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Evalueserve Credentials Pack: Intellectual Property Services for International Society of Primerus Law Fi Your Evalueserve Credentials Pack: Intellectual Property Services for International Society of Primerus Law Fi Your Alliance Executive: Paul N. Hoagland Evalueserve North America Tel: +1 315 655 2262 Paul. [email protected] co m www. Evalueserve. com April 2008 © Evalueserve, 2007. All Rights Reserved - Privileged and Confidential

How robust is your IP Strategy? How global? How scaleable? How effective? How expensive? How robust is your IP Strategy? How global? How scaleable? How effective? How expensive? ? © Evalueserve, 2008, All Rights Reserved.

Presentation Plan Evalueserve Overview Evalueserve IP – An Overview Services Provided by Evalueserve IP Presentation Plan Evalueserve Overview Evalueserve IP – An Overview Services Provided by Evalueserve IP Case Studies of IP Services Confidentiality and Client Feedback © Evalueserve, 2007, All Rights Reserved.

Presentation Plan Evalueserve Overview Evalueserve IP – An Overview Services Provided by Evalueserve IP Presentation Plan Evalueserve Overview Evalueserve IP – An Overview Services Provided by Evalueserve IP Case Studies of IP Services Confidentiality and Client Feedback © Evalueserve, 2007, All Rights Reserved.

Evalueserve – Your Global Knowledge Partner © Evalueserve is a Knowledge Process Outsourcing (KPO) Evalueserve – Your Global Knowledge Partner © Evalueserve is a Knowledge Process Outsourcing (KPO) firm that provides custom research and analytics services to companies in the US and worldwide © Our services include: Legal Process Services, Intellectual Property Research, Market Research, Business Research, Data & Financial Analytics, Investment Research, and access to a global network of domain and Industry experts through Evalueserve Circle of Experts. © The firm was founded by IBM and Mc. Kinsey alumni, and has completed over 12, 000 client engagements. © We currently employ over 2, 100 full-time professionals located in research centers in India, China, Chile, New York, and Romania. © Evalueserve has won several recent awards, including: 2007 CIO-100; 2006 Red Herring Asia Top 100 Private Companies; 2006 NASSCOM IT Innovation Award for Business Model Innovation; Wall Street Journal (Asia) Top Six Innovative Emerging Companies in Asia; Outsell Top 50 Research, Reports and Services Companies Worldwide; and Deloitte Top 150 High-Growth Companies in Asia-Pacific. © Evalueserve, 2007, All Rights Reserved.

A Full-Service Global Research Firm © Evalueserve has various competencies— Legal Process Services, Intellectual A Full-Service Global Research Firm © Evalueserve has various competencies— Legal Process Services, Intellectual Property, Investment Research, Business Research, Data and Financial Analytics, Market Research, and Circle of Experts. © Our research teams are comprised of highly skilled professionals including Lawyers, Paralegals, MBAs, Ph. Ds, Engineers, MDs, Chartered Accountants, Scientists, Architects, Industry Experts, etc. Evalueserve Value Proposition Quality → Attention to detail in every element of client interaction → Disciplined project management and communication → Accurate and insightful analysis → Extensive research infrastructure Global Coverage Custom/Cost-Eeffective → Operation centers in India, China, and Chile → Multi-lingual capabilities (50+) → Research conducted in the Americas, Asia Pacific, and EMEA → Local ‘in-country’ support → 24 x 5 coverage → → Fraction of traditional cost 100% customized projects Access to experts in your field Multi-industry experience (10, 000+ completed projects) → Highly scalable/rapid response → Flexible working relationship © Evalueserve, 2007, All Rights Reserved.

Synergistic Competencies Circle of Experts Fast access to frontline industry experts with unique opinions Synergistic Competencies Circle of Experts Fast access to frontline industry experts with unique opinions on markets, companies, products; 360° view of market due diligence on long-term investments ‘Executive confidante’ for one-on-one discussions on strategic issues Elicitation training on most effective and compliant methods to interview experts Investment Research Validation of investment ideas Corporate finance Equity research support Industry landscape and company profiles Fixed income research Target identification Quantitative Analysis Financial modeling and valuation Data and Financial Analytics Data cleansing, validation, and treatment Dashboard solutions and reporting Statistical modeling and forecasting Data-driven strategies including profitability analysis, channel assessment, product affinity analysis/cross selling Segmentation and cluster analysis Market Research End-to-end market research services Design, conduct and analysis of surveys: B 2 B, B 2 C Data processing Survey analytics Market research solutions: employee satisfaction, customer satisfaction, brand perception, new product development, advertisement effectiveness Business Research Market sizing and estimation Industry and company profiling Benchmarking Value chain analysis Newsletters Custom list generation Marketing and sales operations support Legal Process Services Paralegal and litigation support services Legal research Contract related services Intellectual Property Patent application drafting and filing with USPTO, EPO, etc. IP asset management Other IP analysis, e. g, licensing of valuable patents, Infringement analysis (preliminary) Technology Assessment © Evalueserve, 2007, All Rights Reserved.

