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Purdue Extension Chuck Hibberd, Director Purdue Extension Purdue University is an Equal Opportunity/Equal Access Purdue Extension Chuck Hibberd, Director Purdue Extension Purdue University is an Equal Opportunity/Equal Access institution.

Chuck’s Vision for Purdue Extension will be the premier provider of research-based information for Chuck’s Vision for Purdue Extension will be the premier provider of research-based information for the residents of Indiana and beyond to enhance people’s lives and livelihood Purdue University is an Equal Opportunity/Equal Access institution.

Land-Grant Mission Teaching Research Extension International Programs Purdue University is an Equal Opportunity/Equal Access Land-Grant Mission Teaching Research Extension International Programs Purdue University is an Equal Opportunity/Equal Access institution.

Integrated Mission Extension Purdue University is an Equal Opportunity/Equal Access institution. Research Integrated Mission Extension Purdue University is an Equal Opportunity/Equal Access institution. Research

The Research-Extension Continuum Issues (Problems and Opportunities) Discovery/ Knowledge Adaptation and Application Extension programs The Research-Extension Continuum Issues (Problems and Opportunities) Discovery/ Knowledge Adaptation and Application Extension programs § Educational Resources § Workshops/ Conferences § Demonstrations/ Field Days § New technology § Media Integrated Team? Purdue University is an Equal Opportunity/Equal Access institution. Clientele Condition

Purdue University is an Equal Opportunity/Equal Access institution. Purdue University is an Equal Opportunity/Equal Access institution.

Purdue University is an Equal Opportunity/Equal Access institution. Purdue University is an Equal Opportunity/Equal Access institution.

Purdue University is an Equal Opportunity/Equal Access institution. Purdue University is an Equal Opportunity/Equal Access institution.

Purdue University • Engagement – Vice Provost – Technical Assistance Program – Center for Purdue University • Engagement – Vice Provost – Technical Assistance Program – Center for Regional Development – Center of Young Entrepreneurs – Small Business Development Centers • Purdue Extension Purdue University is an Equal Opportunity/Equal Access institution.

Purdue University is an Equal Opportunity/Equal Access institution. Purdue University is an Equal Opportunity/Equal Access institution.

Extension in Your Department • Academic Departments – All except Biochemistry – Specialists and Extension in Your Department • Academic Departments – All except Biochemistry – Specialists and A/P Staff • Role of Extension in your department – Translate research-based information – Inform research and teaching – Connect with clientele – Promote scholarship Purdue University is an Equal Opportunity/Equal Access institution.

County-based Extension • 93 offices • 274 Educators • Budget – 45% County – County-based Extension • 93 offices • 274 Educators • Budget – 45% County – 40% State – 15% Grant/Fee • Front Door Purdue University is an Equal Opportunity/Equal Access institution.

Collaboration to Accomplish the Extension Mission Extension Educators Extension Specialists • Program delivery with Collaboration to Accomplish the Extension Mission Extension Educators Extension Specialists • Program delivery with some development • Local/regional focus (real-time response to issues) • Issue identification & program strategy – functions as convener/mobilizer, change agent, transformer, developer • Resource development • Program development with some delivery • Regional/national focus (focus on problem prevention and proactive solutions) • Issue identification & resource development strategy • Resource development – – Collaborate on educational resources Evaluates creative teaching methods Fee revenue, donations, etc. Partnerships • Extensive direct teaching in a variety of settings • Follow-up (one-on-one, media) • Program assessment Purdue University is an Equal Opportunity/Equal Access institution. • Publications, websites, decision-support tools, curricula • Explores creative teaching methods • Grants, etc. • Partnerships • Direct teaching focused on major conferences, workshops or regional programs • Program assessment

So, who gets to play? Everyone is important to the process and to the So, who gets to play? Everyone is important to the process and to the solution!!! Clientele Extension Specialists Educators Research Scientists Purdue University is an Equal Opportunity/Equal Access institution.

Excellence in Extension We recognize: – – – Outstanding, broad-based customer service New audiences Excellence in Extension We recognize: – – – Outstanding, broad-based customer service New audiences Transformational extension programs Innovation and creativity Scholarly outputs • Publications, curricula, web resources, new technology, etc. – – – Teamwork (specialist/educator/constituent) New partnerships and resources Leadership Organizational citizenship Extending your circle of influence Purdue University is an Equal Opportunity/Equal Access institution.

Elements of a Transformational Extension Program • Choose real issues, important to our clientele Elements of a Transformational Extension Program • Choose real issues, important to our clientele • Educational objectives (Logic model) – Identify outcome, target audience, method • Adequately resourced – Educational resources – Funding – entrepreneurism is crucial • Effectively marketed • Delivered in a learner-centered environment • Assess outcomes (short, medium & long-term) Purdue University is an Equal Opportunity/Equal Access institution.

Purdue University is an Equal Opportunity/Equal Access institution. Purdue University is an Equal Opportunity/Equal Access institution.

Raising the Bar Transformational extension programs Level 4 (educational and empowerment strategies focused on Raising the Bar Transformational extension programs Level 4 (educational and empowerment strategies focused on complex issues) Broad-based impact with significant changes in behavior, practice or condition Level 3 Workshops, conferences and other educational strategies with specific learning objectives High impact to target group (could be transformational on relatively simple issues) Level 2 Media work, civic club presentations and other strategies to disperse information Probably low impact but wide dispersal of information and ideas Level 1 One-on-one contacts, service roles Purdue University is an Equal Opportunity/Equal Access institution. Depth of programming High Potentially high individual impact Low

Things to know about Extension • Focus on issues important to our clientele • Things to know about Extension • Focus on issues important to our clientele • Effective educational resources and programs • Scholarship • Make a positive difference Purdue University is an Equal Opportunity/Equal Access institution.

Extension Session – 12: 30 pm • Scholarship of Extension – Tom Jordan • Extension Session – 12: 30 pm • Scholarship of Extension – Tom Jordan • Transformational Extension Programming – Peggy Titus • How to succeed? – Maria Marshall, Ag Economics – Mike Schutz, Animal Science Purdue University is an Equal Opportunity/Equal Access institution.