NUTRITION 4 SPORTS Done in Last Week

NUTRITION 4 SPORTS

Done in Last Week Started marketing strategy Prosecution of Market Research -Web site survey -Competitors

Competitors There are many competitors like other nutrition web-stores (mass. fi, jr. Fitness) and also quite many grocery stores sell nutritions Quite same customers Advantages Mass. fi has lower prices

Marketing Mix Competitive Advantage of Service: -UFS is a strong nutrition brand in Finland

Marketing Mix ◦ Service Description: Through Facebook we try to get more visitor on Ufs web-site ◦ Promotion: create viral marketing video to attract more visitors through the site ufs, ◦ Place: first of all we focus on the finland area then we will focus on the international part

Survey about nutritions Why do you use nutrition supplements? If not, why? Where do you buy your nutrition supplements? Which things affects to where you buy nutritions and which nutrition supplements you buy? How much money do you spend to nutritions per month?

Survey about nutritions Would you be willing to order for example in a 10 -person group dietary supplements, where one person would order nutritions and you would get your nutritions from him? What is the easiest way for you to purchase nutritions(suggest new ways also)?

Survey about nutritions Will send it to our friends in facebook Will put in Pakkotoisto forum

Next Step Continue with our Marketing Strategy Continue with Market Reserch Sales Pitch