Network Operations Centre Via Belli MTV ITALIA

MTV Italia Network Operations Centre Our Network Operations Centre Broadcasts 12 channels • MTV Italia TX efficiency 99. 994% • MTV Italia DVB-H TX efficiency 99. 993% • MTV Hits TX efficiency 99. 996% • MTV Brand New TX efficiency 99. 993% • Nickelodeon TX efficiency 99. 985% • Comedy Central (on SKY) TX efficiency 99. 982% • Qoob TX efficiency 99. 996% • Qoob International TX efficiency 99. 997% • Alice Live not registered yet • LA 7 DVB-H not registered yet • La 7 Satellite not registered yet In our headquarter we have enough capacity to build up more channels

MTV Italia Network Operations Centre The first October 2007 we will launch two more musical channels from via Belli MTV Gold & MTV Pulse so quite soon in our headquarter we will playout 14 channels and we still have enough capacity to build up more channels for the future

MTV Italia Network Operations Centre Our Network Facilities politics is to keep everything that we believe is strategic from a tech point of view “in house” and give in outsourcing the Studios, Galleries and Post Production that requires elaborated work

MTV Italia Network Operations Centre TX tie l E rna xte MTV Italia es F s es el ap VT MT V MT iliti ac Network Operations Centre ili fac s

MTV Italia Network Operations Centre External Facilities • Cine. Video. Studio: • Era. Zero: subtitles - 8 non linear edit stations - 7 studios and 5 Galleries - 3 AB Roll edit stations for video compositing, audio post-production, dubbing and

MTV Italia Network Operations Centre TX tie l E rna xte MTV Italia es F s es el ap VT MT V MT iliti ac Network Operations Centre ili fac s

MTV Italia Network Operations Centre Equipment and technology Tape less digital library DIGITAL LIBRARY 12 channels on different platforms IT Broadcast Management Channels Operations

MTV Italia Network Operations Centre TX – channels MTV Italia – broadcast on analogue and digital terrestrial platform, DVBH and on SKY Italy MTV Hits, MTV Brand New, Nickelodeon, Comedy Central – on SKY Qoob - broadcast on digital terrestrial platform Qoob International - broadcast on internet platform Alice Live - broadcast on Internet Platform, soon to become also IPTV LA 7 – broadcast on analogue and digital terrestrial platform, DVBH and on SKY Italy

MTV Italia Network Operations Centre The system used is based on a fully digital technology Videoserver as TX machine Various digital libraries as on-line archives

MTV Italia Network Operations Centre TX – equipment and technology Seachange: on air servers, encoding, decoding, and ingest points; we have nr. 1 cluster 5 nodes capacity 1229 hrs, nr. 1 cluster 3 node capacity 676 hrs. nr. 2 cluster 3 node 2526 hrs each, and nr. 2 single node 314 hrs each. Etere: automation, scheduling, ingest, archive, tape management and research, MAM Dekocast, Publitronics and Evertz: we manage content related graphics, on time code criteria, and interactive graphics. Thanks to our automation we have been able to manage about 1150 graphic during last year. TX digital library HDisk Storage: 45 TB (upgradeable) TX digital library Tape Storage: Long term storage. 120 TB upgradeable to 240 TB (Storagtek) Production HDisk Storage: 15 TB (upgradeable)

MTV Italia Network Operations Centre

MTV Italia Network Operations Centre TX – tapeless digital library Today MTV Italia has a TX digital library that uses mixed technology (DISK/TAPE) with the capacity of 165 TB The material broadcasted is digitalized, in two different formats HQ files 10 Mb/s MPEG 2 LQ files windows media player (WMV) HQ LQ Production – tapeless digital library The Production DL capacity is 15 TB The material is now digitalized in DV 25, but it will be converted in MXF format PLS Note: All the DL are modular and expandable.

MTV Italia Network Operations Centre TX – operations The Operations department is in charge of coordinating the departments involved with the TX, such as TX, Library, MCR, Programming and ATP Daily check of schedules and commercial rules Last minute changes of item scheduled Alignment of schedule if needed Retrieve of missing material in Library or for the Ingest Retrieve substitutions for missing material Problem solving and communicating on air discrepancies As run printout according to Italian law Check of the material that needs to be aired and has problems Communicate durations for live shows Supervise and coordinate on air part of live shows

MTV Italia Network Operations Centre TX – IT management The IT Managment department is in charge of the managment of all technological resources in the Network Operations Centre Supervision and checking of the status of the equipment and automation network Supervision and checking of upgrades of the equipment and automation network Technical support for all of the TX departments Planning and development of new media platforms Performance documentation of broadcasting machines in TX and MCR

MTV Italia Network Operations Centre one platform to make us faster and more productive, the owner of the information has the ability to directly add it for everybody else to see it…

MTV Italia Network Operations Centre OUR WORK FLOW: • • • More similar to the TV real operation Respect people role Faster Less errors More detail. Improved operation in both Scheduling and TX.