EVS Serves 1, 100+ Leading-edge Clients Automotive 100+ Fortune 1000 Companies Asia Pacific Financial EVS Serves 1, 100+ Leading-edge Clients Automotive 100+ Fortune 1000 Companies Asia Pacific Financial Services Energy and Utilities Chemicals Consumer Goods Europe, the Middle East, and Africa Latin America and the Caribbean Retail 200+ Research, Consulting, and Law Firms Life Sciences Information Technology Manufacturing North America Media and Entertainment 800+ Small and Medium Businesses Telecommunication Logistics and Transportation © Evalueserve, 2007, All Rights Reserved.

Growth Milestones Aug ’ 07: 2, 000+ Professionals; 1, 000+ Clients Feb ’ 07: Growth Milestones Aug ’ 07: 2, 000+ Professionals; 1, 000+ Clients Feb ’ 07: Acquired Nitron Circle of Experts Dec ’ 06: 1, 400+ Professionals; 1, 000+ Clients Nov ’ 06: Commenced Chile Operations 2007 2006 2005 Dec ’ 05: 800 Professionals; 800 Clients Sept ’ 05: Commenced China Operations 2004 Dec ’ 04: 400 Professionals; 500 Clients 2003 Dec ’ 03: 240 Professionals; 200 Clients Dec ’ 02: 100 Professionals; 50 Clients Mar ’ 02: Achieved Profitability 2002 2001 Jul ’ 01: First Major Client Signed Up Jan ’ 01: Commenced India Operations Dec' 00: Founded © Evalueserve, 2007, All Rights Reserved.

Evalueserve Language Capabilities Asia Pacific Europe © Bulgarian © German © Croatian © Greek Evalueserve Language Capabilities Asia Pacific Europe © Bulgarian © German © Croatian © Greek © Hungarian © Danish © Italian © Dutch © Latvian © English © Norwegian © Estonian © Polish © Finnish © Portuguese © Flemish © French © Taiwanese © Malay © Romanian © Thai © Korean © Ukrainian © Telegu © Japanese © Turkmen © Tamil © Indonesian © Turkish © Sinhalese © Hindi © Swedish © Punjabi © Chinese © Spanish © Mongolian © Cantonese © Slovenian © Mandarin © Burmese © Slovak © Czech © Bangla © Serbian © Urdu © Russian © Vietnamese Americas Middle East © English © Arabic © Portuguese © Hebrew © Spanish © Persian © Evalueserve, 2007, All Rights Reserved.

Intellectual Property and Legal Research Services Spectrum Prior Art Search © Patentability assessment © Intellectual Property and Legal Research Services Spectrum Prior Art Search © Patentability assessment © Freedom to operate © State-of-the-art searches Patent Drafting and Filing © Patent drafting, filing and prosecution in the US, EP, PCT, Indian Patent Offices, etc. © Office action responses © Foreign filing permits © Translation services Patent Licensing Support © © Patent out-licensing analysis Patent in-licensing analysis Patent valuation Technology valuation analysis Competitive Intelligence © Patent landscape analysis © Portfolio analysis © Patent watch Patent Litigation Support © Overlap analysis © Claims charts © Invalidity search Legal Process Services © Paralegal and litigation support services © Legal research © Contract reviewing Technical Writing © Courseware drafting © User manual preparation © Brochure preparation © Evalueserve, 2007, All Rights Reserved.

 Circle of Experts Services Spectrum For Institutional Investors © Fast access to industry Circle of Experts Services Spectrum For Institutional Investors © Fast access to industry experts with unique opinions on markets, companies products © Enhance channel-check surveys with insights from experts in the field © 360° view of market due diligence on longterm investments © Phone consultations, in-person sessions or surveys © Relationship-building dinners with market trend experts, your clients, and staff For Law Firms © Expert witness testimony from fresh, senior & knowledgeable business leaders © Opinion on uniqueness of IP & competitive response by an expert in the field For Corporations © ‘Executive confidante’ for 1 -on-1 discussions on strategic issues © Product/Operations/Financial insights via Q&A/analyses from 1 hour to several days © Enhance market research or business research with industry expert insights For Small to Medium Businesses © Build an advisory board with full range of relevant talent, available when needed For All Clients © Elicitation training on most effective, compliant methods to interview experts © Incorporate expertise in any Evalueserve project © Evalueserve, 2007, All Rights Reserved.

Business Research Services Spectrum Market Assessment Studies Competitive Analysis © Market situation including metrics, Business Research Services Spectrum Market Assessment Studies Competitive Analysis © Market situation including metrics, such as market size, market growth, forecasts © Product and value chain analysis © Competitive scenario © Identification of strategic partners © Regulatory environment © Internal and external communication strategy © Consumer behavior © Supply chain and distribution strategy © Brand perception study © Pricing strategy © Commercialization and business plan © Innovation and R&D focus © Financial analysis © Newsletters Marketing and Sales Support Innovation Search © Sales lead generation © Identification of innovation © Custom sales collateral © Benchmarking against existing innovations © Custom proposals © Study of innovation networks and identification of best practices © Identification of partners © Evalueserve, 2007, All Rights Reserved.

