F16_EQUIP_ ROAD SHOW_SALES HANDOUT.pptx
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F 16 EQ
F 16_NEW DAYPACKS New : HOT SHOT • Replaces “BIG SHOT” at same price slot and packed with features. • More commercial design aesthetic-got rid of big handle on outside • Added D-Door type opening for fast and easy org access HOT SHOT New : IRON PEAK • All new “urban professional” daypack at key commercial price slot. • Basic, clean design catering to someone looking for same TNF outdoor daypacks features and benefits but with a more daily driver, business commute end use in mind. IRON PEAK
F 16_EQUIPMENT: New W’s Lifestyle Collection: ELECTRA_ISABELLA • EU brief – update of former best seller goes global in F 16! • New style lines paired with textured heathered fabrics give these pack a strong and sophisticated modern look. Stabio office girls are going crazy over the sample! ELECTRA • Hidden outdoor inspired discovery details anchor link with TNF outdoor DNA in a subtle, understated way. • Right on the trend target with black and gold colorway currently hot in the W’s fashion world. • Very accessible commercial price points to achieve solid volumes. ISABELLA
ACCESS PACK – THE NEW PARADIGM IN DAYPACK INNOVATION TNF EQ MAKING HISTORY and REVOLUTIONIZING OUTDOOR once again! • Like nothing else before, the ACCESS pack features and integrated exoskeletal steel wire frame and foam padded outer body shell provide the ultimate in consistent structure and lightweight protection of your gear. • Spring loaded, once finger flip activated opening door – Revolutionizing the way you interact and access your pack! • “FUTURE “MINIMAL/ CITY ADAPTER” DESIGN CONCEPT 3 D SHAPING, TEXTURED FABRICS, - PATENTED INNOVATIONS NOW PENDING FOR: • • • LAPTOP EJECTOR FLIP OPEN TOP INTEGRATED LADDER LOCK ON STRAPS
F 16 NEW ROLLING LUGGAGE COLLECTION_SALES POINTS LONGHAUL _OVERHEAD REBOOTED: SHARPENING AND TAKING DESIGN FUTURE FORWARD • New, much needed update to the old series. Retained “tried and true” hardware components: frame chassis, red wheels and red TNF retractable handle. Updated overall design aesthetic giving and with a clean and sleek, modern look. • * AVG weight reduction for overall collection: -15%. . . Amazing, especially given the fact we added Base Camp type fabric to key abrasion zones. • Better pricing alignment across the collection : OVERHEAD retail price has come down vs previous c/o style by 20 euros… Priced for commercial success! LONGHAUL 30 OVERHEAD LONGHAUL 26
F 16 NEW ROLLING LUGGAGE_OVERHEAD has a similar quick access front pocket… OVERHEAD has addittional fleece lined padded tablet sleeve pocket and provides far superior laptop protection our “hot dog” foam roller insert. OVERHEAD is now officially approved for all Easyjet + Ryan air fights )max 20 com depth)
F 16 EQ – BASE CAMP 30 YEARS_THE CELEBRATION CONTINUES • Strong color statements with nod to modern trends • various cross merchandising links to all other TNF product ABM’s • Especially strong tie in’s with EU Lifestyle apparel colorways shown here:
EU LIFESTYE _CAMO PRINT DETAIL
F 16 EQ NEW_MOUNTAIN ATHLETICS 3 NEW STYLES_END USE FOCUS_ TONAL_THREAD COLORS
F 16 DAYPACK – F 16 PRINTS
F 16 TECHNICAL PACK - KEY COLOR STORIES ALEIA_KUHTAI BANFF BLUE BIKING RED BALSAM GREEN


