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Guidelines for Linking to the GE Financial Advanced Marketing Web S Thank you for Guidelines for Linking to the GE Financial Advanced Marketing Web S Thank you for your interest in providing access to our Web site from your agency’s site. We expect that you will follow the requirements below when linking to the GE Financial Advanced Marketing Web Site. q Agency must be an IBG intermediary contracted and appointed with at least one of the IBG companies. q Agency must link to the site by utilizing one of two methods: 1. 2. q Place a text link called GE Financial – Advanced Marketing to link to the Advanced Marketing Web site on your agency’s site per the attached guidelines. Utilize the click-through image provided below to link to the Advanced Marketing Web site Agency must follow the attached “Guidelines for Linking to the GE Financial Advanced Marketing Web Site” regarding link placement.

Guidelines for Linking to the GE Financial Advanced Marketing Web S Agency X O. Guidelines for Linking to the GE Financial Advanced Marketing Web S Agency X O. K. to Place Image Link on Home Page

Guidelines for Linking to the GE Financial Advanced Marketing Web S Agency Y GE Guidelines for Linking to the GE Financial Advanced Marketing Web S Agency Y GE Financial: Advanced Marketing O. K. to Place Text Link on Home Page

Guidelines for Linking to the GE Financial Advanced Marketing Web S O. K. to Guidelines for Linking to the GE Financial Advanced Marketing Web S O. K. to Place Image Link on a Page with Links to Other Carrier

Guidelines for Linking to the GE Financial Advanced Marketing Web S Agency Z GE Guidelines for Linking to the GE Financial Advanced Marketing Web S Agency Z GE Financial: Advanced Marketing O. K. to Place Text Link on a Page with Links to Other Carrier

Guidelines for Linking to the GE Financial Advanced Marketing Web S Agency X NOT Guidelines for Linking to the GE Financial Advanced Marketing Web S Agency X NOT O. K. to Place Image or Text Link on another Carrier’s Co-Branded Web

Guidelines for Linking to the GE Financial Advanced Marketing Web S NOT O. K. Guidelines for Linking to the GE Financial Advanced Marketing Web S NOT O. K. to Place Image Link on another Carrier’s Web