a235bf64ebdee22b057c9531eb1c0a55.ppt
- Количество слайдов: 42
p 商务英语写作 项目四 业务磋商信函 任务 2 业务磋商(3) Order (1)
Objectives: Expressions concerning placing an order Sales confirmation order
外贸流程 客户资源 询盘、发盘、还盘 订单 定金或L/C 采购订货、 厂安排生产 船务订舱(booking) 拉货物到码头 完 、检验、装箱 装船 跟踪货物到货 出提单 投诉
q A satisfactory order letter should include : 1. express pleasure in receiving the offer; 2. confirm the conclusion of the business and point out the full details of article number, quantity, specification, quality, unit price, total value, shipment, packing, insurance and terms of payment as agreed upon in preliminary negotiations between the exporter and the importer; 3. hope for further orders;
Acceptance of Orders接受订单的函 After enquiry, quotation (offer), counter offer, the two sides of trading make the agreements, and then do business as per terms made, then get into the acceptance stage.
订单与定单 收到买方定单后,货物发送之前,卖方为再次确 认一些事项而发出确认定单的信件,以免可能发 生的误会。 We acknowledge with thanks your letter of May 1, together with your valued order No. 111. We will expedite your order immediately and we assure you that the goods will be forwarded within the coming week. We hope you will be satisfied with both the goods and our arrangements. 感谢五月一日来信,及第111号订单。 我方很重视这一定货,请相信货品将于本周内发 送。
定单的定义:书面供货单。 订单的定义:企业采购部门向原材料、燃料、零 部件、办公用品等的供应者发出的定货单。 二者 基本可以通用。 物流术语 大多数情况下,订单是指预期数,向供货商发出 采购要约,拟向供货商提出订货数量和技术要求 的一种书面文件。 而定单是指买卖双方对订货数 量达成一致协议后,确定供应方应向采购方提供 实际应交货数量的一种书面的文件。 从法律角度 上来说,是有区别的。建议使用订单 , 减少使用 定单, 避免风险
Placing orders initial order 首次订单 trial order 试订单 repeat order 续订单 duplicate order 重复订单 place an order with sb. for sth. fill / execute / fulfill / carry out / work on an order accept / take /book an order cancel an order withdraw an order termination of an order
写作要点及要求 订单要点: 开头: 1)确认交易条件,说明订货意图 正文: 2) 订单的主要内容,详述所订购商品的名称、数量、规格、价格、 货号等 3) 说明其他要求,如包装、目的地、装运时间等 结尾: 4) 期望;希望订单得到回复,表达合作的愿望等 回信要点: 接受订单的回信: 开头: 1)感谢对方的订单及信任 正文: 2)对订单的确认,并说明如何处理订单 结尾: 3)表示合作的愿望 合同信函要点: 开头: 1)确认交易达成 正文: 2)发送合同,说明合同号(附有详细条款的合同) 3)提醒对方注意交易的重要事项,如付款方式、装运条件等 结尾: 4)期望;尽快签署合同 每封信件的具体内容会有变化,需要根据实际情况加以调整。
Place an Order The buyers place an order after they studied the catalogues, price list, samples from the suppliers. If all the terms are satisfied with them, they will place an order. Usually, every company has their own Order Sheet (Order Form). 1) Express the source of your order (from the catalogues, price list, samples). 2) The detail of your order with your requests a. Name of commodity, Model No. , Size, Color. b. Quantity c. Price d. Packing e. Date and way of shipment f. Payment terms. 3) Ask for the confirmation of your order from the seller. 4) With the hope of their attention
Order Sheet Sample Dear Sir/Madam, We have the pleasure of placing the following order with you on the terms and conditions as set forth. Article: Haier Brand Air Conditioners Description: Exactly the same as Sample 103 Quantity: 100 sets Unit Price: US $805 per set CIF Los Angeles Amount: US $80, 500 Shipment: During March Packing: One set in a cardboard carton, ten cartons in a wooden case Shipping Marks: (omitted) (consignee, reference no. , destination, no. ) Insurance: AAR for full invoice amount plus 10% Payment terms: Draft at 30 d/s under an irrevocable L/C Remarks: Certificate of quality and shipment samples to be sent by air mail prior to shipment. Yours faithfully,
Sales Confirmation Letter -pleasure at receiving the order -a favorable comment on the goods ordered -assurance of prompt attention (Quality, Packing, Shipment, Invoice, Payment) -draw attention to other products -hope for further orders
Sample sentences: We thank you for your order No. 100. are very much obliged for… acknowledge with thanks… appreciate… You may be assured that this order will be filled carefully. have our careful attention. . . executed to your satisfaction. . . carried out successfully. . . fulfilled in good time…
Decline of the order and Recommendation of Substitute 1)Express your thanks of the order. 2)State your regret for being unable to arrange 3)Recommend substitutes. 4)Ask for the prompt confirmation
Sample sentences: Decline of Order 1) Owing to heavy commitments, many orders haven’t been made; we can only accept orders for October shipment. 2) Our stock is exhausted and we are not in a position to accept fresh orders. However, we will contact you by fax as soon as new supplies are available. 3) As a result of crowded orders, we have sold out all the goods scheduled for shipment within this year.
