Konica Minolta bizhub 210 162 Ver 2 0

Konica Minolta bizhub 210/162 Ver. 2. 0 - 25. 05. 2005 ISM Office Marketing Group (AP)

Contents Table of contents • Market • Portfolio • Product Specifications • Configuration • Consumables • Sales Arguments/Highlights • Positioning/Competition • Machine Mix/Option Attachment Ratio • Marketing material • Certificates/Environmental Aspects ISM Office Marketing Group (AP)

Segment 1 [1~19 ppm] by brand 2004 1 st half 2004 ISM Office Marketing Group (AP)

Segment 1 [1~19 ppm] by brand 2004 2003 2002 ISM Office Marketing Group (AP)

Segment 1 [1~19 ppm] by model - Top 10 A 4 model A 3 model ISM Office Marketing Group (AP)

Market Analysis Segment 1 [1~19 ppm] General • Total market in 2004: 570. 858 units [Info. Source projection] • Konica Minolta is losing market share [23% compared with 2002] • Canon recovered from last year! • i. R 1600 sold more than 3 times more than 7013 [A 3 vs A 4] • Konica Minolta 7013 achieved 6. 451 units [1 st half 2004] • Second Konica Minolta device Di 1610 on rank 17 • Di 1611 on rank 34! • Only three A 4 models in top 10 - rest is A 3! • Kyocera increased sales by 60% [ from 2002 to 2004] ISM Office Marketing Group (AP)

Segment 2 [20~39 ppm] by brand 2004 1 st half 2004 ISM Office Marketing Group (AP)

Segment 2 [20~39 ppm] by brand 2004 2003 2002 ISM Office Marketing Group (AP)

Segment 2 [20~39 ppm] by model - Top 11 2004 1 st half 2004 ISM Office Marketing Group (AP)

Market Analysis Segment 2 [20~39 ppm] General • Total market in 2004: 500. 821 units [Info. Source projection] • 30% more placements compared with 2002 • Konica Minolta is not increasing placements! • Konica Minolta Di 2510 will achieve 12. 884 units • Second Konica Minolta device is 7222 on rank 17 • Di 2011 is on rank 30! • HP will place 16. 000 units of LJ 4100 mfp [1. 800 € L/P, A 4 Canon based] • Kyocera almost doubled sales [ from 2002 to 2004] • Still only 50% print attachment ratio in monochrome sales for Konica Minolta • One third is Post. Script ! ISM Office Marketing Group (AP)

Portfolio Development Code • Tenryu 1 / 2 (based on Di 1611/2011) Sales Code • Konica Minolta bizhub 210 and bizhub 162 Portfolio Cluster • Successor of Konica Minolta Di 1611/7216 and Di 2011/7220 • In addition to bizhub 160, 160 f, 161 Launch Date • June 2005 ISM Office Marketing Group (AP)

Product Specification Overview Speed: 21 cpm A 4 crosswise / 12 cpm A 3 (bizhub 210) 16 cpm A 4 crosswise / 7 cpm A 3 (bizhub 162) First copy out time: less than 7 sec. (from glass) less than 11 sec. (via ADF) Warm-up time: less than 15 sec. (bizhub 210) / 30 sec. (bizhub 162) Memory: 32 MB Resolution: 600 x 600 dpi Zoom: 25 - 400 % in 0. 1% steps Paper Weights: 60 - 160 g/m² Volume: 3 - 16 K (bizhub 210) 2 - 12 K (bizhub 162) Life Time: 300 K or 5 years (bizhub 210) 240 K or 5 years (bizhub 162) ISM Office Marketing Group (AP)

Product Specification Overview Copying • Fast first copy out time • Large zoom range • Image rotation • 2 -in-1/4 -in 1 copy • Mixed Original • Book separation • Auto density adjustment • Auto paper selection • Shift sorting/criss-cross sorting ISM Office Marketing Group (AP)

Product Specification Overview Printing • Standard GDI printing (bizhub 162: 16 ppm at 300 dpi, 12 ppm at 600 dpi; bizhub 210: 21 ppm at 300 dpi, 12 ppm at 600 dpi) • Optional PCL 6 / 5 e printing with IC-205 (bizhub 162: 16 ppm at 600 dpi; bizhub 210: 21 ppm at 600 dpi) • Standard USB, parallel interface • Optional 10 base. T/100 base. TX • Page Layout function (allows printing of up to 16 pages onto a single sheet) • Watermark (7 presets, 30 additional user defined) • Lock Job function (secure printing with optional PCL memory) ISM Office Marketing Group (AP)

