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n Essential Question: Question – How did the “Second Industrial Revolution” transform the U. n Essential Question: Question – How did the “Second Industrial Revolution” transform the U. S. during the Gilded Age? n Warm-Up Question: – To what extent had the United States developed a “national market economy” by the outbreak of the Civil War (1860)? – What developments were still needed to improve America’s national market economy?

Gilded Age Industrialization n During the Gilded Age, American businesses were transformed: – Massive Gilded Age Industrialization n During the Gilded Age, American businesses were transformed: – Massive corporations replaced small, family businesses – New technology, transportation, marketing, labor relations, & efficient mass-production – By 1900, the U. S. was the most industrialized country in the world

The Business of Invention n 19 th-century inventors led to an “Age of Invention”: The Business of Invention n 19 th-century inventors led to an “Age of Invention”: – Cyrus Field’s telegraph cable By 1905, 10 million Americans had phones; – Business typewriters, cash (Bell Telephone Co became AT&T) registers, adding machines – High-speed textile spindles, auto looms, sewing machines – George Eastman’s Kodak camera – Alexander G. Bell’s telephone

The Business of Invention n Thomas Edison, the “Wizard of Menlo Park, ” created The Business of Invention n Thomas Edison, the “Wizard of Menlo Park, ” created the 1 st research lab in New York – Edison Illuminating Co was the to 1 st use electric light in 1882 – Tesla’s alternating current (AC) allowed electricity to travel over longer distances & to power streetcars & factories

The Business of Invention n New technologies allowed for increased industrial production – New The Business of Invention n New technologies allowed for increased industrial production – New machines were incorporated into the first assembly lines which allowed for continuous & faster production of goods – The railroad linked every region of America & allowed for a mass consumption of goods

A Midwest Made Meat revolution”: Thenew-and-improved “marketfor America More regional specialization made mass production A Midwest Made Meat revolution”: Thenew-and-improved “marketfor America More regional specialization made mass production & mass consumption possible

New Methods of Marketing n Marketing became a “science”: – Advertising firms boomed – New Methods of Marketing n Marketing became a “science”: – Advertising firms boomed – Department stores like Macy’s & Marshall Field’s allowed customers to browse & buy – Chain stores like A&P Grocery & Woolworth’s “Five & Ten” – Mail-order catalogues, like Montgomery Ward sold to all parts of America

New Forms of Business Organization “Trusts” use a board “Holding companies” n New types New Forms of Business Organization “Trusts” use a board “Holding companies” n New types of business organization of trustees to oversee & manage other were used to subsidiary companies manage a company increase profits: – “Trusts” & “holding companies” integrated various businesses under 1 board of directors – Vertical & horizontal integration maximized corporate profits – Frederick Taylor’s “scientific management” emphasized time efficiency & mid-level managers

Vertical &Corporate Mergers U. S. Horizontal Integration By 1900, 1% of U. S. companies Vertical &Corporate Mergers U. S. Horizontal Integration By 1900, 1% of U. S. companies controlled 33% of all industry

New Forms of Business Organization n Business leaders used a variety of ideas to New Forms of Business Organization n Business leaders used a variety of ideas to justify their wealth: – The “Gospel of Wealth” argued Wealth that it is God's will that some men attained great wealth – Social Darwinism taught that natural competition weeds out the weak & the strong survive – Were monopolists “captains of industry” or “robber barons”?

The Industrialization of America The Industrialization of America

The Second Industrial Revolution was fueled by 3 industries: railroads, steel, & oil The Second Industrial Revolution was fueled by 3 industries: railroads, steel, & oil

The Railroad Industry Cornelius “the n America’s first “big business” was Commodore” Vanderbilt was The Railroad Industry Cornelius “the n America’s first “big business” was Commodore” Vanderbilt was the railroad industry: most powerful figure in – Railroads stimulated the coal, the railroad industry petroleum, & iron/steel industries – Large companies bought small railroads, standardized gauges & schedules, & pooled cars – Small lines in the east acted as tributaries to the 4 great trunk lines into the West