Investment Research Services Spectrum Corporate Finance © © © © Comparable companies analysis (comps) Investment Research Services Spectrum Corporate Finance © © © © Comparable companies analysis (comps) Precedent transactions analysis Company profiles Industry landscape analysis Accretion/Dilution modelling LBO modeling Target identification Buy-side © © © In-depth industry studies Portfolio analytics DCF and relative valuation Back testing of strategies Fund manager screening/style analysis Credit research Sell-side © Company/Sector research → Valuation modeling → Preparation of equity research notes © © Industry research Product support (newsletters, databases) Editorial and desktop publishing support Fixed income research Private Equity/VC © © © Identifying acquisition targets Validation of investment ideas Market sizing studies Valuation of portfolio companies Comps, company profiles © Evalueserve, 2007, All Rights Reserved.

Market Research Services Spectrum End-to-end Service Offerings © Market trend studies © Reseller/Channel partner Market Research Services Spectrum End-to-end Service Offerings © Market trend studies © Reseller/Channel partner satisfaction studies © Go-to-market/market potential studies Survey Design Data Collection Data Processing and Analysis © Customer/Partner segmentation studies → Attitude → Usage → Behavior © Brand perception studies © New product/concept evaluation © Market sizing and market segmentation © Industry analysis © Awareness, usage, and attitude testing © Customer satisfaction loyalty/churn © Competitive intelligence Surveys © Experience of more than 100, 000 interviews © B 2 B and B 2 C © Telephonic, online and face-to-face © Experience of 50+ languages © Latest communications equipment (IP telephony) and survey tools © Evalueserve, 2007, All Rights Reserved.

Data and Financial Analytics Services Spectrum Financial Analytics © © © © Data Analytics Data and Financial Analytics Services Spectrum Financial Analytics © © © © Data Analytics Fixed-income modeling Pricing of financial instruments Mark-to-market pricing of portfolio Portfolio optimisation Back-testing of investment strategies Market risk Credit risk Asset liability management © © © © Customer segmentation Profitability analysis Channel assessment Product affinity analysis/cross-selling Target marketing/Response modeling Customer lifetime value Churn analysis Fraud detection/risk scoring Mathematical Modelling © Operations research problems → Neural Nets, Simulated Annealing, Learning Algorithms, Markov Chains, Queuing Theory, Bayesian Analysis, Martingales, and Stochastic Modelling © Decision support problems → Finite Element Analysis, Monte Carlo Simulation and other simulation techniques © Evalueserve, 2007, All Rights Reserved.

Take advantage of our proposal development process… WITH JUST A SHORT PHONE CONVERSATION AND Take advantage of our proposal development process… WITH JUST A SHORT PHONE CONVERSATION AND A LITTLE BACKGROUND INFORMATION ON YOUR NEEDS AND CHALLENGES, I CAN DEVELOP A DETAILED CUSTOM PROPOSAL FOR YOUR CLIENT. (PLEASE LET ME KNOW IF YOU’D LIKE US TO SIGN A NONDISCLOSURE AGREEMENT WITH YOU OR YOUR CLIENT. ) PAUL N. HOAGLAND – PRIMERUS ALLIANCE EXECUTIVE OFFICE: 1 -315 -655 -2262 MOBILE: 1 -315 -491 -7060 PAUL. [email protected] COM Prior to joining Evalueserve, Paul was founder and CEO of AWC Business Coaches, a nationwide consortium of cross-industry professionals. While at IBM Consulting Paul held several titles, including Global Market Development Executive with the Global Marketing Strategy Practice, and Principal with the National Strategy Practice. Prior to IBM, he was a Principal with Computer Sciences Corporation. He has sold, planned, managed, and quality-assured complex strategic projects in various industries over the past 25 years. Paul earned his Bachelors degree (magna cum laude) from University of Massachusetts. AMHERST, and his Masters degree from Columbia University in New York City. Let me put together a custom proposal for you! © Evalueserve, 2007, All Rights Reserved.

