PFI Annual Conference 13 -14 January 2012 Eating

PFI Annual Conference: 13 -14 January 2012 Eating Locally: Supporting farmers, growing your own Saturday, 14 January 1: 45 – 2: 45 pm Linda Barnes (High Hopes Gardens) Tomoko Ogawa & Rich Schuler (PFI)

Local Food Purchase Expectations • Locally available food… – “follows the Sun” – is seasonal

Local Food Purchases - Expectation

Local Food Purchases - Example • Golden Fork Award – Farm-to-Folk (Ames) – Teresa Opheim & Rich Schuler • • • 1 May 2010 – 14 Jan 2012 Farm-to-Folk: 34. 0% 93. 7% of food purchases Wheatsfield: 30. 8% Hy-Vee: 28. 9% OVERALL – Local: 41% – Distance: 59%

Local Food Purchases - Expectation

Local Food Purchases - Example

Local Food Purchase Example

PFI Local Food Study

PFI Local Food Study

PFI Local Food Study

Steps to Increase Local Foods Purchases 1. Start by reading labels and learning how far the food travels at the grocery store or food Coop 2. Ask questions at grocery stores, farmers market, and other food venues where food is from to increase awareness, and show your interests in supporting local producers 3. Shop at a Farmer’s Market 4. Buy a CSA Share 1. (Community Supported Agriculture) 5. Join a year-around local food outlet 1. On-line market place 1. Farm to Folk, Iowa Food Coop, River Valley Co-Op 6. Buy food in season in bulk and preserve them for use in the offseason

Steps to Increase Local Foods Purchases 1. Start by reading labels and learning how far the food travels at the grocery store or food Coop 2. Ask questions at grocery stores, farmers market, and other food venues where food is from to increase awareness, and show your interests in supporting local producers 3. Shop at a Farmer’s Market 4. Buy a CSA Share • (Community Supported Agriculture) 5. Join a year-around local food outlet • On-line market place • Farm to Folk, Iowa Food Coop, River Valley Co-Op 6. Buy food in season in bulk and preserve them for use in the offseason

Local Food Purchases – Teresa & Rich • F 2 F CSA membership during the “season” • Purchase F 2 F a la carte year round • Contract and purchase direct from farmers during periods of “peak supply” – Tomatoes and carrots • “Preserving” last season • • Froze about $400 worth of Berry Patch berries Canned/froze about 120 lbs of tomatoes Stored Potatoes & squash Froze corn

Questions and/or Comments?