History of a brand of Audi
Audi began in 1889 when and launched the first Horch car in 1901. In 1904 the company issued shares in order to raise capital for expansion. The Audi brand was created, because Horch lost a legal dispute with his former company on the use of the Horch name.
In 1912 Audiwerke test drove their first car, the Wanderer, which had a four cylinder engine. After successful trials, the car went into production in 1913 and in 1914 Audi won the Alpine Challenge Trophy, one of the most famous races of the era. In 1921, Audi launched the first German manufactured left hand drive car, the Audi Type K. The improved driver visibility meant that left hand drive cars became well established by the end of the decade.
In 1928, the Audi name was effectively bought by J S Rasmussen, who acquired a majority shareholding in Audiwerke AG. Four years later Audi merged with four other German car manufacturers from the Saxony area. Audi, DKW, Horch and Wanderer all became Auto Union AG in 1932. The larger company was able to supply passenger vehicles across the market, from motorcycles to luxury saloons.
The Audi logo, consisting of four rings, symbolised the joining of these four historic names in German motor manufacturing. However, the Audi name was in danger of disappearing in postwar Germany. In the 1930's Auto Union AG developed and produced military vehicles and during the Second World War, civilian production was halted and the company exclusively manufactured military vehicles.
Post-war, the Soviet administration dismantled the production plants of Auto Union in 1945 as reparations and, in 1948 Auto Union AG was removed from the Commercial Register. However, backing by the Bavarian government and Marshall Plan aid meant that the Audi name survived. In 1949, Auto Union Gmb. H Audi was formed in Ingolstadt and in 1950 the new company produced its first car, the DKW Meisterklasse.
Motorcycle production carried on until 1958. The company ownership changed again in 1965, and since that time Auto Union (latterly Audi) has been part of the Volkswagen Group. The Audi 100 was introduced in 1968; it became a best seller and ensured the future independence of the Audi brand.
The Audi 80 followed in 1972, a car which went on to sell over one million within six years. Then came the Audi Quattro, a four wheel drive high performance sports coupe. This car caused a genuine sensation at the 1980 Geneva Motor Show, and the Audi Quattro with its permanent four wheel drive went on to enjoy world-wide success in motorsport. Through the 1980's, continuing development led to the appearance of quattro (4 wheel drive) versions of the entire model range, the production of an all-alloy V 8 engine, and (in 1989) an Audi 100 with a five-cylinder diesel direct injection engine.
From 1994 new models of the Audi 80 became known as the A 4, whilst the Audi 100 became the A 6. For some years Audi had been working on the use of aluminium to produce lighter production cars, and this culminated in the announcement of the Audi A 8 at the 1994 Geneva Motor Show. The A 8 had an allaluminium body, a V 8 engine, and was aimed squarely at the premium end of the market. Since then the small Audi A 2 was launched in 2000; this is the first volume built aluminium ca
Audi A 4 1120000 Rub
Audi A 6 2250000 Rub
Audi Q 7 2800000 Rub
Audi TT 1500000 Rub
Audi R 8 5200000 Rub
The presentation was prepared by Timushev Aleksey Thanks for attention