Primerus Members can rely on Evalueserve for many types of custom research projects! The Primerus Members can rely on Evalueserve for many types of custom research projects! The default location for all work is India. The India hourly pricing rates for the term of this Agreement for Evalueserve’s various service lines are tabulated below. COST PER HOUR * EVALUESERVE LINE OF BUSINESS Legal Process Services (Legal Research, M&A Due Diligence Back-End Research Support, Paralegal and Litigation Support Services-- including Document Discovery and Compliance with e-Discovery Rules, Contract-Related Services, Legal Organization Benchmarking, Contract Review & Negotiation Support, In. House Tool Development to Streamline Contract Management, Legal Data Extraction and Entry, Secretarial Assistance for Legal e-Filings and Application Processing, CRM Database Setup / Entry / Cleanup / Maintenance, etc. ) Intellectual Property Research (Patent Landscapes, Patent Infringement Studies and Ongoing Monitoring, Patent Filing, Research for Investment Banks & Future IP-Based Valuations, Patent Proofreading, IP Organization Benchmarking, Legal & IP Opportunity ‘White Space’ Identification, Patent Mapping, etc. ) Circle of Experts (Expert Witnesses, Industry Experts, Retired Executives from Client’s Competitors, Advisory Board Members, Strategic Advisors, etc. ) Business Research (Industry & Market Studies, Competitor Profiles, Identification of - and Outreach to - Target Clients / Suppliers / Distributors / Channel Partners / Buyers / Sellers, etc. ) Investment Research (Newsletters, Financial Profiles, Sector Reports, News Flows, Target Scouting, Equity Research, Company & Industry Report Updates, etc. ) Market Research (Phone/Web Market Surveys, Quantitative and Qualitative Expert Interviews, Member Firm/Customer/Employee Satisfaction Studies, Brand Perception Studies, etc. ) Data and Financial Analytics (Econometric/Quantitative Modeling, Back Testing Strategies, Forecasting Volatility, Monte-Carlo Simulation, Data/Financial Analysis, Proof of Concept Validation, Cash Flow & Balance Sheet Models, etc. ) Knowledge Technology (KT) (Sales Dashboards, Management Cockpits, Knowledge & Research Portals, File Conversion, Data Validation and Scrubbing, CRM/Supplier /Vendor File Maintenance, etc. ) Marketing & Sales Support (List. Gen, Updates & Maintenance -- Potential Clients, Investors, Suppliers, Vendors, Business Partners, Partners; Warm Lead Generation Phone & Mail Campaigns, etc. ) Desktop Publishing & Technical Writing (File layout, formatting, color/logo schemes, document setup, template development, newsletter/marcom collateral/slide deck reformatting, etc. ) Other (Administrative Support, File/Letter/Marcom Collateral Printing, Hand-Addressed Mailings, etc. ) TBD * P*Please Contact Paul N. Hoagland (paul. [email protected] com), or 1 -315 -655 -2262 for special Primerus pricing options ** Evalueserve will provide access to frontline industry experts-- in any industry vertical, any geography-- through its subsidiary Circle of Experts (Co. E). Co. E introductory fees are waived for Primerus & Member Firm projects per this Agreement. NOTE: Evalueserve will provide fixed pricing for individual on-demand projects upon request. © Evalueserve, 2007, All Rights Reserved.

Presentation Plan Evalueserve Overview Evalueserve IP – An Overview Services Provided by Evalueserve IP Presentation Plan Evalueserve Overview Evalueserve IP – An Overview Services Provided by Evalueserve IP Case Studies of IP Services Confidentiality and Client Feedback © Evalueserve, 2007, All Rights Reserved.

Evalueserve's IP Team A dedicated team of 204 professionals in Intellectual Property (IP) division Evalueserve's IP Team A dedicated team of 204 professionals in Intellectual Property (IP) division 1. 36% 2. 3. 1. 2. 3. 40% 24% DOMAIN 4. 5. 6. 1. 2. 3. 4. Electronics & Telecommunication Electrical Software Masters Bachelors Biotechnology Pharmacy Bio medical Engineering Chemistry Chemical Engineering Medicine Mechanical Civil Industrial Material Science Ph. Ds Masters Bachelors Medical Doctors Masters Bachelors BACKGROUND © Evalueserve, 2007, All Rights Reserved.

EVS IP – Client Base Analysis + Legal and IP departments of: – 9 EVS IP – Client Base Analysis + Legal and IP departments of: – 9 Fortune 100 companies – 7 Fortune 500 companies – 4 Fortune 1000 companies + 38 Technology start-ups + 53 SMEs + 8 US Law firms Clear record of customer delight: repeat business from most of the clients © Evalueserve, 2007, All Rights Reserved.

Synergy across Service Lines EVS IP utilizes the expertise of other divisions to provide Synergy across Service Lines EVS IP utilizes the expertise of other divisions to provide value-added services IP + MR IP + IR IP professionals conduct technology intensive interviews: + Interviews with Professors + Interview with technical heads at various companies IP + BR IP expertise required for projects involving: + IP valuations + Technology intensive reports BR expertise used for: + Analyzing market potential of a technology + Developing company profiles + Understanding regulatory environment Investment Research Financial Analytics Intellectual Property Business Research Market Research © Evalueserve, 2007, All Rights Reserved.

IP Services in China § § § EVS has started Shanghai Operations Center in IP Services in China § § § EVS has started Shanghai Operations Center in September 2005 Currently 30 members team working Can perform searches in Chinese and Taiwanese patent databases, and are building capabilities in Japanese and Korean languages § Prior Art Search IPAMs § Three key search services: § IPAM or Intellectual Property Asset Management includes services such as: – Patentability Assessment – Invalidity/Validity – Freedom-tooperate/use – Landscape Analysis – Portfolio Assessment IP related projects undertaken in China: – Performed two patentability assessment projects – Performed A Competitor Patent Portfolio Analysis for a global pharma company © Evalueserve, 2007, All Rights Reserved.