Arm yourself 1. be satisfied with be please with 对……满意, 满足 e. g. 我们对你们产品质量很满意。 We 're satisfied with the quality of your goods. 句式:sb. be satisfied with sth. satisfy sb. be satisfactory to one’s satisfaction turn out to one’s satisfaction and turn out to be satisfactory 结果令人 满意的 e. g. 首批货的质量使我们的客户满意。 The quality of the first lot satisfied our customers. 我们的顾客对你们的缝纫机的质量很满意,所以我们希望续订。 Our clients are so satisfied with the quantity of your sewing machines that we wish to book a repeat order.
2. make delivery 交货 e. g. 我们从你方 9月14日信中获悉,你方要求早日交付你方的订货。 We note from your letter of September 14 that you require for n. delivery 交付,交货 an early delivery of your order. delivery date 交货期 相关词组: take delivery of 提货 v. deliver 交付, 交运 deliver the goods e. g. 由于我们有大量订单尚未交货,故你方订货不能提前付运。 In view of the fact that we are fully committed at the moment, your order can not be delivered in advance.
3. for your reference 供你方参考 similare. g. 供你方参考,各种迹象表明价格正在呈上升趋势。 your expressions: for your information, for your consideration, for perusal For your reference, there is every indication that the prices e. g. 供你方参考,我们最近和日本的出口商以此付款方式达成了一笔交易。 For your reference, we have recently concluded with a Japanese show an advancing tendency. exporter a transaction on this payment term. n. reference to 就……而言,关于,兹提及 with 参考 make reference (to) 提及 for one’s reference 供某人参考 without reference to 不论,与…无关 reference world market price 世界市场参考价格 v. refer 与……有关;涉及;参照 refer to sth. 谈及 Patterns: refer to sth. 谈及 refer sth. to sb. 提交
refer sb. to sb. else 介绍某人与另一人接洽 refer sb. to sth. 参阅 refer (sth) to sb. 向……打听 We refer to/ We make reference to/ Reference is made to 兹提及 e. g. 关于这笔货,我们希望尽快装运。 With reference to the order we hope to have the goods shipped as soon as possible. 兹提及我们 10月3日报盘,我们写信催促你方接受。 Referring to our order of Oct. 3, we are writing to urge you to accept. Or: With reference to our order of Oct. 3, we are writing to urge you to accept. 关于我方资信情况,请向我方银行伦敦银行打听。 As regards our financial position, please refer to our bank, London bank for information. Or: You can refer our financial position to our bank. “兹提及”的表达式: referring to 不能成开首句 with reference to 不能成开首句
4. effect v. fulfill, make 实行、实施 e. g. shipment 装运 effect谨通知贵方尽快开立信用证以便我们及时装运。 effect insurance 投保 effect payment 支付款项 n. effect It would be advisable for you to establish the covering 效果 goes L/Ceffect 生效 possible so as to enable us to effect into as early as in effect 事实上 to the effect 意思是 personal effects 个人财产 shipment in adj. effective 有效的 the time. effective demand 有效需求 effective date 有效期 这个公司不好的名声将对这次交易产生不利影响。 effective exchange rate 实际 effective money 硬币 effective period 有效期 His bad reputation e. g. 公司同意的实际上是降低价格。 in international trade will have an The company effect onwhat was in effect a reduction in the price. adverse agreed to this transaction. 他们写了封信给银行, 大意是要求它为他们开立信用证。 They wrote a letter to the bank to the effect that they would ask it to open an L/C for them.
