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IBM Software Group IBM Web. Sphere - решения для повышения эффективности работы организаций и IBM Software Group IBM Web. Sphere - решения для повышения эффективности работы организаций и предприятий Киев, 25 Сентября 2003 Олег Письменский [email protected] ibm. com © 2003 IBM Corporation

IBM Software Group | Web. Sphere software Today’s Enterprise IT Environment IT environments are IBM Software Group | Web. Sphere software Today’s Enterprise IT Environment IT environments are increasingly heterogeneous and complex. Legacy Databases Value Chain Extranets Intranets Systems and Applications Internet Transactions Networks Customers The role of modern middleware is to integrate and simplify. Updated 05/03 Web. Sphere Business Integration © 2003 IBM Corporation

IBM Software Group | Web. Sphere software IBM Web. Sphere Software The leading software IBM Software Group | Web. Sphere software IBM Web. Sphere Software The leading software platform for e-business on demand Strengthen Relationships Optimize Operations Enhance customer, partner, employee and supplier user experiences for optimal satisfaction Integrate applications & automate business processes for operational efficiency and business flexibility Reduce Business Risk Rely upon a high-quality foundation to rapidly build & deploy applications for high-performance e-business on demand Web. Sphere Business Integration © 2003 IBM Corporation

IBM Software Group | Web. Sphere software Web. Sphere Software Platform Web. Sphere Business IBM Software Group | Web. Sphere software Web. Sphere Software Platform Web. Sphere Business Integration © 2003 IBM Corporation

IBM Software Group | Web. Sphere software Strengthening Relationships Increase Productivity and Save on IBM Software Group | Web. Sphere software Strengthening Relationships Increase Productivity and Save on Expenses • • Collaborative capabilities deliver immediate cost savings to global teams Cooperative portlets share information improving employee productivity Targeted information delivery for personalized access to content, on demand Simplify Access to Resources • Extend reach beyond desktop to mobile and embedded devices • Voice enable portals to streamline user interactions for immediate cost savings • Single point of secure access to content, applications and people Enhance Business Relationships • New channels for customer acquisition through on-line marketplaces • Build partner and supplier relationships with integrated business processes • Customer retention via personalization for one-to-one marketing and appeal A better way to connect people, processes and content Web. Sphere Business Integration © 2003 IBM Corporation

IBM Software Group | Web. Sphere software Capabilities of Web. Sphere Portal CRM Application IBM Software Group | Web. Sphere software Capabilities of Web. Sphere Portal CRM Application User Perspective SCM Application Integration “at the glass” Content Management Collaboration e. HR § § § Collaboration Personalization Customization Navigation Single Sign On People Awareness Secure Access Rapid, Role-based Deployment Scalability & Reliability Web. Sphere Business Integration Syndicated Content Web Services IT Perspective © 2003 IBM Corporation

IBM Software Group | Web. Sphere software IBM Web. Sphere Software Platform: Strengthen Relationships IBM Software Group | Web. Sphere software IBM Web. Sphere Software Platform: Strengthen Relationships Web. Sphere Portal A single point of personalized interaction with applications, content, processes and people Web. Sphere Commerce Powerful sell- and buy-side solutions to handle the challenges encountered in customer and trading partner environments Web. Sphere Everyplace Software for extending e-business applications to mobile devices Web. Sphere Voice Software for enabling natural voice interactions with applications and data Portals help your employees, customers and trading partners gain convenient, customized access to your business information and applications. Your portals have to provide rich function—such as the ability to check a customer’s order status—to help your employees work more efficiently, whether in the office or on the road. Web. Sphere Business Integration © 2003 IBM Corporation

IBM Software Group | Web. Sphere software IBM Web. Sphere Portal Family A single IBM Software Group | Web. Sphere software IBM Web. Sphere Portal Family A single point of personalized interaction with applications, content, processes and people Portal Experience Provides the capability for developing, deploying and maintaining advanced enterprise portals Portal Extend Allows your portal users to act on information and applications accessed by collaborating with other portal users. Portal Experience Portal Extend Portal Enable Portal Express Plus Portal Express Portal Enable Portal - Express Enables you to build scalable portals that simplify and speed a user's access to personalized information and applications Designed for Small Medium size businesses, with simple installation, affordable pricing, and function Web. Sphere Business Integration © 2003 IBM Corporation