Some of the Databases EVS uses in IP Patent Databases • Scientific and Technical Some of the Databases EVS uses in IP Patent Databases • Scientific and Technical Information Network (STN) • Delphion • Micropatent (Patent Web) • Patent Café • Japanese Patent Office (JPO) Non-patent Databases • Institute of Electrical and Electronics Engineers (IEEE) • Association for Computing Machinery (ACM) Digital Library • Pubmed/Medline • SPIE (The International Society for Optical Engineering) Digital Library • IP. com • Scirus • Citeseer • Find articles • Science Direct • Google scholar • The Society of Automotive Engineers (SAE) • California Digital Library • Stanford Digital Library • IIT Delhi Library • Forest Product Journal • Forest product laboratory © Evalueserve, 2007, All Rights Reserved.

Presentation Plan Evalueserve Overview Evalueserve IP – An Overview Services Provided by Evalueserve IP Presentation Plan Evalueserve Overview Evalueserve IP – An Overview Services Provided by Evalueserve IP Case Studies of IP Services Confidentiality and Client Feedback © Evalueserve, 2007, All Rights Reserved.

IP Services Required at Different Stages of the Invention’s Lifecycle Ideation Early-stage valuation Pertinent IP Services Required at Different Stages of the Invention’s Lifecycle Ideation Early-stage valuation Pertinent IP Services Patentability Assessment Licensing Potential Assessment Freedom to Operate Study R&D Program and Process Assessment Business Impact Assessment IP protection Value extraction Commercialization & Licensing Services Patent Filing and Prosecution Litigation Related Services Patent Prosecution (Office Action) State-of-the-art Studies Patent Drafting IP Valuation Target Audience Funding / Insurance Researchers Business Managers Researchers Business Managers Patent Attorneys Researchers Patent Attorneys Business Managers © Evalueserve, 2007, All Rights Reserved.

Patentability Assessment Description + Objectives – Evaluate patentability/novelty of an invention with respect to Patentability Assessment Description + Objectives – Evaluate patentability/novelty of an invention with respect to patents/ publications/products already existing in the domain + Role of EVS – Identify patents/publications/products having features similar to the invention – Detailed analysis of the patents/publications/products – Determine whether the invention can be protected under the patent protection law in a particular jurisdiction Process + Understanding the invention disclosure + Conducting patent search to identify possible prior art + Conducting a product and non-patent search to identify possible prior art + Performing technical analysis of patents/publications/products identified as possible prior art + Recommending the patentability of the invention based on the technical analysis – EVS has conducted more than 600 patentability assessment searches © Evalueserve, 2007, All Rights Reserved.

Patent Invalidation Study Description + Objectives – To evaluate whether the claims/features of a Patent Invalidation Study Description + Objectives – To evaluate whether the claims/features of a patent are mapping onto prior art (patent and non-patent literature) for invalidation of the patent + Role of EVS Process + Understanding the subject patent + Conducting literature search to identify possible prior art + Providing technical recommendations for invalidation of the patent in light of the identified prior art – Conducting prior art search for the subject patent – Analyzing the identified prior art (s) to invalidate the subject patent – EVS has conducted more than 250 invalidation searches © Evalueserve, 2007, All Rights Reserved.

Freedom to Operate (FTO) Study Description + Objectives – To determine whether a product, Freedom to Operate (FTO) Study Description + Objectives – To determine whether a product, when launched, has a potential risk of infringing on some active patents + Role of EVS – Identify active patents that the product can infringe – Perform detailed legal status analysis and technical analysis of the identified active patents – EVS has conducted more than 375 FTO searches Process + Developing an understanding of the product/invention + Identifying key features of the product/invention + Identifying technology on which the product/invention is based + Searching patent databases based on the key features and technology + Identifying active patents on which product/invention might infringe + Analyzing family members and citations of the active patents + Performing detailed legal status analysis and technical analysis of the identified active patents © Evalueserve, 2007, All Rights Reserved.

Overlap Analysis / Claims Mapping Description + Objectives – To determine if a competitor Overlap Analysis / Claims Mapping Description + Objectives – To determine if a competitor product/invention overlaps on Client’s IP or vice versa + Role of EVS – Mapping of product features/ information onto the claims of a patent Process + Developing an understanding of the product/invention + Identify key features of the product/invention + Detailed mapping of product features onto the claims of a patent + Presenting the results in form of a matrix of overlap with evidence for the overlap © Evalueserve, 2007, All Rights Reserved.

