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Government 2. 0 – Leveraging Web 2. 0 For Your Organization Dolly Oberoi Samir Government 2. 0 – Leveraging Web 2. 0 For Your Organization Dolly Oberoi Samir Morankar Anne Y. Tsang April 28, 2009

Agenda • • • What is Web 2. 0? What is Learning 2. 0? Agenda • • • What is Web 2. 0? What is Learning 2. 0? What is Government 2. 0? Learning Theory basis for Web 2. 0 Technologies and Government 2. 0 examples • Implementation of Web 2. 0 Technologies • Group Activity • Wrap Up 2

A Technology-Based Dynamic World 3 A Technology-Based Dynamic World 3

Web 2. 0 • Web 2. 0 is a term that refers to the Web 2. 0 • Web 2. 0 is a term that refers to the second generation of web development and design that facilitates communication, secure information sharing, interoperability, and collaboration on the World Wide Web – Not an update to technical specifications, but changes in the ways developers and endusers use the web 4

Web 2. 0 Technologies 5 Web 2. 0 Technologies 5

Government 2. 0 • Government 2. 0 is used to define the paradigm shift Government 2. 0 • Government 2. 0 is used to define the paradigm shift of government to using Web 2. 0 technologies • Government 2. 0 is an attempt to provide more effective processes for government service delivery to individuals and businesses 6

Why Government 2. 0? • Open Government Directive – Increase transparency – Increase public Why Government 2. 0? • Open Government Directive – Increase transparency – Increase public participation and collaboration • Government 2. 0 initiatives are one way to meet that mandate 7

Learning 2. 0 • Learning 2. 0 is a term that refers to new Learning 2. 0 • Learning 2. 0 is a term that refers to new ways of thinking about learning and elearning inspired by Web 2. 0 technologies. It is learning that happens through digital connections and peer collaboration • Learning 2. 0 has its basis in social learning theory 8

Paradigm Shift in Learning 9 Paradigm Shift in Learning 9

Learning Theories 10 Learning Theories 10

Behaviorism • Also called Learning Perspective • Operates on the principle that all behavior Behaviorism • Also called Learning Perspective • Operates on the principle that all behavior is caused by an external stimulus • Assumes the learner is passive and learns in response to environmental stimulus • Learner starts off as a clean slate and behavior is shaped through positive and negative reinforcement • Major contributors: Ivan Pavlov and BF Skinner • Pavlov example 11

Cognitivism • Replaced Behaviorism as the dominant learning theory in the 1960 s • Cognitivism • Replaced Behaviorism as the dominant learning theory in the 1960 s • Major Principle: opening of the “black box: of the human mind is valuable and necessary for understanding how people learn • Learner is viewed as an information processor • People are not “programmed animals” that merely respond to environmental stimuli; people are rational beings that require active participation in order to learn, and whose actions are a consequence of thinking • Major contributors: Jean Piaget 12

Constructivism • Based on Piaget’s and Vygotsky’s theories • Embraces a “top-down” instructional methodology Constructivism • Based on Piaget’s and Vygotsky’s theories • Embraces a “top-down” instructional methodology • Learner is an information constructor 13

Social Learning Theory • • Branch of Constructivism Educational psychologists refer to this as Social Learning Theory • • Branch of Constructivism Educational psychologists refer to this as Social Constructivism People learn through social interactions with others Major Contributor: Albert Bandura 14

Social Learning Theory Major Principle: • People can learn by observing the behaviors of Social Learning Theory Major Principle: • People can learn by observing the behaviors of others and the outcomes of those behaviors 15

Social Learning and Web 2. 0 • Social Learning is easily facilitated by Web Social Learning and Web 2. 0 • Social Learning is easily facilitated by Web 2. 0 • Caveat: Like any other technology, the use of Web 2. 0 technologies should be driven by specific learning goals 16

Government 2. 0 Examples 17 Government 2. 0 Examples 17

Blogs • A type of website (a ‘weblog’) where you publish content on an Blogs • A type of website (a ‘weblog’) where you publish content on an ongoing basis – Sometimes referred to as an online journal – Readers can comment on blog entries or link to them – Graphics and video can be embedded in the blog entries 18

What Makes a Blog Successful? • Interactive and collaborative – Allows users to post What Makes a Blog Successful? • Interactive and collaborative – Allows users to post comments – Blog author replies to user comments – Open and Responsive • Content – Well written – Frequently Updated – Aware of the audience • Well designed 19

TSA – ‘Evolution of Security’ Blog 20 TSA – ‘Evolution of Security’ Blog 20

The White House Blog 21 The White House Blog 21

Twitter • A web service that enables its users to send updates (also called Twitter • A web service that enables its users to send updates (also called ‘tweets’) – Tweets are text based posts of up to 140 characters in length – Tweets can be received via SMS, Twitter website, or other internet enabled devices 22

