your bag? • Julie Yamamoto o @Julie. Y o http: //blog. cmdagency. com • Kris Cain o @Little. Tech. Girl o http: //littletechgirl. com • Beth Blecherman o @Tech. Mama o http: //www. techmamas. com

We asked you these questions … What mobile platform do you use the most? We asked you these questions … What mobile platform do you use the most?

We want to know: Which sentence best describes your relationship to mobile technology? 1. We want to know: Which sentence best describes your relationship to mobile technology? 1. I want that bright shiny Wi. Fi-enabled object. 2. I wait to see which gadgets are most popular before buying. 3. I’m curious, but haven’t jumped in with both feet yet. Could you survive on a desert island with only your smartphone (and unlimited battery life) but no computer? 1. Yes, mobile is my middle name. 2. No way!

We asked you these questions … http: //www. blogher. com/questionnaire-blogher-session-making-media-gol Q 1: What mobile We asked you these questions … http: //www. blogher. com/questionnaire-blogher-session-making-media-gol Q 1: What mobile gadgets to you use to create multi-media on the go? Q 2: What is your smartphone platform? Q 3: Which Smartphone do you have? Q 4: Are you happy with your Smartphone? Q 5: If you have a Tablet, which one do you have? Q 6: If you a Laptop, which one do you have? Q 7: If you create multi-media content from your phone, what type? Q 8: What type of gadget are you looking for multi-media content (what’s missing from mobile toolbox)?

Configuring your mobile life Platform Provider Publishing Configuring your mobile life Platform Provider Publishing

Smartphones will outsell computers next year. (Morgan Stanley, 2010) All major smartphone platforms support Smartphones will outsell computers next year. (Morgan Stanley, 2010) All major smartphone platforms support cloud-based computing platforms as of this year. (TELUS 2011) Video links stay in circulation longer on social media. You. Tube is the top domain that lived more than 200 days on Twitter. (Cornell and Yahoo!, 2011) Taking a photo is the second most popular use of a smartphone. (com. Score, 2010)

Everyone is an early adopter, thanks to mobile devices. (Blog. Her 2011 Social Media Everyone is an early adopter, thanks to mobile devices. (Blog. Her 2011 Social Media Matters)

Technology Choices • Blog. Her and Creative Context Study: Technology Choices • Blog. Her and Creative Context Study: "How does this fit into my life" • What is your workflow? • What platforms do I use? • What features do I need to produce my mobile multi-media content?

Smartphones • Network Speed: 4 G LTE Verizon (AT&T LTE this summer? ), T-Mobile Smartphones • Network Speed: 4 G LTE Verizon (AT&T LTE this summer? ), T-Mobile & AT&T: HSPA+ , Sprint: Wi. Max • Keyboard: Physical Keyboard vs. Virtual (Haptic, Swype) • Hardware: Front/rear camera&flash, dual 3 D, battery life, ports, storage, processor, screen size, resolution, weight, memory • Platform/Ver. : Android, i. Os, Windows, Black. Berry, Web. OS, • Interface: Motoblur, LG UI, Touch. Wiz 4. 0 (Samsung), Sense 3. 0 (HTC), Black. Berry, Windows Mobile • Apps & Market: i. Tunes, Android Market & apps like Twitter, Facebook • Other Features: Multi-tasking, Wi. Fi hotspot, media layer, conf call, speaker, memory slot voice, sync options (including cloud sync).

Tablets • Network Speed: Wi. Fi, 4 G, 3 G • Keyboard: Physical Bluetooth Tablets • Network Speed: Wi. Fi, 4 G, 3 G • Keyboard: Physical Bluetooth Keyboard vs. Virtual • Hardware: Front (video chat), rear Camera (pictures, video), accelerometer, gyroscope, storage, processor, display, ports, touch interface • Platform/Ver. : Android, i. OS, Windows, Black. Berry, Web. OS (Do they keep up w/firmware updates? ) • Apps & Market: i. Tunes, Android Market and apps like Twitter, Facebook, e. Reader, Productivity • Other Features: Interface, resolution, weight, battery life, screen size, voice, sync options, internal and removable memory • Entertainment: Video apps (Flash? ), audio

Laptops • Network Speed: Wireless, 4 G, 3 G • Keyboard: Keys - size, Laptops • Network Speed: Wireless, 4 G, 3 G • Keyboard: Keys - size, feel, location • Key Features: Battery life, weight, processor, screen size • Hardware: Memory (RAM, Hardrive, Optical drive), webcam, display, ports (SD drive, headphones, HDMI), touchpad or trackpad • Operating System: Windows, i. OS, Google Chrome OS (cloud) • Entertainment: Video processor, audio, speakers • Unique Features: Cooling technology, low voltage processors like Intel CULV, eco engineering, optical drives, spill-proof keyboard, hard drive protection

Takeaway • • Analyze current workflow & platforms Define tools needed for multi-media creation Takeaway • • Analyze current workflow & platforms Define tools needed for multi-media creation Don't just buy what everyone else is using Hardware is Hardware, Software is Software - Interface is key It's all about the apps Give the interface and key apps/programs a test drive at store (i. e. Smartphone: take picture, load to Twitter &Tweet, Laptop: test out keyboard) Buy for future needs Think out of the box ( Voice Controls)

Mobile Photo & Video • Get a real camera! o Wi-Fi enabled cam/camcorder • Mobile Photo & Video • Get a real camera! o Wi-Fi enabled cam/camcorder • Carry an extended battery or portable charger • Pick a carrier with a strong signal in your area (for phone or personal hotspot) • Choose the right apps

Mobile Photo & Video • What does livestreaming mean for you? o Livestream vs. Mobile Photo & Video • What does livestreaming mean for you? o Livestream vs. Ustream vs. You. Tube o o Ustream for Android, i. OS, and Windows Phone Socialcam for Android, Apple • Video apps

Mobile Broadband • Wi-Fi vs. Mobile Broadband • Personal Hotspot vs. Public Hotspot o Mobile Broadband • Wi-Fi vs. Mobile Broadband • Personal Hotspot vs. Public Hotspot o USB o My-Fi • Tethering your Smartphone o USB o Wi-Fi o Bluetooth

Apps We Like • • • Review sites: Blogs, i. Tunes, Android Market, Others? Apps We Like • • • Review sites: Blogs, i. Tunes, Android Market, Others? Photo: Instagram for Apple, picplz for Android Video: Socialcam for Apple, Qik for Android Audio: Audioboo for Android, Apple; Cinch for Apple Social: Social apps built for your platform, Hoot. Suite and Tweet. Deck (now part of Twitter), QR code Publishing: Posterous for Apple, Wordpress, Tumblr. Cover. It. Live (liveblogging) Check-in: Foursquare, Facebook Video Chat: Facetime (Apple), Skype Productivity: Dragon Dictate, Dropbox, Evernote, MS Office or Documents To Go (Android), Cam. Scanner Photo: Photobucket Mobile, Instagram, Pro. HDR, Photoshop Express

Social Media Geek| Mobile Multimedia: Making Media on the Go #BH 11 mediaongo Julie Social Media Geek| Mobile Multimedia: Making Media on the Go #BH 11 mediaongo Julie Yamamoto, blog. cmdagency. com @juliey Kris Cain, littletechgirl. com @littletechgirl Moderator: Beth Blecherman, techmamas. com RATE THIS SESSION! i. Pad and i. Phone users: Rate this session in the Blog. Her '11 mobile app!! #Blog. Her 11 Wireless Network (no password required): BLOGHER Brought to you by