IP Landscape Analysis Description + Objectives – Determine relevant trends and gaps in competitors’ IP Landscape Analysis Description + Objectives – Determine relevant trends and gaps in competitors’ portfolio and a technology domain – Extract inferences from the determined trends + Role of EVS – Analysis of the IP landscape of the technology and the key players – Identification of gaps in the technology landscape Process + Generate a taxonomy + Analyse the IP landscape covered by the technology features + Determine the key players, in terms of their IP portfolio + Determine the IP trends + Gap Analysis – determine the “gaps” in the IP landscape + Determine the best patents in terms of technology and/or commercial value. – Identification of opportunities for alliance and research – EVS has conducted more than 300 landscape analyses © Evalueserve, 2007, All Rights Reserved.

IP Portfolio Management Description + Objectives – Assessment and organization of patents – Leverage IP Portfolio Management Description + Objectives – Assessment and organization of patents – Leverage potential gains offered by patents + Role of EVS – Identify active patents in various technology domains (IP Audit) – Assessment of strengths/weaknesses of protection offered by patents Process + Generate a taxonomy + Analyse the IP and business landscape covered by the technology features + Generate the most important factors that determine the strength of a patent + Analyse each patent accordingly + Organize/Prioritize the patents accordingly + Identify key patents – Identify the most relevant patents in the portfolio (through a well defined patent mining process) © Evalueserve, 2007, All Rights Reserved.

Patent Valuation/Licensing support Description +Objectives Process Valuation – To build a patent valuation model Patent Valuation/Licensing support Description +Objectives Process Valuation – To build a patent valuation model to estimate the value of a patent by qualitatively analyzing the strength of the patent + Performing research to obtain revenue figures of the licensees, estimate the contribution to earnings and project the future revenues – To determine the ‘in-licensing need’ and ‘outlicensing opportunities’ for a company by analyzing its patent and product portfolio + Estimation of contribution of earnings of products for the selected licensees +Role of EVS Valuation – Ascertaining the past financial returns and estimating the future values of the IP – Applying DCF to calculate value of the IP Licensing support – Identify the licensing potential for a patent – Identify cross-licensing opportunities in a technological domain by analysis of IP of the client’s competitors + Development of a DCF model to estimate the potential earnings and performing sensitivity analysis Licensing support + Identifying the major companies having product portfolios relevant to the domain + selecting a set of potential licensing targets based on product portfolios, market presence and financial information + Performing a ‘Potential Earnings Study’ for the patent based on a Discounted Cash Flow (DCF) model © Evalueserve, 2007, All Rights Reserved.

Commercialization Studies Description + Objectives – Assessment of commercial potential of technologies vis-à-vis existing Commercialization Studies Description + Objectives – Assessment of commercial potential of technologies vis-à-vis existing technologies and market players + Role of EVS Process + Identify key market players and existing technologies + Extract market trends of products offered by key market players and existing technologies – Analysis of market trends of products offered by key market players and existing technologies + Analysis of market trends of products offered by key market players – Assessment of commercial potential based on the analysis + Analysis of market trends of existing technologies + Assessment of commercial potential of the technology under study and comparing that with estimated market potential of key market players and existing technologies © Evalueserve, 2007, All Rights Reserved.

Patent Drafting & Filing Description Process + Objectives – Draft and file a patent Patent Drafting & Filing Description Process + Objectives – Draft and file a patent application for an invention with claims providing optimum coverage + Understanding the invention disclosure + Role of EVS + Upon approval of claims, drafting specifications for the invention according to USPTO/EPO/IPO guidelines – Drafting the claims based on the prior art provided by the client to cover the maximum scope – Drafting the specifications for the invention based on the claims approved by the attorney + Drafting a set of claims to provide optimum coverage to the invention + Filing the patent application in different jurisdictions + Translating patent applications for filing, if necessary – EVS and its legal partners have written and filed over 1000 patent applications © Evalueserve, 2007, All Rights Reserved.

Presentation Plan Evalueserve Overview Evalueserve IP – An Overview Services Provided by Evalueserve IP Presentation Plan Evalueserve Overview Evalueserve IP – An Overview Services Provided by Evalueserve IP Case Studies of IP Services Confidentiality and Client Feedback © Evalueserve, 2007, All Rights Reserved.

EVS Case Studies: Patentability Assessment + Patentability search in the field of semiconductor fabrication EVS Case Studies: Patentability Assessment + Patentability search in the field of semiconductor fabrication A US Law firm had wanted Evalueserve to conduct a patentability assessment study for an invention in the field of metallization of semiconductor wafers. Project effort (hours): 25 + Patentability assessment for an add-on software The client, based in US with a research centre in India, is a leading provider of software tools. It deals in customizing available software to suit the requirements of customers. The client wanted Evalueserve to conduct a patentability assessment study for an add-on software in field of ERP. The software was developed based on SAP. Project effort (hours): 30 + Patentability assessment in the field of torsion bars The client, based in Nordic region, is a leading producer of automotive parts. The client wanted Evalueserve to conduct a patentability assessment study for an invention in the field of torsion bars also known as anti-roll bars for vehicles. Project effort (hours): 45 Methodology © Evalueserve, 2007, All Rights Reserved.

