Focus on Asia Workshop All Roads Lead to

Focus on Asia Workshop All Roads Lead to China

Travel Payments Direct Ø Founded in February 2013 by a core group of payments professionals possessing 20 -years of collective industry expertise within the travel and tourism niche. Ø Our unique value proposition is simple and concise: Stand Alone processing for online bookings, ecommerce, and retail card-swipe acceptance for all Union. Pay Card types.

Understanding Union. Pay • China Union. Pay was established in March 2002 by the People’s Republic of China. • Union. Pay is a shareholder financial service institution invested by over 400 domestic China government banks. • Union. Pay touts having 755 -million cardholders with 4. 3 billion cards in circulation and now ranks as the #1 card brand in the world (over Visa & Master. Card) for most cards issued. • Union. Pay is the national card brand of China with a 98% market share. Conclusion: Accepting the Union. Pay card is tantamount in attracting Chinese cardholders and their purchasing power!

Understanding Union. Pay • The only payment network in China (2002) • Over 4. 3 Billion Cards issued – 90% are debit cards (PIN numbers are required to authenticate a transaction) – 10% (400 Million) Credit Cards • High Purchase limits

Understanding Union. Pay Debit Cards Credit Cards Signature Credit Has Daily spending limits Pin Debit only limited to the funds available in the account, allowing large purchase such as Jewelry, automobiles, etc… In order to process PIN debit transactions, a PIN number must be entered.

Processing Union. Pay Transactions in the US Merchants Networks Acquirers Association Credit Transaction Merchant All Acquirers Debit Transaction TPD is a registered ISO of Elavon & Planet Payment

Union. Pay Seamlessly Offered Across All Points of Contact Front Desk § Front desk Restaurant Retail § Guest makes currency choice, tip on receipt § Guest makes currency choice § Minimal need for associate training § Fully compliant with Visa, MC regulations on cardholder presentation and currency options 7

Marketing Channels with TPD and Union. Pay In-House China Travel Bureau Issuing Banks Promotional Channels Online Media Traditional Media Social Media

Marketing Channels with TPD and Union. Pay Category Banks Format 10+ domestic banks: website, statements, Short Messages Service (SMS). Details 70% card issuance of domestic banks Major overseas banks: website, statements, SMS. Major portal , travel and lifestyle websites (eg. Ctrip…) over 200, 000 clicks per day BBS/ KOL/ Top topic (post) Cover most popular KOL/BBS in China Vertical Search Engine (i. e. Ctrip, Qunar…) +34 MM user, +74 MM monthly visits, Targeted segment market Search Engine ( eg. Baidu) Dominated Search Engine in China Print ads targeting high-end consumers ( eg. Air Magazine, Modern weekly…) Aviation, lifestyle, fashion or finance, etc. China Major Radio Channel (eg. Love radio) Major radio channels in China Major travel agencies: product guide, notice of departure, website. +300, 000 outbound tourists monthly Press release Major domestic news agencies Corporate website Daily click>300, 000 SMS +12 M users Official Union. Pay Weibo (Verified Account) +700, 000 followers Official Union. Pay Wechat (Verified Account) 450, 000 followers Internet Offline Media （TBD） Travel Agencies Union. Pay In-house

Becoming China Ready • Translation services & localization within China: SEO & digital marketing within China • Fulfillment services selling to Chinese customer & getting your products door to door. • Interpreting & translation services via 24/7 Hotline • Culturally prepare your property, store & or restaurant for the Chinese traveler

TPD registered Acquirers Travel Payments Direct • Stand Alone or Integrated processing of domestic and International Master. Card, Visa, Discover, AMEX, JCB, Union. Pay, and 122 types of localized payments • Multicurrency presented in native currency, settled in dollars in two business days • Every solution is Level I PCI and EMV Certified Elavon • Card Present Retail, Restaurant and Mobile • 1 Trillion dollars in Union. Pay processed • 600, 000 total merchants Planet Payment • Ecommerce & Multicurrency • 22 Countries • Publicly Traded on NASDAQ

For more information • Steve Gent • (207) 252 -9204 • steve@travelpaymentsdirect. com • Peter Thiemann • (404) 428 -6935 • peter@travelpaymentsdirect. com