IBM Software Group | Web. Sphere software IBM Web. Sphere Commerce Product Family… Powerful IBM Software Group | Web. Sphere software IBM Web. Sphere Commerce Product Family… Powerful sell- and buy-side solutions to handle the challenges encountered in customer and trading partner environments. Commerce Business Edition Commerce Professional Edition Commerce Business Edition Commerce Com m Por erce tal Digi tal M Ena edia bler Optimizes business processes. Integrates with core applications. Strengthens business relationships with customers, suppliers, and partners and deploys a truly global e-business. Moves to the forefront Professional Edition of online selling to consumers. Creates a Commerce Express site that attracts customers and keeps Commerce Express them coming back, Delivers comprehensive, easy-to-use achieving fast return functionality to help growing companies do on your investment. business on the Web--quickly and affordably. Web. Sphere Business Integration Commerce Portal Seamlessly blends commerce and portal modular functionality into a single integrated package. Digital Media Enabler Provides on-line management, sale and distribution of digital assets as well as rich on-line collaboration features that allow teams to select, discuss, and review content over the web. . © 2003 IBM Corporation

IBM Software Group | Web. Sphere software IBM Web. Sphere Everyplace & Voice Families IBM Software Group | Web. Sphere software IBM Web. Sphere Everyplace & Voice Families rise s Software for extending e-business applications to mobile devices and enabling natural voice interactions with applications and data Voice Access Middleware that provides a mobile application platform to access businesscritical data and processes Dev Mfg ice. Everyplace Family Se Pro rvice vide rs Ent erp Everyplace Access Everyplace Server Embedded Everyplace Voice Server Embedded Voice Embedded Products Middleware, content development tools, customization services, and server integration for a wide variety of devices Web. Sphere Business Integration Voice Family Middleware & Conversational application server that enables Web. Sphere applications to communicate in a natural user-friendly way © 2003 IBM Corporation

IBM Software Group | Web. Sphere software IBM Web. Sphere Software Platform: Strengthen Relationships IBM Software Group | Web. Sphere software IBM Web. Sphere Software Platform: Strengthen Relationships Web. Sphere Portal A single point of personalized interaction with applications, content, processes and people Web. Sphere Commerce Powerful sell- and buy-side solutions to handle the challenges encountered in customer and trading partner environments Web. Sphere Everyplace Software for extending e-business applications to mobile devices Web. Sphere Voice Software for enabling natural voice interactions with applications and data Web. Sphere Business Integration © 2003 IBM Corporation

IBM Software Group | Web. Sphere software Optimizing Operations Deliver business flexibility and responsiveness IBM Software Group | Web. Sphere software Optimizing Operations Deliver business flexibility and responsiveness • Align the IT processes with business priorities • Respond to new business opportunities • Provide business information and alerts for real time decision making Provide end-to-end business connections • Share business processes internally and externally • Strengthen Partner Relationships through tighter process linkages • Manage process activities end-to-end across the business Reduce cost and improve business results • • • Maximize asset re-use by quickly bringing people, application packages and systems together in new business processes Drive cost out and accelerate the time to business benefit with business process automation Improve business results with analysis of process performance and comparison with simulation results Bridge the gap between LOB and IT Web. Sphere Business Integration © 2003 IBM Corporation

IBM Software Group | Web. Sphere software Business Integration Market Trends Topping most chief IBM Software Group | Web. Sphere software Business Integration Market Trends Topping most chief information officers' wish lists this year: technology that helps older software programs work well together. Business Week, January, 2003 40% of CIOs rank integration as a top priority while only 1% have completed integration projects Source: Morgan Stanley CIO Survey Series, Release 3. 4(June 14, 2002) "As you talk to CIOs, you hear they've accumulated an awful lot of technology over the last 12 years, " says Rick Sherlund, managing director at Goldman, Sachs & Co. "Their top priority is still cost-cutting. After that, it's integrating it all together. " Business Week, January, 2003 Web. Sphere Business Integration © 2003 IBM Corporation

IBM Software Group | Web. Sphere software Web. Sphere Business Integration Capabilities Can Be IBM Software Group | Web. Sphere software Web. Sphere Business Integration Capabilities Can Be Deployed Separately or Together to meet Project Needs Web. Sphere Business Integration Model and simulate the business processes. Integrate the islands of processing. Connect customers and business partners. Monitor the business processes end to end. Manage the business effectiveness and improve the processes. Updated 05/03 Web. Sphere Business Integration © 2003 IBM Corporation

