George Fink President COO Tele Atlas The

George Fink, President & COO, Tele Atlas The Location Enabled Future © 2004 TELE ATLAS – All rights reserved.

About Tele Atlas Worldwide digital map provider to various growth markets: In-car navigation Portable navigation Internet Consumer wireless/cellular Fleet/Logistics Geospatial Founded in 1985 Quoted on the Prime Standard Index of Frankfurt exchange. Current revenue run rate with GDT acquisition: $170 million. Approximately 2000 world wide employees. © 2004 TELE ATLAS – All rights reserved.

Digital Map Market Two world wide competitors: Estimated 2004 market size (NA and Europe only): $550 million growing 20% per year. In-vehicle navigation growing 25% a year. Portable navigation 1 H 2004 units exceed full year 2003. Consumer wireless still in infancy. Market characterized by high entry barriers. Tele Atlas Navteq $250 million cost to enter North American market. Long market entry lead time. High fixed costs, low marginal costs. High degree (80%+) flow through of incremental revenue to bottom line. © 2004 TELE ATLAS – All rights reserved.

Maps Today Maps are static. Costly to maintain Updated only once a quarter at best. Often less than once a year. Delivery via CD/DVD. Most content built into map at time of creation. Large field data collection Hundreds of thousands of map sources Limited dynamic content Mostly traffic and some weather. Limited delivery mechanism to mobile devices. Yet these “limited” maps drive a half a billion dollar global marketplace © 2004 TELE ATLAS – All rights reserved.

Attributes of the Tele Atlas Database Geometry • Geometry • Features • Basic topology E 17 Basic Attributes • Street names • Land cover types • Road classification Kortijk Antwerpen Phonemes Zwijnaardse Gent Advanced Attributes • Traffic flow • House numbers • Phonemes Turn by Turn Enabling Features and Attributes • Complex features • Maneuver relations • Signpost information Steenweg • Prerequisite for spatial Enabling : • Routing applications / geomarketing by turn navigation : Turn applications • GIS • Advanced speech enabled PC • In-car • Intelligence through • Low-end Pc applications • Through WAP / PDA topology and spatial objects. Low-end internet applications Advanced Internet applications • Telematic service • • © 2004 TELE ATLAS – All rights reserved.

In Vehicle Navigation Trends Current: Integration with car entertainment systems reduce cost of system while increasing consumer perceived value. Example – Pioneer AVIC-1 Near term: Improved user interface with system operation via voice. Improved routing with dynamic traffic and speed information One way delivery of updates and dynamic content via satellite radio or FM sub-carrier. © 2004 TELE ATLAS – All rights reserved.

In Vehicle Navigation Trends – Advanced Drive Assistance Systems Introduction of Advanced Driver Assistance Systems (ADAS) will create demand for ultra-precise maps with new safetyrelated features and attributes" Near-term (2004 -2006): Speed limit advisor Curve speed warning Stop sign warning Mid-term (2007 -2011): Curve speed control Stop sign control Forward collision warning Lane departure warning Traffic signal warning © 2004 TELE ATLAS – All rights reserved.

Market Trends – Portable Navigation Current: Historical market is PDA based. Dedicated devices becoming dominant segment. Medium term: Integrated with other portable consumer devices – Digital Media Players. Improved storage capabilities to handle more geography. Integration with wireless networks to update content. Tom for PDA Tom. Go © 2004 TELE ATLAS – All rights reserved.

Consumer Wireless Market Trends Frost and Sullivan expects 2008 market size of $2. 3 B (approximately 5 -10% of this will be for maps). Growth will be driven by: Carriers need to get a return on mandated investment in location technology due to E 911 initiative. Improved network connectivity. Better user interfaces including use of voice recognition. Wider availability of dynamic content. © 2004 TELE ATLAS – All rights reserved.

Consumer Wireless Applications According to Frost and Sullivan there is unlikely to be a single killer application. Important applications are expected to include: Navigation Where is the nearest Mobile yellow pages Point of Interest Traffic Weather Mobile coupons Find-a-friend Emergency notification Road side assistance © 2004 TELE ATLAS – All rights reserved.

Commercially Available Wireless Services – North America Tele Atlas/GDT Navteq Tele Atlas/GDT and Navteq © 2004 TELE ATLAS – All rights reserved.

How Well is Tele Atlas Positioned for this Future? Low-cost, short cycle time change detection capability. Mobile mapping enabling cost-efficient, high-quality data gathering. Development of a content partner network providing access to dynamic easy-to-use, relevant information at every location. Points of interests with drill down to detail information such as menus. Traffic Joint development and prototyping with partners. Trials underway with every major US carrier. European relationship with Nokia, Vodaphone, Hutchinson 3 G. © 2004 TELE ATLAS – All rights reserved.

Summary Large growing market with two major competitors. Expansion of penetration of in-car navigation will drive growth of that market. Become more embedded in the car – ADAS features. Near term growth 20% a year. Personal navigation penetration will be driven by wireless devices. High barriers to entry. Market still in infancy. Inflection point is unknown but market will be very large. Very little additional investment required for consumer wireless space beyond that required for in-car and personal navigation market. © 2004 TELE ATLAS – All rights reserved.