EVS Case Studies: Invalidation Studies + Invalidation search in the field of data encoding EVS Case Studies: Invalidation Studies + Invalidation search in the field of data encoding methods in networks The client is active in the domain of integrated circuit design. The client wanted Evalueserve to conduct an invalidation study for an invention in the field of data encoding methods in unreliable networks. Project effort (hours): 100 + Invalidation search in the field of materials for medical equipments. The client is a US based law firm. The client wanted Evalueserve to conduct an invalidation search for use of shape memory alloys in field of medicine and medical equipments. Project effort (hours): 110 + Invalidation search in the field of digital hearing aids The client is a US based law firm. The client wanted Evalueserve to conduct an invalidation search in the field of digital hearing aids with an acoustic digital transducer. Project effort (hours): 325 Methodology © Evalueserve, 2007, All Rights Reserved.

EVS Case Studies: Freedom-to-Operate + Freedom-to-operate search in field of manufacturing of vehicle tires EVS Case Studies: Freedom-to-Operate + Freedom-to-operate search in field of manufacturing of vehicle tires Studies The client, based in Europe, is a leading manufacturer of vehicle tires. The client wanted Evalueserve to perform a freedom-to-operate study for a new design of tire studs to be used in Scandanavian countries. Evalueserve identified the regulations on such products and performed a patent search to identify relevant patent literature. Project effort (hours): 40 + Freedom-to-operate search in the field of ballast water treatment to kill organisms present in the ballast water The client based in Nordic region is active in the domain of petroleum and energy. The client wanted Evalueserve to conduct freedom-to-operate study for ballast water treatment method in ships and other navigation systems. The focus of this study were Europe, Canada, Mexico, Australia, Japan, Korea, India, Brazil, Vietnam, China, Nigeria, and Typical ship registration countries (Panama, Liberia, Bahamas, Malta, Cyprus, Bermuda, Marshall Island, British Virgin Island, Vanuatu) Project effort (hours) : 120 + Freedom-to-operate search for a network appliance based solution The client is a US based firm active in the domain of network security. The client wanted Evalueserve to conduct a freedom to operate study for its network appliance based product for providing network performance monitoring and management. The focus regions of this study were the US and Europe. Project effort (hours): 140 Methodology © Evalueserve, 2007, All Rights Reserved.

EVS Case Studies: Overlap Analysis/ Claims Mapping in the field of information retrieval + EVS Case Studies: Overlap Analysis/ Claims Mapping in the field of information retrieval + Claims mapping The client is US based company active in domain of web search and contextual advertisements. The client wanted Evalueserve to conduct an overlap analysis for its patent portfolio. Project effort (hours): 120 + Patent overlap analysis in the field of wireless communication technology The objective of this project is to perform a broad level patent coverage study for the product portfolio of a client’s competitor with respect to the patent portfolio of the competitor and the patent portfolio of the client. The patent coverage study aims to identify the relative strengths and weaknesses of the patent portfolios of the competitor and the client for the various product families of the competitor’s product portfolio. Project effort (hours): 130 + Patent overlap analysis related to power management in processors The client is a global leader in the domain of wireless, broadband automotive communications technologies and embedded electronic products. The client wanted Evalueserve to analyse a group of products belonging to a competitor against a number of the client's patents for assessing potential infringement. Project effort (hours): 750 Methodology © Evalueserve, 2007, All Rights Reserved.

EVS Case Studies: IP Landscape Analysis + Technology based classification of patents/published patent applications EVS Case Studies: IP Landscape Analysis + Technology based classification of patents/published patent applications in the field of Mobile Wi. MAX The client is a leading global provider of telecommunications equipment and related services to mobile and fixed network operators. The client wanted Evalueserve to perform a technology based classification of patents/published patent applications in the field of Mobile Wi. MAX. Project effort (hours): 55 + IP landscaping in the domain of location based search technology The client is a telecommunications firm based in Europe. The client wanted Evalueserve to conduct a landscape analysis in the domain of location based search technology for use in networks. Project effort (hours): 110 + IP landscape analysis in the field of Satellite Digital Audio Radio Services (SDARS) The client is an electronics manufacturing service provider. The client wanted Evalueserve to conduct a patent landscape analysis in the field of SDARS. Further, the client also wanted Evalueserve to profile key companies, which are active in the field of SDARS. Project effort (hours): 250 Methodology © Evalueserve, 2007, All Rights Reserved.

EVS Case Studies: IP Portfolio Management + Patent portfolio analysis in the field of EVS Case Studies: IP Portfolio Management + Patent portfolio analysis in the field of wireless software The client develops wireless software solutions and specializes in the field of synchronization. The client wanted Evalueserve to study and classify its patent portfolio into a customized taxonomy. Project effort (hours): 100 + Patent portfolio analysis of a competitor in the domain of micro-arrays and gene chips The client is a company involved in developing state-of-the-art technology, acquiring, analyzing and managing complex genetic information for use in biomedical research. The client wanted Evalueserve to provide an analysis of the IP portfolio of a competitor. Project effort (hours): 180 + Patent-product portfolio analysis in the domain of electronic design automation The client is an industry leader in the area of Electronic Design Automation (EDA). The client wanted Evalueserve to conduct a patent-product portfolio analysis of its portfolio. Project effort (hours): 280 Methodology © Evalueserve, 2007, All Rights Reserved.