IBM Software Group | Web. Sphere software Functions and Services Expand with Business Needs: IBM Software Group | Web. Sphere software Functions and Services Expand with Business Needs: Enterprise Business Modeling and Monitoring Web. Sphere Business Integration Server Web. Sphere Portal Process Integration Services Common Business Object Model Partner Services Staff Audit State Management Human Activity Transaction / Compensation Cross. Reference Process Choreography Process Automation Web. Sphere Business Integration - Connect Events Application Connectivity Services Routing Pub/Sub Transformation Mediation Web. Sphere MQ Web. Sphere Business Integration Adapters Updated 05/03 HR Legacy Finance Web. Sphere Business Integration ERP CRM Information Integration © 2003 IBM Corporation

IBM Software Group | Web. Sphere software MODEL: For Designing Business Processes § What IBM Software Group | Web. Sphere software MODEL: For Designing Business Processes § What does it mean to a business? • Design the way processes will work –Model current processes –Plan future processes • Simulate the processes • Move them into production • No Java coding necessary § IBM Products • Web. Sphere Business Model • Single system view for all integration components • Business Models • Collaborations • Business Objects • Maps • …. Integration Modeler Updated 05/03 Web. Sphere Business Integration © 2003 IBM Corporation

IBM Software Group | Web. Sphere software Integrated Business Process Modeling Common Framework § IBM Software Group | Web. Sphere software Integrated Business Process Modeling Common Framework § Model, Design and Document business processes using Web. Sphere Business Integration Modeler § Create ROI Analysis § Enable Solution Deployment and Monitoring • Web. Sphere Business Integration Server: Collaborations and Workflows • Share data definitions : WBI Modeler Data Structures WBI Server Business Objects Updated 05/03 Web. Sphere Business Integration © 2003 IBM Corporation

IBM Software Group | Web. Sphere software Modeling Bridges the I/T - Line of IBM Software Group | Web. Sphere software Modeling Bridges the I/T - Line of Business Gap Model • Design end to end Business processes Simulate • Costing Compare • “as-is” & “to-be” • ROI Reports Document Run § Select process collaboration from dropdown list in WBI Modeler § Drill down for more detail Updated 05/03 Web. Sphere Business Integration © 2003 IBM Corporation

IBM Software Group | Web. Sphere software INTEGRATE: Where the Work Gets Done § IBM Software Group | Web. Sphere software INTEGRATE: Where the Work Gets Done § What does it mean to a business? • Link people, processes, applications, systems and data • Grow the work without changing integration software • React rapidly to business events • Reduce inventories, shorten cycles times, lower costs Web. Sphere Business Integration Server • Improve cash flow and return on assets § IBM products Process Integration Services Common Business Object Model – Pre-built process templates for common business practices like CRM and supply chain management • Web. Sphere Business Integration Adapters – Connects to common application software packages such as Siebel and SAP Staff Audit State Management • Web. Sphere Business Integration Collaborations Human Activity Transaction / Compensation Process Choreography – Process Integration – process automation and interaction with people – Application Connectivity – pub/sub and intelligent routing of messages Cross. Reference Process Automation • Web. Sphere Business Integration Server Events Application Connectivity Services Routing Pub/Sub Transformation Mediation Web. Sphere MQ • Web. Sphere MQ and Web. Sphere Business Integration Message Broker – Provides reliable messaging, protocol brokering and Web. Scale publish and subscribe Updated 05/03 Web. Sphere Business Integration HR Legacy Finance ERP CRM Information Integration © 2003 IBM Corporation

IBM Software Group | Web. Sphere software CONNECT: Extend Processes to Your Customers and IBM Software Group | Web. Sphere software CONNECT: Extend Processes to Your Customers and Partners What does it mean to a business? § Easily extend your business to include Partners and Customers § Reduce the cost of your value chain § Differentiate between suppliers/partners § Reuse of existing processes with partners in a managed manner § Reduced complexity with single interface, common build and runtime IBM products: § Web. Sphere Business Integration Connect Updated 05/03 Web. Sphere Business Integration © 2003 IBM Corporation

