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  • Количество слайдов: 49

Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved. Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Beyond Competitive Strategy Other Important Strategy Choices Screen graphics created by: Jana F. Kuzmicki, Beyond Competitive Strategy Other Important Strategy Choices Screen graphics created by: Jana F. Kuzmicki, Ph. D. Troy State University-Florida and Western Region Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

“Successful business strategy is about actively shaping the game you play, not just playing “Successful business strategy is about actively shaping the game you play, not just playing the game you find. ” “Strategies for taking hill won’t necessarily hold it. ”

Chapter Roadmap Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved. Chapter Roadmap Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Fig. 6. 1: A Company’s Menu of Strategy Options Mc. Graw-Hill/Irwin © 2005 The Fig. 6. 1: A Company’s Menu of Strategy Options Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Strategic Alliances and Collaborative Partnerships Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. Strategic Alliances and Collaborative Partnerships Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Alliances Can Enhance a Firm’s Competitiveness Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Alliances Can Enhance a Firm’s Competitiveness Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Capturing the Full Potential of a Strategic Alliance Mc. Graw-Hill/Irwin © 2005 The Mc. Capturing the Full Potential of a Strategic Alliance Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Why Are Strategic Alliances Formed? Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. Why Are Strategic Alliances Formed? Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Potential Benefits of Alliances to Achieve Global and Industry Leadership Mc. Graw-Hill/Irwin © 2005 Potential Benefits of Alliances to Achieve Global and Industry Leadership Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Why Alliances Fail Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights Why Alliances Fail Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Merger and Acquisition Strategies Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All Merger and Acquisition Strategies Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Objectives of Mergers and Acquisitions Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. Objectives of Mergers and Acquisitions Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Pitfalls of Mergers and Acquisitions Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. Pitfalls of Mergers and Acquisitions Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Vertical Integration Strategies Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights Vertical Integration Strategies Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Strategic Advantages of Backward Integration Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. Strategic Advantages of Backward Integration Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Strategic Advantages of Forward Integration Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. Strategic Advantages of Forward Integration Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Strategic Disadvantages of Vertical Integration Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. Strategic Disadvantages of Vertical Integration Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Pros and Cons of Integration vs. De-Integration Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Pros and Cons of Integration vs. De-Integration Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Outsourcing Strategies Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved. Outsourcing Strategies Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

When Does Outsourcing Make Strategic Sense? Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, When Does Outsourcing Make Strategic Sense? Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Strategic Advantages of Outsourcing Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All Strategic Advantages of Outsourcing Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Pitfalls of Outsourcing Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights Pitfalls of Outsourcing Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Offensive and Defensive Strategies Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All Offensive and Defensive Strategies Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Types of Offensive Strategies Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All Types of Offensive Strategies Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Attacking Competitor Strengths Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights Attacking Competitor Strengths Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Options for Attacking a Competitor’s Strengths Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Options for Attacking a Competitor’s Strengths Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Attacking Competitor Weaknesses Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights Attacking Competitor Weaknesses Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Launching Simultaneous Offensives on Many Fronts Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Launching Simultaneous Offensives on Many Fronts Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

End-Run Offensives Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved. End-Run Offensives Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Approaches for End-Run Offensives Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All Approaches for End-Run Offensives Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Guerrilla Offenses Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved. Guerrilla Offenses Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Options for Guerrilla Offenses Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All Options for Guerrilla Offenses Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Preemptive Strikes Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved. Preemptive Strikes Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Preemptive Strike Options Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights Preemptive Strike Options Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Choosing Rivals to Attack Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All Choosing Rivals to Attack Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Using Offensive Strategy to Achieve Competitive Advantage Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Using Offensive Strategy to Achieve Competitive Advantage Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Defensive Strategy Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved. Defensive Strategy Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Block Avenues Open to Challengers Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. Block Avenues Open to Challengers Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Signal Challengers Retaliation Is Likely Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. Signal Challengers Retaliation Is Likely Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Strategies for Using the Internet Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. Strategies for Using the Internet Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Using the Internet to Disseminate Product Information Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Using the Internet to Disseminate Product Information Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Using the Internet as a Minor Distribution Channel Mc. Graw-Hill/Irwin © 2005 The Mc. Using the Internet as a Minor Distribution Channel Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Brick-and-Click Strategies: An Appealing Middle Ground Approach Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Brick-and-Click Strategies: An Appealing Middle Ground Approach Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Strategies for Online Enterprises Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All Strategies for Online Enterprises Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Choosing Appropriate Functional-Area Strategies Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All Choosing Appropriate Functional-Area Strategies Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

First-Mover Advantages Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved. First-Mover Advantages Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

First-Mover Disadvantages Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved. First-Mover Disadvantages Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.

Timing and Competitive Advantage Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All Timing and Competitive Advantage Mc. Graw-Hill/Irwin © 2005 The Mc. Graw-Hill Companies, Inc. All rights reserved.