Twittering • Twitter can be a useful tool for letting people know about real-time Twittering • Twitter can be a useful tool for letting people know about real-time updates, updates to online content such as new blog posts, etc. • ‘Real-time updates’ application - Mumbai 2008 terror attack updates 23

Twitter – Application in Government 24 Twitter – Application in Government 24

Twitter Demo—Its Easy! • Create an account • Find people/accounts to follow • Send Twitter Demo—Its Easy! • Create an account • Find people/accounts to follow • Send and receive tweets 25

Facebook • Facebook is a free social networking website – Users can join networks Facebook • Facebook is a free social networking website – Users can join networks to connect and interact with other people. These networks can be organized by workplace, region, high school or college – Users can add friends, upload photos and videos, message friends, create events, and groups 26

Facebook & Training • • Social Networking Discussion Tool Critiquing of Student projects Alternative Facebook & Training • • Social Networking Discussion Tool Critiquing of Student projects Alternative to Blackboard 27

Facebook & The Government 28 Facebook & The Government 28

Wikis • A wiki is a collection of web pages that allows anyone with Wikis • A wiki is a collection of web pages that allows anyone with access to contribute or modify content • Can serve as a useful tool for quickly creating a website as part of a team • Types of wikis – Open – Closed 29

How are Wikis Useful? • Promote knowledge sharing • Foster collaboration within different – How are Wikis Useful? • Promote knowledge sharing • Foster collaboration within different – Teams – Agencies – Departments 30

Intellipedia 31 Intellipedia 31

Wikis In Action at the TOC! 32 Wikis In Action at the TOC! 32

Second Life • Second Life is a 3 -D virtual world entirely built and Second Life • Second Life is a 3 -D virtual world entirely built and owned by its residents – Intended for its users to inhabit and interact via their on-screen representatives known as avatars – Has real world rules such as gravity, topography, locomotion, real-time actions, and communication 33

Training in Second Life 34 Training in Second Life 34

Implementing Web 2. 0 Technologies at Your Agency 35 Implementing Web 2. 0 Technologies at Your Agency 35

The Process 36 The Process 36

Choosing the Right Tools 37 Choosing the Right Tools 37

Organizational Culture You should also consider the culture of your organization – How are Organizational Culture You should also consider the culture of your organization – How are you addressing the digital divide with both employees and customers/clients? – What are the skill sets, attributes and values that your employees must embrace? – What items are needed to create an action plan to adapt your corporate culture for social media? – Who needs to be involved in decision making? 38

Costs • Free • Premium Services: $1000/year • Free • Pro $228/year • Additional Costs • Free • Premium Services: $1000/year • Free • Pro $228/year • Additional costs for customizing • Free for Skype -to-Skype calling • Free • May have to include costs for moderators or blogging Team • Additional costs for Skype -to-Phone 39

Group Activity • 15 Minutes – Break into Groups – Each person comes up Group Activity • 15 Minutes – Break into Groups – Each person comes up with an idea for how to use a Web 2. 0 tool in their organization – Decide as a group which idea you want to expand on – Expand on the idea with additional details —specifics on who? What? How? Why? – Group Debrief of Activity 40

Questions? 41 Questions? 41

42 42

Contact Information Dolly Oberoi doberoi@c 2 ti. com 703 -448 -7901 Anne Tsang atsang@c Contact Information Dolly Oberoi [email protected] 2 ti. com 703 -448 -7901 Anne Tsang [email protected] 2 ti. com 703 -448 -7944 Samir Morankar [email protected] 2 ti. com 703 -448 -7926 43

Resources 1. http: //www. youtube. com/watch? v=jp. En. Fwiqdx 8 2. http: //www. whitehouse. Resources 1. http: //www. youtube. com/watch? v=jp. En. Fwiqdx 8 2. http: //www. whitehouse. gov/the_press_office/Transparencyand. Open. Government 3. http: //lorelle. wordpress. com/2006/01/04/what-makes-a-blog-successful/ 4. http: //www. usa. gov/webcontent/technology/wikis. shtml 5. http: //www. whitehouse. gov/blog/ 6. http: //twitter. com/womenshealth 7. http: //twitter. com/NASA 8. http: //twitter. com/Astro_Mike 9. https: //twitter. com/Senate. Floor 10. http: //www. facebook. com/pages/Jakarta/US-Embassy-Jakarta. Indonesia/59649400218 11. http: //www. facebook. com/pages/Disclaimer-Fans-comments-and-images-do-notnecessarily-represent-the-views-of-AIDSgov/8039057811 12. http: //c 2 tiwikispaces. com/ 13. http: //www. youtube. com/watch? v=v 1 do. VBFl 9 fs 44