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Promotion.pptx

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How to promote your start-up on the Internet Top-10 ways ? By Anton Volodin How to promote your start-up on the Internet Top-10 ways ? By Anton Volodin Dmitry Danilko Alexander Sidorov

Agenda • • Top-1 Top-2 Top-3 Top-4 Top-5 Top-6 Top-7 • • Top-8 Top-9 Agenda • • Top-1 Top-2 Top-3 Top-4 Top-5 Top-6 Top-7 • • Top-8 Top-9 Top-10 SURPRISE 9: 47

To grow a company, you need to be awesome Examples of awesomeness: WARNING: SMOKING To grow a company, you need to be awesome Examples of awesomeness: WARNING: SMOKING IS BAD FOR YOUR HEALTH

1. Network in the right ways Get heard Help for free Spread a word 1. Network in the right ways Get heard Help for free Spread a word of mouth

2. Do not ignore your website • • 3 sec to interest What and 2. Do not ignore your website • • 3 sec to interest What and where Simple and clear “Call-to-action”

3. Mobile marketing revolution O B E Y DUDAMOBILE. COM 3. Mobile marketing revolution O B E Y DUDAMOBILE. COM

4. HQ Content Contact professional copywriters “Lead” – a visitor that can potentially become 4. HQ Content Contact professional copywriters “Lead” – a visitor that can potentially become a buyer

5. Use SMM Create profiles of your brand at: • Increase popularity • Engage 5. Use SMM Create profiles of your brand at: • Increase popularity • Engage directly with customers • Build groups and communities

6. Make your content viral 6. Make your content viral

7. Host something cool I’m famous Internet radio show Webinar Interview 7. Host something cool I’m famous Internet radio show Webinar Interview

8. Get quality reviews • • • Someone famous? Not yet… Engage your friends 8. Get quality reviews • • • Someone famous? Not yet… Engage your friends and relatives Make sure reviews • Do not sound silly • Do not look generic • Do not look similar

9. Optimize costs website smm webinars reviews 9. Optimize costs website smm webinars reviews

10. Search Engine Optimisation SEO – changing a web page to get it to 10. Search Engine Optimisation SEO – changing a web page to get it to the top in a relevant search list. SEO can be quite expensive, but effective. I’m SEO professional. Your website is s**t. Pay me money

11. BONUS! Exploit the “free” mindset Contests with generous gifts Discounts for first-time buyers 11. BONUS! Exploit the “free” mindset Contests with generous gifts Discounts for first-time buyers “Try before you buy” Coupons and giveaways