EVS Case Studies: Patent Valuation/Licensing Support Opportunity Analysis for a Patent Portfolio Related to EVS Case Studies: Patent Valuation/Licensing Support Opportunity Analysis for a Patent Portfolio Related to Bio-enhancers + Licensing The client is an R&D organization. The client wanted Evalueserve to identify the licensing potential/opportunities for a patent portfolio related to bio-enhancers. Project effort (hours): 190 + Valuation of a patent related to data storage devices The client, based in the US, is a leading provider of storage solutions. The client wanted to determine the value of a patent that it holds. The client wanted Evalueserve to build a patent valuation model and value the patent using the current market scenarios in the domain of data storage devices. Project effort (hours): 300 Methodology © Evalueserve, 2007, All Rights Reserved.

EVS Case Studies: Commercialization Studies + Technology commercialization feasibility study related to manipulation of EVS Case Studies: Commercialization Studies + Technology commercialization feasibility study related to manipulation of micro particles The client is a technology transfer group of a University. The client wanted Evalueserve to conduct a feasibility study for the commercialization of a patent-pending technology, developed by its researchers. A patent application was provided to Evalueserve for the analysis. Project effort (hours): 100 + Identification of high potential research opportunities at the intersection of nanotechnology and specialty chemicals The client is a fortune 500 chemicals company. The client wanted Evalueserve to identify the top three to four high-potential research opportunities at the intersection of nanotechnology and specialty chemicals. Project effort (hours): 400 + IP commercialization study for a technology related to cardio-vascular tissue engineering The client had developed a technology for cardiac tissue engineering. The client wanted to commercialize this technology. For this, they wanted to identify application areas having maximum potential. Project effort (hours): 700 Methodology © Evalueserve, 2007, All Rights Reserved.

EVS Case Studies: Patent Drafting EVS and its legal partners have written and filed EVS Case Studies: Patent Drafting EVS and its legal partners have written and filed over 1000 patent applications in various domains: Electronics & Telecommunication Software and business methods Computers and networking Mechanical Medical devices Pharmaceutical formulations Chemicals and Chemistry Methodology © Evalueserve, 2007, All Rights Reserved.

Presentation Plan Evalueserve (EVS) Overview EVS IP – An Overview Services Provided by EVS Presentation Plan Evalueserve (EVS) Overview EVS IP – An Overview Services Provided by EVS IP Case Studies of IP Services Confidentiality and Client Feedback © Evalueserve, 2007, All Rights Reserved.

Evalueserve Confidentiality Management System Legal Measures © © Dedicated Teams NDA Western jurisdiction IP Evalueserve Confidentiality Management System Legal Measures © © Dedicated Teams NDA Western jurisdiction IP of projects belongs to Client Compliance officer(s) + outside counsel monitor regulatory compliance requirements © Chinese walls © Staffing rules © Independent expert opinions Confidentiality Clean desk “Need-to-know” IS 0 27001 certification Confidentiality as element of quality © Pre- and post-involvement confirmation of expert’s role © Strict “ethical research” guidelines © © Process Measures © Secure transmission © Secure storage © Registration/Opt-out records for 3 rd-party experts © Data access for team members only Technology © Evalueserve, 2007, All Rights Reserved.

Client Recognition of Evalueserve Quality “…EVS is the finest professional services organization I have Client Recognition of Evalueserve Quality “…EVS is the finest professional services organization I have worked with in my 40 years in business. ” “…by leveraging EVS, we have seen significant cost savings and improvement in delivery time to our Clients. This is a dependable company, responsive to our needs…” “…I was very pleased with the work, I have referred you to several patent attorneys at my firm. ” “[Circle of Experts] has delivered the most relevant experts for our needs, without fail, from engineers to managers. ” “…You exceeded our expectations in each area. We truly appreciate your clarity, professionalism and devoted organizational management. ” “Your proposals and reports are (in my opinion) second to none. ” “…Always a pleasure working with the EVS team, always thoroughly professional, I look forward to working on many more projects together. ” “…The EVS team was well organized and operated in a highly disciplined manner. ” “…Wonderful job on this project; thank you for being flexible and finishing on time (even under pressure). ” “I was impressed with the speed, follow up and value of deliverables. I will recommend evalueserve to many of my collaborators. ” © Evalueserve, 2008, All Rights Reserved.

Thank you… for considering us as your Global Knowledge Partner Paul N. Hoagland Alliance Thank you… for considering us as your Global Knowledge Partner Paul N. Hoagland Alliance Executive Evalueserve North America Tel: +1 315 655 2262 Paul. [email protected] com www. Evalueserve. com © Evalueserve, 2007. All Rights Reserved - Privileged and Confidential