Kyiv, 2011 What people need Structure Mission and

Kyiv, 2011

What people need Structure Mission and goal of Contest Contest Concept Contest needs subjects – directions Contest structure Target Audience Needs scheme to rounds Awards Application form Contest stages Geography Partners features in competition 2

Make life better * Goal Mission Determination of most urgent human needs 3 * to identify and implement the most urgent needs and directing of scientific thought and production capacity to the actual needs in society Have a need – let’s write it! What people need Mission an Goal

What people need Contest concept 4 Contest concept - the first contest What People Need will be held in the second half of 2011, whose purpose is a search of current needs of people. The audience - a participant of the WPN contest can be any person and company Application / Description of requirements is given on behalf of the physical presence or the organization (competition in the future will have corporate nomination). The need may be recorded in three languages: English, Russian, Ukrainian. The main competition jury are the participants themselves and Internet-users. Each registered website user may provide the actual description, in his view, needs and vote for a particular need. In addition any person can take part in discussions on each of the requirements. The Contest Committee also affects the rating requirements. Structure and calendar - the competition is held in 3 rounds, the contest results are published online in the form of rating needs. Contest Period - 5 months. Prize fund – contest needs classifier consists of 7 main areas of individual needs. As a result, will be allocated the most urgent need among others. By describing this need, receives $ 1,000 in prize money. As a result, will be distributed three cash prizes: one prize - Ukrainian category, one prize - the Russian category and one prize - English category. Contract - each participant, in the site www.topneed.org, automatically accepts the terms of the contest and its rules.

What people need Targeted Audience 5 Ukraine Other CIS states States of Europe and Asia States of both Americas Ukrainian, Russian, English population of Earth

What the people need Classifier mechanism 6 CLASSIFIER INPUT CLUSTER WEIGHT OUTPUT I. Personal Need II. Human life sphere III. Cluster

What people need Application form, need classifier, web-source 7 7

8 What people need Personal Need Classifier

What people need Additional web-service user features Personal needs pyramid Wall of Desires MindMap (decision-making+planning) Most popular social networks integration 20 000 forms in Data Base Continuous involvement of new users SMM-activity Every day events Communicational functional improvement Communication with users

What people need Contest stages 10

What people need Прес-конференція What people need Online Conference Chat diver1x: Glen, according to your monography, robotechnics is one of the key trends. What is a base of this confidence? Glen Hiemstra: One of the consequences of the technocratic civilization is unlimited automation of production processes ... 3 on-air platforms: Innovation Breakthrough (Ukraine) Innovation Institute (RF) AmBAR (USA) + international experts Glen Hiemstra Marina Gorbis Question–Answer Mode Audience: 30 000 participants 11

What people need Local Offices WPN Ukraine Russian Federation USA 1. Innovation Breakthrough Contest, Kyiv 2. Innovation Institute TUSUR, Tomsk 3.1 Stanford University 3.2 AmBAR, Palo Alto 12

What people need Media partners Opportunities Branding of spheres and clusters web-pages of WPN service for Partner E-mail Newsletter, TM mention Our network banner advertising Mention in global e-newslettering Award ceremony participation: banner, logopanel, speech, logo on staff- and participants badges, invitations, brochures, agendas, diplomas and certifications, coffee break promotional video broadcasting setting up the Partner Prize Expert committee participation DataBase of the Participants 13

What people need Awards Language categories: English, Ukrainian, Russian Money prize Interview in Media Partner Magazine Award ceremony participation / covering of the transfer fee to Ukraine for the winners Award ceremony will be held in Radisson Blu, Kyiv, Ukraine 14

What people need Award Ceremony Event: debriefing ceremony and winners awarding Meeting for the contest participants, organizers, experts, partners and sponsors. Audience: Top users of the TopNeed.Org service. Contest experts Scientists (sociologists, political scientists, psychologists) Public officials Sponsors Partners Contest winners 15

16 WPN – we make human life better! Tell the world about your needs What do you really need? Do you have a need? Write here! Do you really want it, sure? What do you dislike? Change the world by yourself! Just type it – Universe will hear you! Simply to write – be happy inside!