Salesforce 101 #14 NTCSalesforce 101 Kristi Phillips Exponent Partners
Kristi Phillips Exponent Partners Account Manager, Education Practice Exclusively Focused on Nonprofits EXPONENT PARTNERS Contributed to the original NPSP Leading Salesforce. com Foundation® Partner 900+ Projects over the Past 10 Years Deep Social Sector Expertise Mission-Based B-Corp Proven Project Methodology Salesforce 101 Slide 1
In the next 90 minutes… • What is Salesforce. com CRM? • How can non-profits leverage Salesforce? SESSION TITLE Slide 2
What is a Constituent Relationship Management (CRM) tool? Salesforce 101 Slide 3
Ultimate Goal Re-engage Find Retain Attract Engage Win Salesforce 101 Slide 4
CRM: A return on investment • Decrease number of data silos • Reduce effort simply managing information • Reduce time documenting work Salesforce 101 Slide 5
CRM: A return on investment • Increase EFFICIENCY across organization • Increase COMMUNICATION & TRANSPARENCY across teams • Increase ability to easily REPORT DATA • Improve ALLOCATION of RESOURCES • Increase real-time DECISION MAKING based on data Salesforce 101 Slide 6
Why Salesforce? Salesforce 101 Slide 7
What is Salesforce? Salesforce 101 Slide 8
Why Salesforce? Salesforce 101 Access Slide 9
Why Salesforce? Functionality Out of the Box Extendable Customizable Salesforce 101 Slide 10
Why Salesforce? Community Salesforce 101 Slide 11
Why Salesforce? Salesforce 101 Cost Slide 12
Why Salesforce? Foundation 1% Time · 20, 000+ nonprofits · Equity · Product 530, 000+ hours service · Salesforce 101 $53 million+ grants Slide 13
In the next 90 minutes… • What is Salesforce. com CRM? • How can non-profits leverage Salesforce? Salesforce 101 Slide 14
Salesforce 101 Slide 15
Next Steps • Apply for a donation • Develop the vision for your system • Find an implementation partner Salesforce 101 Slide 16
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