Freshman Class 2002 Admissions Cycle PROSPECTS 88 639

Freshman Class 2002 Admissions Cycle PROSPECTS 88, 639 APPLICANTS 8, 869 ACCEPTED 5, 204 ENROLLED 2, 231

Freshman Class 2002 Admissions Cycle PROSPECTS 88, 639

Prospect Timeline 4 Mid Feb 4 June-Dec 4 Oct 31 4 Jan. 15 Mass mailing - H. S sophomores & juniors Mailings, phone calls, emails Application Deadline for President’s Scholarship Competition Final Application Deadline

Prospect Sources PSAT SEARCH MAILING TO 60, 000+ HIGH SCHOOL JUNIORS – Georgia majority & minority Students – Non-Georgia majority & minority Students HIGH SCHOOL SOPHOMORES – Georgia and Non-Georgia majority – Georgia and Non-Georgia minority

Prospect Sources l National Merit High Scorers l National Merit/Achievement Commended l National Merit / Achievement Semi-finalists l National Hispanic Recognition Program Finalists

Prospect Sources l l SAT/ACT high scorers Campus visitors l l Governors Honors Program contacts l l 2, 115 vists (52% of visitors applied) 249 high school seniors contacted (44% applied) Who’s Who referrals l 544 high school students referred

Prospect Sources l Peterson’s Guide referrals l 549 high school students referred 4 Personal Requests 4 Letters / telephone calls 4 3, 882 high school seniors requested information 4 E-mail 4 7, 143 high school seniors requested information 4 Georgia Certificate of Merit Winners 4 Top 5% of high school graduating class 44, 049 students / received letters & viewbooks

Prospect Sources 4 MITE 4 PREP 4 High school visit contacts 4 College day / night contacts 44, 714 high school seniors contacted 4 Group visitation programs 4 Preview Days 4 539 students (hs seniors only) 4 278 accepted 4 199 enrolled (72% of accepted)

Prospect Strategies 4 Group visitation programs (cont. ) 4 Women’s Program 4 617 high school seniors attended 4 Special group tours 4 Next Generation Party 453 high school seniors 421 accepted 417 enrolled

Prospect Strategies 4 Letter / Viewbook / Application 4 Targeted students 4 Personal requests 4 Telephone Calls / Emails 4 Women 4 Minorities 4 High Achievers

Prospect Strategies 4 Connect with Tech Invitations 4 Mailed to: 4 Women, minorities, high achievers, Georgia residents 4 Evaluation of program 4700 high school seniors attended 4568 accepted 4370 enrolled (69% of accepted)

Freshman Class 2002 Admissions Cycle PROSPECTS 88, 639 APPLICANTS 8, 869

Applicant Timeline 4 Oct 31 Admission application deadline for President’s Scholarship competition 4 Jan 15 Final admission application deadline 4 Mar 1 Financial aid application deadline

Applicant Strategies 4 Connect with Tech Invitations 4 Women 4 Minorities 4 High Achievers 4 Letters to legacies 4 High school visits

Applicant Strategies 4 College day / night programs 4 Financial aid / scholarship applications 4 Decision letters 4 Acceptance 4 Provisional admission for legacies 4 Provisional admission for Georgia residents 4 RETP 4 GTREP 4 Transfer program

Admission Criteria l l l High school courses and grades Standardized test scores Academic Index – Recalculated high school GPA – Verbal SAT – Math SAT l Expanded Index – Academic Index + – Personal Statement / Essay Score – Leadership / Activities Score l Subjective data

Admission Formulae Academic Index – 2. 39300 +. 85450*HSGPA +. 00050*SATV +. 00250*SATM Expanded Index – 3. 00000 +. 85450*HSGPA +. 00050*SATV +. 00250*SATM +. 00525*LEAD +. 01010*ESSAY

Admissions Office Staffing Director Sr. Associate Director 5 Assistant Directors (special responsibilities: African-American, Hispanic, Women, Transfers, Georgia) 2 Admissions Officers 5 Readers

Plus. . . Operations Staff Info Systems Coordinator Associate Director Electronic Application Processor 6 Data Entry Staff 2 Phone Receptionists 1 Desk Receptionist

Freshman Class 2002 Admissions Cycle PROSPECTS 88, 639 APPLICANTS 8, 869 ACCEPTED 5, 204

Accepted Student Timeline 4 Mar 1 Financial aid application deadline 4 Mar 15 Decision letters mailed 4 April 1 Financial aid/scholarship notification 4 May 1 Admission & housing deposit deadline

Accepted Student Strategies l Letters – – – Women Minorities High achievers Legacies Parents Home Reports (3) Alumni Association Parents Committee l GT Clubs – Scholarships – Receptions

Accepted Student Strategies l l l Connect with Tech invitations High school visits College day / night programs Chat room Telephone calls / emails – Women – Minorities – High Achievers

Accepted Student Strategies l Special Recruiting Activities by Faculty – College of Sciences – Textiles – International Affairs – Nuclear Engineering – Mc. Math’s Liberal Studies Letter – College of Engineering

Freshman Class 2002 Admissions Cycle PROSPECTS 88, 639 APPLICANTS 8, 869 ACCEPTED 5, 204 ENROLLED 2, 231

Enrolled Student Strategies l l l Focus groups Telephone calls to “no shows” Surveys Learning Communities Freshman Experience

Enrolled Student Strategies l New web site for accepted students who submit deposit – Password controlled – video clips of lectures – sample tests – sources of academic support – honor code – faculty tips

RECRUITING GOALS (from College and Institute Strategic Plans)

AT THE INSTITUTE LEVEL Top five public institutions for average SAT Increase % of women in student body to 35% Increase % of minority students to 40% Retain 92% of our freshmen

AT THE COLLEGE LEVEL Architecture – Implement college-wide minority student recruitment and retention program Computing – Increase % of freshman women to 20% and under-represented minorities to 12%

AT THE COLLEGE LEVEL (cont’d. ) Engineering – Best average SAT of entering freshmen among public universities – Enhance enrollments of high SAT/high achiever applicants – Increase female student population to 30% – Have 500 GTREP students

AT THE COLLEGE LEVEL (cont’d. ) Ivan Allen – Increase number of majors by improving recruitment of freshmen – Tie system for contacting and tracking potential students to admissions office procedures – Prepare undergraduate recruitment brochure – Increase racial and gender diversity (for parity with general population – Ensure HS student recruitment includes diversity focus

AT THE COLLEGE LEVEL (cont’d. ) Management – Attract high-caliber undergraduate students – Develop material about programs and activities and distribute to targeted audiences – Develop and use consistent themes and messages for marketing purlications – Attract more female and minority students to academic programs

AT THE COLLEGE LEVEL (cont’d. ) Sciences – Become more attractive to students through program enhancements and by provision of additional resources and opportunities – Provide information about the quality of its programs to appropriate external constituencies

AT THE ENROLLMENT SERVICES LEVEL Maintain the academic quality of the incoming freshman class Maintain the in-state/out-of-state percentages at 60/40 Increase the number of women Increase the number of under-represented minority students Provide smoother transition for transfer students