5. purchase v. buy 购买 n. buying e. g. 你方的产品质量优良,我们想向你方购买。 Your goods are of high quality, and we would like to purchase sth from sb. 从…处购买 purchase 购买什么 purchase from you. of sth. make purchase buy 购买 purchase confirmation 购货确认书 purchase on our own account 自负盈亏 make purchase 购买 e. g. 我们确认已从你处购买了500吨货物。 We confirm having purchased from you 500 tons goods. Or: We confirm our purchase from you of 500 tons goods. 句式:
6. dispatch v. send, ship 运送, 派遣 dispatch the goods 发运货物 n. sending 派遣 dispatch the cable 发电报 e. g. 我们将按照你方的要求发送货物。 dispatch an engineer 派送 程师 We will somewhere goods as per your dispatch sth. to dispatch the or sb. 发送,寄出 request. dispatch a person to your end 派遣 e. g. 三套机器的发运保证了 厂的顺利运行。 e. g. 我们在事先要声明,如你方所交货物质量与合同不符,我们有权 The 拒受。 dispatch of 3 sets machines ensure the smooth We would like to claim beforehand that if the quality of the goods operation of the factory. dispatched by you is not in accordance with the contract, we have a right to refuse the goods. 我们会尽一切可能确保货物准时发运至你方港口。 We’ll do our utmost to ensure the prompt dispatch of the goods to your port.
7. consignment n. goods for delivery 发运,发运的货物,寄售, 寄售货物 consignment goods 寄售货物 e. g. 这批货物很易受天气影响。 a new consignment of goods 一批货 on consignment terms The consignments are 寄售 subject to weather change. v. consign 发运 8. as regards 关于 寄售 consign the goods consignor 发货人 e. g. 关于目录与价目表,我们将另邮寄给你方。 Shipper 托运人,有时可为发货人 As Carrier regards catalogue and price list, we will send you by separate 承运人 mail. consignee 收货人 e. g. 发运货物有望在 8月初准备好装运。 regard to, regarding, similar expressions: with regard to, in It is expected that the consignment will be ready for shipment in the concerning, early part of August. covering v. regard … as… e. g. 关于剩余数量的情况,将于日内告知。 As regards the balance, we will inform you in a few days.
9. acceptable adj. can be accepted (to sb. ) 可接受的 e. g. 用即期信用证支付我们可以接受。 Payment by sight L/C is acceptable to us. e. g. 如我方价格你们可以接受,请让我们知道。 If our price is acceptable to you, please let us know. 你方价格有竞争力而且我们也能接受。 Your price is competitive and acceptable to us.
10. result in due to, lead to 导致 e. g. 供大于求,导致价格下跌。 e. g. 装运延误会导致很打的损失。 Delay in shipment will result in great losses. 你一定注意到由坏的包装引起的货物损坏。 The supply exceeds demand, resulting in the declining price. You must be aware that the inferior packing will result in damage to the goods. 我们最近电报往来带来了1000吨的货物买卖。 result from 由于……而引起 Our recent exchange of telegrams resulted in a transaction of 1, 000 ton of goods. result from 由于……而引起 e. g. 价格下跌是由于供大于求而引起的。 The declining price resulted from the fact that the supply exceeds demand. result from由于……而引起 e. g. 你一定注意到由坏的包装引起的货物损坏。 You must be aware of the damage to the goods resulting from inferior packing. 1000吨的货物买卖是由于我们最近电报往来的结果。 The transaction of 1, 000 ton of goods resulted from our recent exchange of telegrams.
Specimen 1 a. sending the order; b. requirements of quality and payment; c. requirements (shipment etc. ); d. expectation of confirmation. Specimen 2 a. receipt of the order and confirmation; b. assurance of shipment and acceptance of payment; c. expectation of future co-operation.
