Globalization and World Media Foreign Journalism Berdak Bayimbetov
What is Globalization? 1. The idea of a one world culture, same dresses, same food, same ideas, same products. 2. Societies being connected through information and the internet.
Roles of media in globalization Media - create the conditions for globalization: makes coordination across time and space possible Messengers of a globalized world: cultural reflexivity
Ways information is being broadcasted now • • Television Radio Websites Blogs Video Sites, eg. Youtube, Vimeo, etc Podcast Cellular Phones/ Short Messaging Services
How are they being distributed? • Use of Communication Satellites have made TV stations able to distribute their content to the entire world. • The World Wide Web has also helped people access news anywhere anytime. Many forms of existing mediums of broadcast media are now using the internet.
Positive Aspects of changes in Broadcast Media • • User Generated Content Its Free, unless stated Updated at a regular basis Convenient, can access as long as there is a connection to the internet
Why are they being broadcasted Globally? • So that citizens living abroad can still be in touch of the happenings in their home country. • Political tensions have are so large now that it effects the entire world. • Economists and stock buyers also benefit from watching foreign news to make decisions. • Gain more profit from a wider World Audience.
Global News Agencies: • • • Associated Press (AP)(USA) Reuters (UK) United Press International (USA) Agence-France Presse (AFP)(France) Bloomberg (USA) Russia • ITAR-TASS • Interfax • RIA-Novosti
Wholesale news business Reuters, Eurovision, Associated Press etc. • From shortage to abundancy of visuals • Specialization of output: – Business-news vs. political news – Regionalization of news – Special interest (entertainment, medical, sports, breakfast, nature etc. ) audience segmentation – Complete news programming for small stations – Live facilities: Online news in domestic clothes • Strategic alliances between national and global broadcasters, and wholesale news business
Multilanguage edition and regionalization BBC: Integration of imperial radio service and Internet news provider
Local-global alliances CNN & Berlingske Tidende
How has Globalization and Broadcast Media impacted your daily life?
Transnationalization of national broadcasting? • Trans-border presence: satellite & Internet • From shortwave radio to digital visual media – broader range of national representations • Linguistic communities and extended national communities • Nationalization of content: foreign news are not competitive apart from special events
Characteristics of the global news system • Global or transnational news services have extensive reach, a certain reputation (brand name) and occasional political influence • National media continue to play the most important role in public political discourse • Both business and technical developments tend to integrate actors and services across borders • Promotes both outward and inward looking
Do you think that the process of Globalization has led to the advancement of Broadcast media? OR Has the changes in Broadcast Media sped up Globalization?
Скачать презентацию Globalization and World Media Foreign Journalism Berdak Bayimbetov
17.Globalization and World Media.pptx