Скачать презентацию Private and confidential presentation my FC Holding Скачать презентацию Private and confidential presentation my FC Holding

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Private and confidential presentation : my. FC Holding AB, Stockholm 2015 Q 4 1 Private and confidential presentation : my. FC Holding AB, Stockholm 2015 Q 4 1

YTD (Q 3) Focus on JAQ development, + Development Fuel and charger + Industrialization YTD (Q 3) Focus on JAQ development, + Development Fuel and charger + Industrialization + Manufacturing – using same vendors as Power. Trekk 3 agreement onboard + First JAQ commercial agreement Power. Trekk divestment + Process started Cash flow + Used warrants added 19 Msek (app. 12 Msek still open) + app. 64% converted/used + Cash position 15, 8 Msek Other Innovate 46, UN General Assembly, Patent granted in Japan, German Design Award and Pre book campaign started Patent + Patent Granted in USA and South Korea CO 2 Free production + Power. Card production in Sweden – with ABB YUMI Private and confidential presentation : my. FC Holding AB, Stockholm 2015 Q 4

What do we really do? Water + Salt = Electricity We use water + What do we really do? Water + Salt = Electricity We use water + salt to create power for people to charge their smartphones/tablets/USB-devices anywhere, at any time. Efficient chemistry Efficient performance ü 429 Wh/Kg (lithium Ion ~150 -180 Wh/Kg) ap. 3 times better, extremely low BOM ü High volume power density: over 600 m. W/cm 3 Low cost design ü Efficient manufacturing via standard die cutting machines, Less materials needed due to the cells high performance and Suitable for mass production Zero degradation Flexible design Outstanding DG class ü Small in size, Bendable and adaptable and easily replaceable/exchangeable ü Long shelf time – always available power ü Lowest transport costs and highest number of cartridges per shipment Private and confidential presentation : my. FC Holding AB, Stockholm 2015 Q 4 3

So far, 66 Patents* involved in the world's best FC charger #1 Power Density So far, 66 Patents* involved in the world's best FC charger #1 Power Density Probably the highest conversion in world Energy Density Own chemistry fuel development, approx. 3 x Li-Ion energy density 1 st -3 rd Gen First entry product sold +10 K units #1 World's first Chemical hydride fuel cell charger #1 JAQ - World's smallest Chemical hydride fuel cell charger Patents* Granted and Pending Private and confidential presentation : my. FC Holding AB, Stockholm 2015 Q 4 4

my. FC We develop portable chargers for smartphones and tablets, based on hydrogen and my. FC We develop portable chargers for smartphones and tablets, based on hydrogen and fuel cell technology. Our Objectives To make green portable energy - instantly available everywhere, for everyone. Our vision Zero CO 2 emissions end to end Private and confidential presentation : my. FC Holding AB, Stockholm 2015 Q 4 5

Driving force for Power Mobility Connected living The Thirst is Real 64 x next Driving force for Power Mobility Connected living The Thirst is Real 64 x next 10 years We have all been there. ü Access to power has become a life essential ü You're not free from the wall The advent of connected living has lead to exponential growth in smart device ownership and usage rates. ü App Culture ü Internet of Everything/Things ü Operators business models reflected Private and confidential presentation : my. FC Holding AB, Stockholm 2015 Q 4 You may be okay missing lunch, but you’ll be devastated if you miss that call. ü Power Gap increasing fast ü Intel – 64 times faster CPU next 10 years 6

Key Market Problem– the Power Gap The typical energy consumption in portable devices is Key Market Problem– the Power Gap The typical energy consumption in portable devices is increasing faster than the development of battery capacity. Moore's Law CPU, memory, data transfer etc. Capacity doubles every 18 months Relative increase The technical reason for Power Gap + the reason we exist Li-Ion Battery capacity (energy density 2 -3% annual increase) Source: ABI 2014 2017 2020 Private and confidential presentation : my. FC Holding AB, Stockholm 2015 Q 4 7