信件一 Chinese Version 东北进出口贸易公司 加拿大多伦多深合区约斯大街 35号 华鑫贸易有限责任公司 中国上海金林路 676号帝王之星大厦 14楼 敬启者: 事由: 女士衬衫 感谢你方 10月6日来信对女式衬衫的报价,我们很满意产品的质量并很高 兴 地随函寄去 322号订单,订购你方最新商品目录中提到的尺寸的商品。 我们注意到你方能供应现货,希望能在 11月装运。如装运延误,我们保留 撤 消或拒绝接收货物的权利。 供参考,我方希望采用 60天即期付款交单,请来函确认。 (签名) 格兰. P. 约翰逊 经 理 谨上 2006年
订单 322号 中国天津 请供应以下货物 货号 (打) 品名 尺寸 单 价 (打) 成本、保险 加 运费伦 敦 价 15 女式衬 衫 小 35. 00 英镑 16 14 同上 同上 中 大 45. 00 英镑 50. 00 英镑
信件二 华鑫贸易有限责任公司 中国上海金林路 676号帝王之星大厦 14楼 东北进出口贸易公司 加拿大多伦多深合区约斯大街 35号 敬启者: 事由: 女士衬衫 非常感谢你方 10月15日寄来的订单,很高兴确认你方关于女式衬衫 的 订货。我公司的发货部门正在处理你们的订单,发运货物准备好就会通知 你方的。 关于付款条件是可以接受的。装运后公司就通过银行递上相关的单 据。衷心希望此次试订会带来以后的续订。 (签名) 黄凯 经理 谨上 2006年 10月27日
Make yourself skilled I. Basic Training 1. Fill in the blanks with proper forms of the given words: satisfied reference effect regard result dispatch purchase acceptable consignment delivery 1) We would like to claim beforehand that if the quality of the goods dispatched _____ by you is not in accordance with the contract, we have a right to refuse the goods. delivery 2) Owing to heavy commitments, the goods for _____ by the end of this year have been sold out. purchase 3) Since the _____ is made on FOB basis, you are to ship the goods from Liverpool on a steamer to be designated by us. reference 4) With _____ to our previous letters and cables we wish to call your attention to the fact that up to the present moment no news has come from you about the shipment.
effect 5) You may rest assured that we shall _____ shipment with the least possible delay upon receipt of the credit. regards 6) As _____ sole agent, we would like to go into details. resulted 7) The negotiations between us have _____ in a conclusion of a transaction of $ 3000. 8) We would like to mention that if your price is attractive and acceptable delivery date can be ____ to us, we shall place our order with you immediately. satisfied 9) Mr. Wood guarantees that Mr. Li will be _____ with their equipment. Consignments 10) ______ apply to transactions with small amount involved.
2. Complete the following sentences in English: 1) Please inform us _____. a. 你们对我们的供货情况是否满意。(be satisfied with) if you are satisfied with our supply. b. 你们的进口数量供我方参考。(for one’s reference) of the quantities you import for our reference. c. 你们要求的装运日期。(delivery date) the delivery date you required. 2) Please rest assured that we _____. a. 准备装运上述货物。(effect shipment) are ready to effect shipment the goods mentioned above. b. 及时发运你们的订单。(dispatch) will dispatch your order in time. c. 发运的货物价格公道, 品质优良。(consign) will consign goods of high quality at reasonable price.
3) In reply, we _____. a. 可以以寄售货物的方式做生意。(on consignment) can do business on consignment. b. 确认由于往来电报而带来的成交。(confirm, exchange) confirm the transaction resulting from cable exchanged. c 遗憾地说你方所报的价格我方不能接受。(acceptable) regret to inform you that your offer is unacceptable to us.
3. Improving Training Translate the following sentences into English: 1) 我们希望货物能在 8月份前发运。(consignment, dispatch) We hope that the consignments will be dispatched before August. 2) 我们相信 11月15日前可以交货。(make delivery) We believe that delivery can be made before November 15. 3) 我们相信此次的首次订货会导致将来贸易的进一步发展。(be sure, result in) We are sure that this initial order will result in further business in the future. 4) 由于我方急需,如你方尽早安排发货我们将不胜感激。(dispatch v. ) As we are in badly demand of the goods, we shall appreciate it if you dispatch the goods at early date.