MTV Italia Network Operations Centre TX tie l E rna xte MTV Italia es F s es el ap VT MT V MT iliti ac Network Operations Centre ili fac s

MTV Italia Network Operations Centre MCR Tapeless DV Cam – Eng Crew Editing Stations Stand alone MTV Facilities BDST On air Dep. Booking – Studio Coordinators MTV South ingest point

MTV Italia Network Operations Centre Facilities BDST – MCR The MCR department is responsible for the every audio and video signal coming in and out of the Network Operations Centre Management of tech resources in MCR Managment of signal for satellite downlinks: we have nr. 5 dishes Managment of all fiber receptions: we have connection with MTV London, Sky Milan, Mediaset Milan and La 7 Rome. Signal Quality screening Coordinates gallery, tx and TES for live shows TES managment Recording of unilateral feed on Tape or server for Production or TX Performance Reports

MTV Italia Network Operations Centre Facilities BDST – Booking, Studio Coordinator The Booking department directs, plans and coordinates all of the tech facilities, in house and external, eng cameras and edit stations. Managing of tech resources for MCR Supervision of signal quality coming out of the MCR Booking of satellite uplink or downlink Coordinates gallery, TX and TES Performance statistics Booking of Cameras and material for shooting: actually we have nr. 14 Eng Crew Booking of studios and galleries Weekly schedule of planning of studios, galleries and editing suits

MTV Italia Network Operations Centre Facilities BDST – Editing Stations Our Network Operations Centre has 20 Editing Stations in house Our Editing stations use a variety of software Final Cut Studio Pro Adobe Creative Suite Adobe Production Studio Adobe After Effects Pro Mac 7. 0 AVID Toast Encore DVD

MTV Italia Network Operations Centre Facilities BDST – Editing Stations Thanks to our tapeless digital archive system, the editing stations are also connected to the archive, to retrieve files and clips The machines are on a Broadcast data Network, and through a firewall they can reach the Digital Library and download in a safe environment the LQ and HQ files Download times are about 1/7 of the 1: 1

MTV Italia Network Operations Centre Facilities BDST – Editing Stations - MAM

MTV Italia Network Operations Centre Facilities BDST – Tapeless – Via Belli Thanks to our digital library we can benefit from a tapeless network that can be shared with all of MTV Italia departments and is currently also connected with the other MTV South Regions (Spain, France and Portugal) to facilitate the exchange of files and info

MTV Italia Network Operations Centre Facilities BDST – Tapeless – Via Belli

MTV Italia Network Operations Centre Facilities BDST – MTV South Ingest Points Ingest points installed in each MTV South Region in order to digitalize News material with a File format Mpeg 2 and via FTP the file will be upload to Milan for editing the final package will be than transfered to South Region TX in London in according to standards agreement Note: In case we need metadata, using Etereweb applications we can add it directly from the regions

MTV Italia Network Operations Centre Facilities BDST – MTV South Ingest Points News Ingest Madrid Lisbon Paris 32 Mb Milan FTP Transfert News Storage Digital Library News Ingest London

MTV Italia Network Operations Centre TX tie l E rna xte MTV Italia es F s es el ap VT MT V MT iliti ac Network Operations Centre ili fac s

MTV Italia Network Operations Centre Etere software core:

MTV Italia Network Operations Centre MTV Tapeless – MAM it’s a versatile multiplatform system that allows us to share data throughout our MTV Italy Network, with multiple access level.

MTV Italia Network Operations Centre Media management • Etere database keep track of every asset location. • Main/clone copy, browsing, Video Tapes are all recorded inside Etere. • Also Etere manage copy between servers, and to/from Archive • The archive management is part of Etere solution.

MTV Italia Network Operations Centre MTV Tapeless – MAM – Etereweb is an application accessible by browsing, that represents the key that opens to MTV Italia departments the world of TX and digital library thanks to multiple access level. This finally meets the requirements of all the MTV staff that needs to know what is being aired and scheduled. With Etereweb the exchange of information and workflow amongst different departments has gotten faster and easier.

MTV Italia Network Operations Centre Etereweb archive interface

MTV Italia Network Operations Centre MTV Tapeless – MAM – Etereweb • Real time daily log check (useful to know if an event has been aired or when it has been scheduled). • Amount of commercials per hour • Low resolution screening • Uploading files • High/low resolution downloading • File managment of various graphic formats (TGA, JPEG, AVI. . ) • Research of the material in digital library • Viewing of the clip assets (description, duration, year, director. . etc)

MTV Italia Network Operations Centre Inside MTV South We use our MAM in order to share, archive and access content from a central digital library The central DL is based in the Milan headquarters where we have a special part of our repository available for On. Air people only called CREATIVE AREA

MTV Italia Network Operations Centre MAM – MTV South- On air Management Archive ta rks a st ork s n tio Graphic Workstations are connected to a central repository to facilitate sharing within the regions, through mtvne network phi c. W ork aph Gr sta Gra tion phi c. W ork s sta Lisbon W hic MTVNE Intranet connectivity Gra o ic W rap G s tion Madrid Milan Paris Gr ap tion hic s Wo FTP Transfert London On Air Storage Digital Library Video & Graphic File TGA - AVI - JPEG PSTTIFF - Etc. rks tat io ns

MTV Italia Network Operations Centre MAM – MTV South- On air Management Archive London Lisbon Madrid Milan Content Management On Air graphic files are available to all region via Etereweb preview and FTP download. Autorized graphic user only Paris On Air Storage Digital Library

MTV Italia Network Operations Centre MTV Tapeless – MAMWe use standard protocol as MOS and this could be the key to open our system to other realities