Geographic Enforcement Management Service (GEMS) Presented by: Pat Parmer, Chief, Enforcement Division, WA Liquor Control Board Tom Dixon, Captain, Enforcement Division, WA Liquor Control Board Joe Kabel, Ph. D. , President, Looking Glass Analytics 2007 NLLEA/UDETC Annual Conference – August 2, 2007
GEMS - Introduction • Concept • Value • Data-driven Enforcement • No new staff, hardware, or software • Agency-wide access, anywhere, anytime • No more battles w/ IT • Costs less than a single employee • Memorable, meaningful presentations
GEMS - Introduction • Funding • Initial Development (EUDL, NIAAA, CSAP, WSLCB) • Production (WSLCB) • Implementation • Currently live in Washington State
GEMS - Innovation Improves the • ACCESSIBILITY • ANALYSIS, and • PRESENTATION of liquor law enforcement data
GEMS - Innovation • • Comprehensive up-to-date data inventory Historical contact information Spatial relationships Visual differentiation • Map layers • Icons, symbols • Contextual data • Social Indicators • Survey • Population
GEMS - Innovation • Offers government agencies a cost-effective business model • Subscription allows outsourcing of technology solution
GEMS - Innovation Integrates multiple technologies: • Automated ETL – weekly data feed from Liquor Control Board (new enforcement activity, licensees, etc. ) • Analysis – query-based subsetting, statistical summaries and overlays • GIS – geocoded outlets, mapping system • Web Services – user interface, dynamic reporting
GEMS INITIAL INTERFACE
ZOOM TO ENFORCEMENT OFFICER AREA
ZOOM TO CITY – OLYMPIA, WA
ZOOM TO NEIGHBORHOOD – PACIFIC AVE & I-5
LICENSEES BY LICENSE TYPE
PAST 12 MONTH OUTCOMES OF COMPLIANCE CHECKS
MOUSEOVER POP-UP – LICENSEE INFORMATION TABLE
PAST 12 MONTH COUNT OF PREMISES CHECKS
2 -YEAR COUNT OF ALL VIOLATIONS
PAST 12 MONTH COUNTS OF DUI MENTIONS
ENFORCEMENT HISTORY REPORT
ZOOM TO TACOMA
COMPLETION STATUS OF RANDOMLY ASSIGNED COMPLIANCE CHECKS
LICENSEE CURRENT OR PENDING EXPIRATIONS
ZOOM TO UNIVERSITY AREAS
EXAMINE COMPLIANCE CHECK ACTIVITY NEAR UNIVERSITIES
OUTLET DENSITY HOT SPOTS (PER SQ MI)
OUTLET DENSITY (PER CAPITA BY CENSUS TRACT)
DEMOGRAPHIC OVERLAY (POPULATION DENSITY)
THANK YOU! For more information, please contact: Pat Parmer, Chief, Enforcement Division, WA LCB (360) 664 -1600, PWP@LIQ. WA. GOV Tom Dixon, Captain, Enforcement Division, WA LCB (425) 513 -5115, TAD@LIQ. WA. GOV Joe Kabel, President, Looking Glass Analytics (360) 570 -7531, Joe. Kabel@LGAN. COM
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