Hearts Beat Back The Heart of New Ulm

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Hearts Beat Back: The Heart of New Ulm Project Cindy Winters - October 2012

Multi-sector Partnership • Employers/businesses • Local college • City of New Ulm • New Ulm Medical Center • Chamber of Commerce • Brown County Public Health • Churches • Community • School District Members • Local media outlets

Project Sections The project includes community education, medical interventions, environmental and policychanges, concurrent in the following spheres of influence: Healthcare Community Worksite

Healthcare Heart. Beat Connections Program • High risk patients proactively identified from the medical record • Welcome packet, educational materials, and 1: 1 telephonic coaching with a health professional • Addresses major risk factors such as high cholesterol, blood pressure, nutrition, exercise, and stress

Healthcare Continued Grand Rounds • Quarterly provider education seminars National and regional scientific experts • 90% of all local providers attended at least 1 session

Community Heart Health Screenings 5221 screened in year 1(2009) 3215 in year 3 (2011) Multiple Community Health Challenges Increasing activity Increasing fruits/vegetables Weight management Making small manageable changes

Community Summits Conducted annually to provide Project update and inspire people to make healthy lifestyle changes Food. Works • Work with local restaurants, grocery and convenience stores to develop more healthy, affordable items • “What’s Cooking New Ulm? ” TV show

Farmer’s Market Program • Provide training to local agricultural commodity producers • Extend season at KNUJ Farmers Market • Increase vendors at KNUJ Farmers Market • Increase individuals purchasing shares from a CSA • Promote New Ulm agricultural commodities programs and outlets through an integrated marketing campaign • Provide workshops to residents on farm-to-table, growing, buying, preparing, cooking and preserving agricultural commodities

Program Partners This funding and program exists thanks to our partners: Growing Green at Putting Green, Inc. , Guldan Family Farm, KNUJ Radio, New Ulm Medical Center, University of Minnesota and University of Minnesota Extension.

Worksite • Environment/Culture audits, e-newsletter • Quarterly employee challenge programs • Annual Employer Summit & Hot Topics Breakfast Speakers Bureau • Employee health screenings • Well Worksite award program

Snap Shot of some screening results of 56073 Zip Code Residents Age 18 + Cohort 2009 2011 n=1766 % Current Smokers 6. 3 5. 3 % Sufficient Physical Activity 68. 4 77. 0* % Sufficient fruit/veg ≥ 5 18. 5 31. 5* % NU Lifestyle score 8 or 10 47. 7 58. 4* % Daily Aspirin Use 28. 5 35. 6* % Medication for Diabetes 4. 1 6. 5* % Medication for Hypertension 25. 9 30. 6* % 100% Medication Adherence 67. 7 70. 5* % Hypertensiveł 24 18. 8* % High Total Serum Cholesterol (>200 mg/dl) 49. 4 42. 8* % Obese (BMI>30) 36 35. 6 High Glucose (>100 mg/gl) 26. 6 23. 2 ł systolic bp (140+) and diastolic bp (90+) according to JNC VII report in 2003 *significant change at alpha = 0. 05 compared to 2009

Outcomes: Process • Key contributing factors to our population health outcome results are the process outcomes. • 68% of survey respondents report some level of HONU engagement in the past year. • 81% of residents are very satisfied or satisfied with what HONU is doing in the community. • Engagement at every level of the community: businesses, city, media, schools, public health department, legislators, etc.

Policy Initiatives

Community Transformation Grant – Small Communities • Include Brown Co. representatives on HONU Steering Committee • Expand SWAP IT to DROP It to all of Brown County • Work with City of New Ulm and County Commissioners to adopt a Complete Streets Resolution • Increase number of trained Freedom from Smoking Facilitators

Contact Information Cindy Winters Community Programs and Public Policy Specialist Hearts Beat Back: The Heart of New Ulm Project E-mail: cynthia. winters@allina. com Phone: 507 -217 -5548

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