Problems of Gould built Speculators like Jay. Growth & the railroad industry with n Problems of Gould built Speculators like Jay. Growth & the railroad industry with n But, bought rail lines to profit faced little concern for efficient use problems due to overbuilding in the 1870 s & 1880 s: – Mass competition among RRs – RR lines offered special rates & rebates (secret discounts) to lure passengers & freight on their lines – Pooling & consolidation failed to help over-speculation

Problems of Growth n RR bosses asked bank financier J. P. Morgan to save Problems of Growth n RR bosses asked bank financier J. P. Morgan to save their industry: – Morgan created a traffic-sharing plan to end wasteful competition – “Morganization” fixed costs, Morganization cut debt, stabilized rates, issued new stock, & ended rebates – Created a “board of trustees” n By 1900, 7 giant (centralized & efficient) rail systems dominated

The Steel Industry n Steel transformed world industry: – Allowed for taller buildings, Andrew The Steel Industry n Steel transformed world industry: – Allowed for taller buildings, Andrew Carnegie longer bridges, stronger railroad was the great example of& heavier machinery lines, the “American Dream” – Andrew Carnegie’s company Carnegie & social mobility made more steel than England – Carnegie converted his steel plants to the Bessemer process & was able to out-produce his competition & offer lower prices

International Steel Production, 1880 -1914 The U. S. was ideal for steel production because International Steel Production, 1880 -1914 The U. S. was ideal for steel production because it had lots of coal, iron, & railroads

Rockefeller and Oil n Petroleum also changed industry – New industrial machines needed kerosene Rockefeller and Oil n Petroleum also changed industry – New industrial machines needed kerosene for lighting & lubricants – John D. Rockefeller monopolized the oil industry, lowered oil costs & improved the quality of oil – By 1879, Standard Oil ruled 90% of all U. S. oil & sold to Asia, Africa, & South America

Standard Oil: Oil The Monster Monopoly? Standard Oil: Oil The Monster Monopoly?

n Essential Question: Question – What role did the business leaders play in stabilizing n Essential Question: Question – What role did the business leaders play in stabilizing the chaotic business cycles of the Gilded Age? n Reading Quiz Ch 18 B (625— 639)

The Industrial Workers The Industrial Workers

Industrial Workers n Industrial work was hard: – Laborers worked long hours & received Industrial Workers n Industrial work was hard: – Laborers worked long hours & received low wages but had expensive living costs – Industrial work was unskilled, dangerous, & monotonous – Gender, religious, & racial biases led to different pay scales n These conditions led to a small, but significant union movement

Early American Labor Unions n In 1868, Knights of Labor formed to help all Early American Labor Unions n In 1868, Knights of Labor formed to help all type of workers escape Membership regardless of skill, race, or sex the “wage system” The Ko. L lacked blacks, unskilled laborers Excludedmost successful union, the women, organization to survive n The American Federation of Labor (1886) led by Samuel Gompers: – Made up only of skilled labor & sought practical objectives (better pay, hours, conditions) – Included 1/3 of all U. S. laborers

The U. S. experienced an “era of strikes” from 1870 -1890 The Great RR The U. S. experienced an “era of strikes” from 1870 -1890 The Great RR Strike of 1877 During the Chicago Haymarketrailroads from The Homestead Strike (1892) resulted (1886), shut down Strike from a 20% pay cut at one of Carnegie’s steel plants unionists demanded WV to CA & led to mob an 8 -hr day; resulted in violence & the death ofhundreds of deaths the Knights of Labor

n Essential Question: Question – How did the industrialization of the Gilded Age transform n Essential Question: Question – How did the industrialization of the Gilded Age transform cities & immigration in America? n Reading Quiz Ch 19 A (648— 663)

Urbanization: 1870 -1900 Urbanization: 1870 -1900

Gilded Age Urbanization n From 1870 to 1900, American cities grew 700% due to Gilded Age Urbanization n From 1870 to 1900, American cities grew 700% due to new job opportunities in factories: – European, Latin American, & Asian immigrants flooded cities – Blacks migrated into the North – Rural farmers moved from the countryside to cities