Market Potential 84% Smartphone users running out of battery without power socket access See Market Potential 84% Smartphone users running out of battery without power socket access See the need for a charger which can be used without needing access to a power socket 80% Shipped smartphones (M) Feel the need of another type of charger 77% Total addressable market 2012 -2015 Above 3 billion smartphones plus tablets predicted addressable market 2016 -2018 Above 4 -6 billion smartphones plus tablets Source: You. Gov US Market research Aug 2014 Private and confidential presentation : my. FC Holding AB, Stockholm 2015 Q 4 8

Competitive Landscape – Chargers JAQ Fuel Cell Charger Solar cell chargers Power banks Technology Competitive Landscape – Chargers JAQ Fuel Cell Charger Solar cell chargers Power banks Technology Produces electricity from hydrogen Produces electricity from sunlight Stores electricity only Main reason for technology › Independent of electrical grid › › Green technology › No energy degeneration › Generates instant power › › Reliable: works in complete darkness. No need for sun More established – higher awareness than FC › Green alternative vs batteries › Instant charging › Considerably lighter than solar › First step towards a hydrogen society Relative USP: s vs alternatives Private and confidential presentation : my. FC Holding AB, Stockholm 2015 Q 4 Well known and wide spread technology (lithium-ion) – huge range • Cheaper battery packs fails on measured performance • Battery capacity decreases over time • Battery capacity (output) decreases rapidly in cold temperatures. • Needs to be recharged from the electrical grid (only storage and not generators) Efficiency of Li-Ion battery packs is measured to 65– 90% 9

Competitive Landscape – Fuel Cell chargers CO 2 my. FC Sweden Technology Fuel technology Competitive Landscape – Fuel Cell chargers CO 2 my. FC Sweden Technology Fuel technology Status* Intelligent Energy UK Horizon Fuel Cell Singapore Kraft. Werk Germany › FC/H/No CO 2 › SOFC/Buthan › Chemical Hydride › Metal Hydride › Chemical Hydride Complex refill › › High performance › › +10 K sold › Low volume › 3 rd generation › 1 st generation › › Complex refill Low volume › Not Commercial 2 st generation Status* internal data – to the present and current knowledge of my FC 2015 Q 4. Source : my. FC private and confidential Private and confidential presentation : my. FC Holding AB, Stockholm 2015 Q 4 10

How to fix the problem? Green energy instantly available everywhere, for everyone. Free from How to fix the problem? Green energy instantly available everywhere, for everyone. Free from the wall Private and confidential presentation : my. FC Holding AB, Stockholm 2015 Q 4 11

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Go To Market Strategy Telecom Operators Direct and via telco distribution for via subscription Go To Market Strategy Telecom Operators Direct and via telco distribution for via subscription bundling, telecom shops and web based sale ”Nespresso” Business model Profit pool Phase 1 Low initial hardware pricing. Fuel card web based and retail subscription model. Single brand customer Fuel cards Common promotion and marketing Fuel cards are inexpensive Profit pool Phase 2 (16/17) Fuel cards are inexpensive + tremendous event based options for communication Private and confidential presentation : my. FC Holding AB, Stockholm 2015 Q 4 13

Go To Market Strategy - Omni Channel Telecom Operators $4, 90/month Direct and via Go To Market Strategy - Omni Channel Telecom Operators $4, 90/month Direct and via telco distribution via subscription bundling telecom shops web based sales Profit pool ”Nespresso” Business model Power. Cards online Power. Cards $1, 99 /pcs Private and confidential presentation : my. FC Holding AB, Stockholm 2015 Q 4 Hutchinson / 3 Sweden have the highest data traffic per user in the world 14

– JAQ product line Roadmap 1 – Casing integration 2 2018 -19 – Smartphone – JAQ product line Roadmap 1 – Casing integration 2 2018 -19 – Smartphone integration 3 Private and confidential presentation : my. FC Holding AB, Stockholm 2015 Q 4 15

Private and confidential presentation : my. FC Holding AB, Stockholm 2015 Q 4 Private and confidential presentation : my. FC Holding AB, Stockholm 2015 Q 4