Innovating through EU Regional Policy Bringing knowledge to the market: licensing and IPR Brussels 12 th of June 2006
The Danish Patent and Trademark Office • Business Services • Issues Patents • Legal/Political advice • Registers • International negotiations - Trademarks - Utility models - Designs DKK 171 million in income (2005) 1, 855 Patent applications 1, 955 Foreign patent applications 10, 582 Trademark applications 364 Design applications 301 Utility model applications Established in 1894 ISO 9001 certified 245 employees
Mission The Danish Patent and Trademark Office is the centre for strategic information and protection of technology and business identifiers
Free services § Call Center handling: • 15. 000 calls a year • Legal hotline • Library around 500 visitors • Distance training in use of databases • Design helpdesk in the Danish Center of Designs § Free training and education • Regional and branch specific meetings • Education at universities etc. • Speeches at different events
Commercial Services § Searches and analyses for: • Novelty • Infringement • Competitors • New business opportunities § Courses and conferences • 50 courses • 5 conferences a year
Projects § IPscore® • A framework for management insight into risk and potentials, building bridges for in-house communication § Entrepreneurs homepage § Knowledge trading • Website, education of entrepreneur advisers, helpdesk for patents and trademarks, patent scanning § IPAudit® • Supported by the European Social Fond
IPAudit® § Objective • Increase general awareness on IP and • Give exact knowledge of IP § By • Focusing on the operative use - in a strategic perspective - of IP in a company • Companies with potentials for offensive use of IP § Result • A systematic IP background for business development in companies
IPAudit® IP Management Introduction IPAudit® Decisions on strategic level Implementation of IP Strategy Building of Portfolio Competitors surveillance In-licensing Out- licensing Education Partnership
The first phases of the project § Development of an interview guide and a IP-audit report § Education of 16 IP consultants (Patent Agents and DKPTO): § Module 1: The Excellence Model, IP-audit § Module 2: The Role of a Process Consultant § Promotion and Campaign (2 conferences) § SMEs are invited to join the project § IP-audit in 120 companies with report and specific advisory scheme § IP Upgrade: IP Courses and IP Strategy Development
Thank you for your attention! Charlotte Mayntz Director of Corporate Communication and Planning Danish Patent and Trademark Office ckm@dkpto. dk
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