5)我们高兴地确认从你处购进 50公吨的花生。(confirm, purchase) We are pleased to confirm having purchased from you 50 metric tons of peanuts. 6) 十分抱歉,由于天气原因,我方不可能在本月底以前装运货物。 (effect) We regret to inform that, owing to the bad weather, we are unable to effect shipment before the end of the month. 7) 我们会确保货物准时发运至你方港口。(dispatch n. ) We’ll ensure the prompt dispatch of the goods to your port. 8)由于你方的报价有竞争力而且能让我们接受,我们考虑大量的购买。 (acceptable, large quantities) As your quotation is competitive and acceptable to us, we are considering orders of large quantities.
4. Letter-writing practice: Please write a letter of an order with the given words, phrases and the list that show the requirements about the goods. inform sport supplies a steady market irrevocable L/C of the order Description of Goods Golf bags, brown leather, with strap Golf bags, brown leatherette, with strap Golf balls, 24 balls per case payment delay in urgent need ship an acceptance cancel Catalogue No. Unit Price US$ Quantity 680 EE 29. 9/ bag 200 bags 607 EE 15. 69/ bag 200 bags 25 -665 EE 35. 79/ case 100 cases
Letter-writing practice: Dear sirs, We are delighted to inform you that your sport supplies have found a steady market here. Please ship us the goods according to the following requirements: Description of Goods Catalogue No. Unit Price US$ Quantity Golf bags, brown leather, with strap 680 EE 29. 9/ bag 100 bags Golf bags, brown leatherette, with strap 607 EE 15. 69/ bag 100 bags Golf balls, 24 balls per case 25 -665 EE 35. 79/ case 20 cases As usual, the payment for the above goods is going to be made by an irrevocable L/C open in your favor ten days after your acceptance of the order. Since our customers are in urgent need of the goods, please ship them by the first available vessel no later than July 30. For any delay in shipment, we will have the right to cancel the order. Looking forward to the arrival of our order in time. Yours faithfully
More exercises 1. Translate the following expressions into Chinese: repeat orders 续订 purchase confirmation 购货确认书 delivery date 交货期 dispatch department 寄售部门 consignment goods 发运货物 D/P at 30 days’ sight 30天即期付款交单
2. Fill in the blanks with proper forms of given words: effect satisfy purchase dispatched result accept regard refer effected 1) At present, supply can be ____ only in small quantities. satisfied 2) The quality of your new products _____ us in every respect result 3) As a _____ of our endeavor, we have obtained supplies for you. regarded 4) In international business, sales confirmation is a document _____ as a contract.
Referring 5) _____to our enquiry of Oct. 25, we invite your attention to it. purchasing 6) We are _____ these goods for our own account. 7) We would like to claim beforehand that if the quality of the goods _____ by dispatched you is not in accordance with the contract, we have a right to refuse the goods. 8) We are not sure that our quotation is _____ to you. acceptable
3 Write a routine order letter, using the information below: 1) 对上次的原色布料供货表示满意。 2) 要求再次订货: 商品货号 数量 价格 9715 100,000码 1. 5 美元(码) 9716 150,000码 1. 2美元(码) 9623 120,000码 1. 4美元(码) 3) 要求对方接到订货信后三周内装运,最迟不能晚于9月30 日,因为顾客急需这批货物。 4) 计划用D/P即期方式付款。
Dear sirs, We are satisfied with the quality of your gray cotton sheets, your supply have found a steady market here. We are herewith placing a repeat order as follows: Specification No. Quantities Yard Unit Price (Per yard. ) US $ 9715 100,000 1. 5 9716 150,000 1. 2 9623 120,000 1. 4 We hope that you will make delivery in three weeks on receipt of our order. Shipment should be effected no later than September 30 because our customers are in bad need of the goods. For your reference, we wish to effect payment by D/P at sight. Please kindly let us have your confirmation. Yours faithfully,
a235bf64ebdee22b057c9531eb1c0a55.ppt