Restaurant Ivan Mary Serpukhov Machine -Building Technical

Restaurant “Ivan & Mary” Serpukhov Machine -Building Technical School Kuznetsov Maxim Evpalova Elena Shchigar’ Nadezhda Kozlov Vlad Petrova Anna Tarakanova Evgenia

I decided to open my own restaurant, because it is one of the most enjoyable business ventures.

Clear concept: Russian Style Russian Cuisine Russian Hospitality

The layout plan should be based mostly on the comfort of the patrons.

Target Groups

What form of business organization to choose? • a small corporation • a partnership • a single proprietorship The form of business organization can be chosen following the criteria: simplicity, ability to raise the capital, liability, control, taxation, etc.

The Sources of Capital

Location We plan that our restaurant is located in a green area, close to nature. Visitors will be very happy to have dinner after a walk or get some fresh air after dinner. Such a location will be in a new park, which is being built in Serpukhov on the river Nara.

Financial Issues. Asking for a Loan http: //www. youtube. com/watch? v=_NXBKxb. IBGU&feature=youtu. be -Hello, is this Anyone’s Bank? We have an appointment with you. - Hello, have a seat. We are waiting for you. Are you looking for a loan? - Yes, we are. We would like to ask for a loan to open a restaurant. - Do you have a feasibility study? - Where is it? Where? Ah! - I see you have a plot of land. . . - Yes, I’ve got it from my grandfather… He had bought it 50 years ago. I have already entered into an inheritance. . . - And what do you need money for? - Construction materials, equipment, furniture, salary. - So, good. How will the loan be secured? - …. What? - The bank loan must be secured… The bank can take your plot of land as a collateral. - Pfff. . . I even do not know. . . We have a successful Business Plan, we have a plot of land in a public place. I think the risk is minimal - Do you have the registration? - Yes, of course. - Okay. Fill in the form. - We have it already filled, we took a form from the website of your bank. - That‘s perfect. Sign here, here and here then. We will consider your application and give you the answer within 5 days, I'll get touch with you. - Bye. Good luck to your start.

We Are Choosing the Style of Service Shchigar’ Nadezhda and Vasilieva Anastasia

Gueridon • This is a service offered by the highest grade restaurants with a full a la carte menu. A dish comes, partially prepared from the kitchen, to be completed in the restaurant by the waiter. The cooking is done on a gueridon trolley, which is a mobile trolley.

American style • This style is simple and convenient. As the name suggests, the food is pre-plated and the service is to be done from the right hand side of the guest. This type of service is used mainly with a table d’hote menu.

Russian style • The waiter brings on every table, the dish cut into several portions, and the clients themselves put food in his dish.

- But as we use these 3 styles, how should we combine them? - For example, Russian style in the morning and afternoon, American style in the evening, gueridon on holidays. - And are not these too many styles we will use? - In this way we will stand out among all the restaurants. - Ok, I think it will be the highlight of our restaurant

MENU Borsch cabbage, potatoes, carrots, beets, meat, onion, garlic 3, 8 $ Pickle potatoes, onions, carrots, pickles, brine, barley, meat 3, 4 $ Mushroom soup mushrooms, potatoes, onions, greens 3 $ Noodle soup with chicken noodles, chicken, carrots, onions, chicken broth 2, 5 $ Solyanka meat, pickles, ham, onions, tomato paste, olives 3 $ Hash kefir, eggs, cucumber, sausage, potatoes, greens

MENU Ravioli onions, meat, water, egg, flour 3, 2 $ Wobbler beef, pork, onion, carrot, bay leaf, garlic 4 $ Fish pie fish, white bread, milk, onions, carrots, potatoes, greens 4, 5 $ Roast goose, garlic, lemon, sage, oregano 5 $ Burgers meat, egg, onion, bread 2 $

MENU Young potatoes with dill 1, 5 $ Potatoes baked with a crust 1, 5 Potatoes mashed with butter 1, 5 $ Fried potatoes with mushrooms 1, 5 $ Buckwheat 1 $

MENU Wobbler beef, pork, onion, carrot, bay leaf, garlic 4 $ Herring with onion herring, onion, vinegar, oil 3 $ Pickled cabbage with cranberries cabbage, carrot, cranberry, honey, butter 3 $

MENU Pancakes with cottage cheese grainy curd 1, 2 $ Pancakes with red fish 2 $ Pancakes with meat 1, 8 $ Pancakes with ham and cheese 1 $

MENU Ice cream with strawberries, lemon juice, orange juice 1 $ Ice cream with Black. Berry, milk 1 $ Ice-cream vanilla 1 $

MENU Tea 0, 5 $ Stewed raspberry, strawberry, black currant, gooseberry 0, 5 $ / 50 ml Jelly cranberry 0, 5 $ / 50 ml Kvass 1 $ / 50 ml Vodka 2 $ / 50 ml

HIRING THE PERSONAL

RESUME CHEF

CHEF DISHES • SPICY CHIPOTLE SHRIMP SALAD Shrimp, salt, black pepper, red onion, cilantro, mayonnaise, lime juice, ground cumin, lettuce leaves Crispy String Beans string beans, garlic, minced pork, soy sauce, sherry, sugar

RESUME HEAD WAITER

RESUME WAITER

Advertising • • When you have an idea for business – advertising is an integral part to promote you idea and have good outcomes. In our case for the restaurant business, it is a great opportunity to lure visitors in our restaurant. We will use different types of advertisement… For example: we will write about our restaurant in the local newspaper, advertise on a TV channel and radio. This way we will gather a lot of new guests, who will visit the restaurant and who will have a pleasure to share this discovery with their close surroundings. We have a plan how we will advertise our restaurant easily and faster. First of all we need to show that our restaurant is extraordinary in comparison with some other cafes, and we have many competitive advantages. The restaurant is located in a green area that will keep everyone of our visitors in a good mood! Our visitors are not just friends and families, who want to relax and have some time for personal leisure, but we can be a good place for career professionals, those looking for an easy, quick meal or a leisurely relaxed dinner. We can also provide interesting games for kids, whose busy moms don’t like to care of their kids in a public place and who prefer to combine calm environment and at the same time fun pastime for their kids.