Entrepreneurship Education in Southeast Asia HEIs Malaysia Singapore

Entrepreneurship Education in Southeast Asia HEIs: Malaysia, Singapore, Thailand Vietnam By Assumption University (Thailand) NCGE Southeast Asian Partner

Presentation Overview n n n Introduction Country-wide Initiatives HIEs Entrepreneurship Initiatives Highlights of ‘Good Practice’ HIEs Future Challenges

Country-wide Initiatives for Entrepreneurship MALAYSIA • New Economic Policy (NEC) (1970) • Ministry of Entrepreneur Development (1995) • Bumiputera Commercial and Industrial Community (BCIC) (2001) • • • THAILAND • SME Bank • National Innovation Agency (NIA) • Thailand Commission for Higher Education (CHE) • Thailand Research Fund (TRF) Note: These are not exhaustive lists of country initiatives. SINGAPORE Economic Development Board SPRING (Standards, Productivity and Innovation for Growth) ERC (Entrepreneur’s Resource Centre) ACE (Action Community for Entrepreneurs) Entrepreneurial Talent Development Fund Vietnam • “Doi Moi” (Renovation Policy) • Green Summer Campaign Program

Southeast Countries and Sample HIEs Country HIEs Malaysia Limkokwing University Universiti Teknologi Mara (Ui. TM) Universiti Tenaga Nasional (UNITEN) University Tun Abdul Razak (UNITAR) Singapore Management University (SMU) Temasek Polytechnic (TP) Thailand Assumption University (AU) Bangkok University (BU) Khon Kaen University (KKU) Mahasarakham Univeristy (MSU) Mahidol University (MU) Naresuan Universtiy (NU) Thammasat University (TU) Vietnam Binh Duong University (BDU) Hong Bong University (HBU) Vietnam National University (VNU)

Malaysia: Common and Unique HEI Entrepreneur Development Features University Common Features Unique Features n n Limkokwing University College of Creative Technology (Private) n n n Universiti Teknologi Mara (Ui. TM-State) n n Top-down strategy Entrepreneurship Curriculum n n n Universiti Tenaga Nasional (UNITEN-Private) n n Universiti Tun Abdul Razak (UNITAR-Private) International Entrepreneurship Educators Conference September 2006 n n Recognized as Malaysia’s ‘PR Agency’ Inspirational faculty, environment/infrastructure Problem-finding, problem-solving embedded in courses Interdisciplinary projects Industry-within-University Campus B. B. (Hons) in Entrepreneurship Recognized as on of Malaysia’s key Center for Entrepreneurship training and education Malaysia Entrepreneur Development Centre (MEDEC) Ph. D. in Entrepreneurship (2006) Journal of International Business and Entrepreneurship (12 th year in print) Fundamentals of Entrepreneurship, (2004) (Authored by the Ui. TM Entrepreneurship Study Group) Campus Event Kiosks SIFE Ui. TM Entrepreneur Club Shadowing in Entrepreneurship Field Studies I and II course Campus Event Kiosks SIFE UNITEN Entrepreneur Club Malaysia’s first ‘virtual’ university Entrepreneur Development curriculum offered through the Faculty of Humanities and Social Sciences Malaysia

Singapore: Common and Unique HEI Entrepreneur Development Features University Common Features Unique Features n Singapore Management University (SMU) n n n Entrepreneurship courses Engagement in Competitions Temasek Polytechnic n n n International Entrepreneurship Educators Conference September 2006 Home to Singapore’s designated national expert of Entrepreneurship (Assoc. Prof. Tan Wee Liang) Diversity of entrepreneur development courses (e. g. social entrepreneurship) UOB-SME Entrepreneurship Alliance Centre Entrepreneurship Working Paper Series Diploma in Entrepreneurship Centre Interdisciplinary projects Campus Karts and Shops Singapore

Thailand: Common and Unique HEI Entrepreneur Development Features State University Common Features n Khon Kaen University (KKU) n n Mahasarakham University (MSU) Mahidol University (MU) Naresuan University (NU) Unique Features n n Top-down strategy Business curriculum University Business Incubators Provide Training and Seminars Commercialization of scientific research projects Thammasat University (TU) n n n International Entrepreneurship Educators Conference September 2006 Provision of seed funding Venture creations focus on computer and software innovations Venture creations focus on communication arts and fine arts innovations Venture creations focus on pharmaceutical and cosmetic innovations Venture creations focus on service businesses B. B. A. in HR and Organization Management with concentration in New Venture and Entrepreneurship Business Plan Competition Thailand

Thailand: Common and Unique HEI Entrepreneur Development Features Private University Common Features Unique Features n Assumption University n n Business curriculum ‘Dummy’ trading firm n n Bangkok University n International Entrepreneurship Educators Conference September 2006 Entrepreneurship course requirement for all business students Innovation, Creativity and Enterprise Centre (ICE) Thailand’s first undergraduate program in Entrepreneurship Master in SME Thailand

Vietnam: Common and Unique HEI Entrepreneur Development Features University Common Features Binh Duong University (BDU) – (Private) Hong Bang University (HBU) – (Private) Unique Features n n n CMS on-campus computer company (assembling and marketing) Business Curriculum Green Summer Campaign Projects Vietnam National University (VNU) (State – International Program) International Entrepreneurship Educators Conference September 2006 n n First State university international program Greater encouragement of nontraditional Green Summer Projects Vietnam

Summary of ‘Good’ Practices Outcome Category Entrepreneurial behaviors, attitudes and skills developed Empathy with the life-world entrepreneur Higher Education Institution University Teknologi Mara (Ui. TM) Mahasarakham University (MSU) Naresuan University (NU) University Tenaga Nasional (UNITEN) Understanding the processes of venture creation Limkokwing University Universiti Tun Abdul Razak (UNITAR) Temasek Polytechnic (TP) Mahidol University (MU) Bangkok University International College (BUIC) Thammasat University (TU) Generic entrepreneurship competencies developed Khon Kaen University (KKU) Key entrepreneurial values inculcated Motivated toward an entrepreneurial career Key minimum business how-to’s Effective management of stakeholder relationships Assumption University (AU) Binh Duong University (BDU) Hong Bang University (HBU) Vietnam National University (IU-VNU) Singapore Management University (SMU) International Entrepreneurship Educators Conference September 2006

Mapping of HEIs in Southeast Asia Full TU Facilitating Opportunities For Actual Entrepreneurial Practice Temasek SMU Limkokwing University Ui. TM MSU NU KU MU UNITEN UNITAR BDU VNU BU AU HBU Limited Institution-wide Entrepreneurship Embeddedness International Entrepreneurship Educators Conference September 2006 Wide

Future Challenges n n n Legitimizing entrepreneurship as an academic discipline Qualifying faculty Systematically measuring entrepreneurship initiative outcomes