IBM Software Group | Web. Sphere software MONITOR: See Your Processes Perform § What IBM Software Group | Web. Sphere software MONITOR: See Your Processes Perform § What does it mean to a business? • See processes running and react to out-of-line conditions • Use role-based dashboards – Executives, LOB, IT • See real-time metrics and stop, start or redirect processes • Actively track business events through execution in enterprise software systems and across the value chain—Business Activity Monitoring § IBM products • Web. Sphere Business Integration Monitor – Monitors Business processes – Provides role-based dashboards – Uses business measurements – Issues alerts • Tivoli – Monitors IT facilities – Provides IT with operational measurements • Applications, Systems, Networks, Databases Updated 05/03 Web. Sphere Business Integration © 2003 IBM Corporation

IBM Software Group | Web. Sphere software MANAGE: Improve the Way Your Business Runs IBM Software Group | Web. Sphere software MANAGE: Improve the Way Your Business Runs § What does it mean to a business? • Review Process Operation over a period of time and identify pinch points • See operational metrics and simulated process results to show actual realised improvements • Actively analyze and improve business process through execution in enterprise software systems and across the value chain—Business Activity Monitoring § IBM products • Web. Sphere Business Integration Monitor – Monitors Business processes – Provides role-based dashboards – Uses business measurements – Issues alerts • Tivoli – Monitors IT facilities – Provides IT with operational measurements • Applications, Systems, Networks, Databases Updated 05/03 Web. Sphere Business Integration © 2003 IBM Corporation

IBM Software Group | Web. Sphere software Web. Sphere Business Integration for Industries Drives IBM Software Group | Web. Sphere software Web. Sphere Business Integration for Industries Drives Business Value Through Industry Accelerators Business Process Models Industry Business Process Templates Industry Business Event Dashboards Web. Sphere Business • Telecom Integration for • Banking Web. Sphere Business Integration Pre-defined Monitors Updated 05/03 Web. Sphere Business Integration • Financial Markets • Financial Networks • Retail • Consumer Goods • Insurance • HIPAA • Electronics Industry Specific Adapters • Automotive • Healthcare • Energy & Utilities • Government (Homeland Security) • Chemical & Petroleum • Pharmaceutical s © 2003 IBM Corporation

IBM Software Group | Web. Sphere software IBM also offers ready made general business IBM Software Group | Web. Sphere software IBM also offers ready made general business processes Common Business Areas addressed: · Customer Relationship Management (CRM) M&A · Enterprise Resource Planning (ERP) · Supply Chain Management (SCM) · Straight-Through Processing (STP) · Mergers and Acquisitions (M&A) STP · Web Exploitation ERP CRM Account Status Contact Manager Customer Manager Installed Product Invoice Generation Item Manager On-Hand Inventory Sales Order Processing Sales Order Status Service Contract Updated 05/03 Account Status Contact Manager Customer Manager Installed Product Inventory Level Invoice Generation Item Manager On-Hand Inventory Purchase Order Processing Purchase Order Status Sales Order Processing Sales Order Status Service Contract Vendor Manager Web. Sphere Business Integration SCM Account Status Contact Manager Customer Manager Department Manager Employee Manager Installed Product Inventory Level Invoice Generation Item Manager Purchase Order Processing Purchase Order Status Sales Order Processing Sales Order Status Vendor Manager Account Status BOM Manager Customer Orders Demand Forecast Demand History Inventory Adjustments Inventory Level Inventory Manager Invoice Generation Item Manager On-Hand Inventory Planned Orders Purchase Order Processing Purchase Order Status Purchase Orders Sales Order Processing Transfer Orders Vendor Manager Work Orders Account Receivable Account Status BOM Manager Contact Manager Customer Orders Demand Forecast Demand History Department Manager Employee Manager General Ledger Movement Installed Product Inventory Adjustments Inventory Level Inventory Manager Invoice Generation Item Manager On-Hand Inventory Planned Orders Purchase Order Processing Purchase Order Status Purchase Orders Sales Order Processing Sales Order Status Service Contract Transfer Orders Vendor Manager Work Orders © 2003 IBM Corporation

IBM Software Group | Web. Sphere software Web. Sphere Business Integration © 2003 IBM IBM Software Group | Web. Sphere software Web. Sphere Business Integration © 2003 IBM Corporation

IBM Software Group | Web. Sphere software Additional Information www. ibm. com/websphere Oleg_Pismenski@ru. ibm. IBM Software Group | Web. Sphere software Additional Information www. ibm. com/websphere [email protected] ibm. com Web. Sphere Business Integration © 2003 IBM Corporation