Product Specification Overview Scanning • Local Twain scanning (B/W scanning: manually and via DF-502/DF-605) • Scan speed: 16 opm with DF-502, 20 opm with DF-605 • Scan Format: TIFF, PDF • Scan to e. Mail, FTP (with optional FK-505, SU-502, NC-502) ISM Office Marketing Group (AP)

Product Specification Overview Faxing • Super G 3 • Six image quality modes • Image rotation transmission/reception • Large capacity memory reception • Speed dials (200), one-touch dials (27), program dials • Fax forwarding (with optional NC-502 and SU-502) • Simultaneous broadcasting by fax & e. Mail (w/optional NC-502 and SU-502) • Internet fax ISM Office Marketing Group (AP)

Configuration Standard configuration • Copy, GDI print • Main body with 1 x 250 sheet universal cassette • Single-sheet bypass • USB 1. 1, parallel IEEE 1284 interface • 32 MB copy/fax/GDI memory ISM Office Marketing Group (AP)

Configuration Options • Original cover OC-504 (standard with bizhub 162) • Document feeder DF-502 for 50 sheets, 16 OPM • Reverse document feeder DF-605 + for 80 sheets Mount Kit MK-501 (for bizhub 210 only!), 20 OPM • Auto duplex unit AD-504 (for bizhub 210 only) • Multiple bypass MB-501 for 100 sheets • Shifter SF-501 • Job Separator JS-503 • Paper supply unit PF-502 for 250 sheets (max. 4) ISM Office Marketing Group (AP)

Configuration Options • PCL image controller IC-205 • Network interface card (i. Fax / scan to e. Mail) NC-502 • 32/64 MB copier/fax expansion memory EM-101/EM-102 • 64/128 MB printer expansion memory (local procurement) • Mechanical counter MC-503 • Copy Desk Large SDC 21 (if 1 PFU is installed) • Copy Desk Small SDC 21 (if 2 or 3 PFUs are installed) • Stand SDC 21 (if 4 PFUs are installed) ISM Office Marketing Group (AP)

Configuration ISM Office Marketing Group (AP)

Consumables • Long life, user-replaceable consumables • Drum cartridge: 40 k pages * • Toner cartridge: 11 k pages* • Start-up toner cartridge: 40 k pages* • Consumables are compatible with Di 1611/2011 @A 4, 6 % coverage, 2 pages/job ISM Office Marketing Group (AP)

Functionality / Option Matrix ISM Office Marketing Group (AP)

Functionality / Multi-Access Matrix ISM Office Marketing Group (AP)

Highlights Sales Arguments • Improved copy functions (large zoom range, E-sort without ADF) • Standard GDI printing • Standard local TWAIN scanner • Optional Network print function • Optional network scan functions (scan to FTP/e. Mail) • Optional Super G 3 Fax & Internet Fax functions • Modular design for product upgrade in line with customer needs • Large optional paper capacity for high flexibility • Device management utilities (Page. Scope Web Connection, LSD) • Document Management (Page. Scope Cabinet) ISM Office Marketing Group (AP)

Highlights User-friendly operation · Improved legibility thanks to tilt-capable LCD · Input of network addresses for printer and/or scanner via operation panel (no additional software required) · Precise text messages on two-line LCD · Large zoom range (25 – 400 %) Easy meter reading · Copy, print, scan counters are accessible from LCD · All counters are also accessible via Page. Scope Web. Connection · Optional mechanical counter is available Sophisticated media handling · Duplex copying/printing with bizhub 210 · Envelope feeding via 100 sheet bypass · 60 – 160 g/m² paper weight support · Up to 1, 350 sheets maximum paper capacity for both models: Advanced image data handling · Standard criss-cross sorting, image rotation, N-up thanks to high memory capacity (32 MB standard, 96 MB max. ) Convenient features · Standard GDI printing via parallel or USB 1. 1 interface · Standard TWAIN scanning via USB 1. 1 interface · GDI and/0 r PCL network printing · Page. Scope Address Book Utility (ABU) support · Remote set-up and diagnostics for trouble-shooting and installation (free of charge) Easy consumable handling · Separately replaceable consumable cartridges · Easy replacement (front access) · Automatic consumable ordering via fax · High consumable yield (drum/developer: 40 K, toner: 11 K) Reliable fusing unit · Reinforced fusing lever to prevent breakage · Fast warm-up time (15 sec. ) thanks to second fusing lamp (bizhub 210) Comfortable original feeding ·Fewer paper jams and less soilage of scanning section thanks to reduced contact between original and scanning glass · Choice of two different feeders: a 50 -sheet automatic document feeder (DF-502 for bizhub 162 & 210), an 80 -sheet reverse automatic document feeder (DF-605 for bizhub 210 only) · Status indicator lamp on DF-605 · Less dust on mirrors and fewer black stripes thanks to shielded scanner area Intelligent control board architecture ·Common copy, print, scan, fax data handling · High print productivity thanks to RIP-whileprint/RIP-once-print-many technology (PCL controller) · Dual access (print-while-scan, print-while-fax) Facilitated firmware update · Speedy firmware update via USB 1. 1 interface (no EPROMs required) · Remote firmware update via RSD or fax-to-fax transmission Easy machine control ·Only one network interface card is required for printing and/or scanning · Quick fax upgrade Environmental Soundness · Compliance with Energy Star and Blue Angel ISM Office Marketing Group (AP)