The Lure of the City By 1920, for the 1 st time in U. The Lure of the City By 1920, for the 1 st time in U. S. history, more than 50% of the American population lived in cities

Skyscrapers and Suburbs n By the 1880 s, steel allowed cities to build skyscrapers Skyscrapers and Suburbs n By the 1880 s, steel allowed cities to build skyscrapers n The Chicago fire of 1871 allowed for rebuilding with new designs: – John Root & Louis Sullivan were the “fathers of modern urban architecture” – New York & other cities used Chicago as their model

Louis Sullivan John Root “Form follows function” “Simple & Dignified” Louis Sullivan John Root “Form follows function” “Simple & Dignified”

Skyscrapers and Suburbs n Cities developed distinct zones: – Central business district with working- Skyscrapers and Suburbs n Cities developed distinct zones: – Central business district with working- & upper-class residents – Middle-class in the suburbs n Electric streetcars & elevated rapid transit made travel easy

Tenements & Overcrowding n ½ of NYC’s buildings were tenements which housed the poor Tenements & Overcrowding n ½ of NYC’s buildings were tenements which housed the poor working class – “Dumbbell” tenements were popular but were cramped & plagued by firetraps – Slums had poor sanitation, polluted water & air, tuberculosis – Homicide, suicide, & alcoholism rates all increased in U. S. cities

Jacob Riis’ “How the Other Half Lives” (1890) exposed the poverty of the urban Jacob Riis’ “How the Other Half Lives” (1890) exposed the poverty of the urban poor

Strangers in a New Land n From 1880 -1920, 23 million immigrants came looking Strangers in a New Land n From 1880 -1920, 23 million immigrants came looking for jobs: – These “new” immigrants were from eastern & southern Europe; Catholics & Jews, not Protestant – Kept their language & religion; created ethnic newspapers, schools, & social associations – Led to a resurgence in Nativism & attempts to limit immigration

Immigration to the U. S. , 1870 -1900 Immigration to the U. S. , 1870 -1900

The. Foreign-born nationalities led to a new influx of ethnic Population, 1890 “melting pot” The. Foreign-born nationalities led to a new influx of ethnic Population, 1890 “melting pot” (“salad bowl”? ) national image pot

Urban Political Machines n Urban “political machines” were machines loose networks of party precinct Urban Political Machines n Urban “political machines” were machines loose networks of party precinct captains led by a “boss” – Tammany Hall was the most famous machine; Boss Tweed led the corrupt “Tweed Ring” – Political machines were not all corrupt (“honest graft”); helped the urban poor & built public works like the Brooklyn Bridge

Boss Tweed Courthouse—NY County Courthouse was But the Tweed Ring catered to immigrants by Boss Tweed Courthouse—NY County Courthouse was But the Tweed Ring catered to immigrants by building supposed to Bridge & hosting cost $13 million. the Brooklyn cost $250, 000 but holiday barbeques

Social Changes in the Gilded Age Women made up 40% of university students n Social Changes in the Gilded Age Women made up 40% of university students n Urbanization led to Stanford, Tulane, Private philanthropychanged society: Vanderbilt, U. S. saw an Univ of Chicago – The Cornell, & the increase in self-sufficient female to the Land Grant Act (1862) ledworkers Universities of had. CA, MN, IL class WI, compulsory – Most states “Family time” disappeared for working education laws & kindergartens People of all races married later & had fewer private – 150 new public & children colleges were formed – Cities set aside land for parks & American workers found time for vaudeville & baseball

Conclusions: Industrialization’s Benefits & Costs Conclusions: Industrialization’s Benefits & Costs

American Industrialization n Benefits of rapid industrialization: – The U. S. became the world’s American Industrialization n Benefits of rapid industrialization: – The U. S. became the world’s #1 industrial power – Per capita wealth doubled – Improving standard of living n Human cost of industrialization: – Exploitation of workers; growing gap between rich & poor – Rise of giant monopolies