Highlights Universal Design • Small footprint thanks to internal output tray • Two tone colour design • Convenient tray grip design • High contrast indications, large keys, tilt-capable LCD = changes compared to Di 1611/7216 and Di 2011/7220 ISM Office Marketing Group (AP)

Highlights Document Management Page. Scope Cabinet • bundled with NC-502 • automatic conversion of scanned documents into editable files • easy archiving • fast file retrieval ISM Office Marketing Group (AP)

Highlights Device Management Page. Scope Web Connection • Web based network utility for users to monitor the status of their MFPs/printers and set up the network related configuration, scanning functions, and fax destinations • NC-502 is required ISM Office Marketing Group (AP)

Highlights Device Management LSD - Local Setup & Diagnosis • program and change one-touch, speed and group dial numbers • set up initial settings for fax registration, copy functions and e. Mail • monitor the status of paper jams • monitor machine counter • supplied with FK-505 ISM Office Marketing Group (AP)

Highlights Device Management Page. Scope Address book Utility • registration of e. Mail addresses and fax numbers Page. Scope Net. Care, Network Setup, NDPS Gateway, EMS Plug-In • bundled with NC-502 ISM Office Marketing Group (AP)

Highlights Device Management RSD Remote Setup & Diagnosis for service personnel allows to • program and change one-touch, speed and group dial numbers • set up initial settings for fax registration, copy functions and e. Mail • monitor the status of paper jams • monitor machine counter from a remote PC via PSTN or local PC via USB ISM Office Marketing Group (AP)

Positioning Target Market • Replacement of A 3 analogue machines (ex-K, ex-M as well as competitors) • Users/small offices with a demand for copy and local print function • Users/small offices with the need for electronic data conversion and sharing of documents in a network environment • Small to mid-sized offices wishing to install local MFPs • Users requiring MFP functionality at competitive cost ISM Office Marketing Group (AP)

Competition Main competitors bizhub 162 • Canon 1570 F/i. R 1600/i. R 1610 F • Kyocera KM-1620 • Panasonic DP-1520 P • Ricoh Aficio 1515 MF/2015 • Sharp AR-M 160 • Samsung SCX-4100/SCX-5315 ISM Office Marketing Group (AP)

Competition Main competitors bizhub 210 • Canon i. R 2230/2000/2010 F • Kyocera KM-2020 • Panasonic DP-180/18010 F/1820 P/1820 E • Ricoh Aficio 2018/2018 D • Sharp AR-207, AR-M 236 • Toshiba e-Studio 200 ISM Office Marketing Group (AP)

Machine Mix / Option Attachment Ratios Machine Mix ISM Office Marketing Group (AP)

Marketing Material Sales support material • Product Guide CW 20 • Fact File CW 21 • Prompt Card CW 21 • 8 -page leaflet CW 21 • Product configurator CW 19 • Product photos CW 21 • Press Release CW 21 • Flash files CW 21 Launch CD end/May ISM Office Marketing Group (AP)

Marketing Material Documentation • User Manual [GB, D, F, E, I, P, NL, DK, S, N, FIN, GR, TUR, CZ, HUN, LIT, PL, ROM, RUS, SLO] • User manual GDI-Driver, CD with drivers • User Manual Twain Driver, CD with drivers • PCL manual, CD with drivers • Fax manual • CD-ROM with printer & scanner drivers ISM Office Marketing Group (AP)

Certificates/Environmental Aspects • Energy Star • Blue Angel Mark • WEEE (Waste of Electric and Electronic Equipment) ISM Office Marketing Group (AP)

Konica Minolta bizhub 162/210 Let‘s make them successful! ISM Office Marketing Group (AP)

Konica Minolta bizhub 210 162 Ver 2 0 —