2f69ae324b1839db0ef4e4d19dce6d4a.ppt
- Количество слайдов: 24
Electronic Commerce Software Chapter 9 Bridgette Batten Susan Harper
Objectives l l l Finding and evaluating Web hosting services Basic functions Advanced functions Software for small and midsize businesses Software for midsize to large businesses Software for large businesses that have existing information technology infrastructure
Web Methods l l Software that uses XML Used for B 2 B Electronic Commerce Over 1200 installations Facilitates exchange of information between companies
WEB HOSTING ALTERNATIVES l Self-hosting – – l Run servers in-house Used by larger companies Third party hosting – – AKA: commerce service providers; managed service providers (MSPs), application service providers (ASPs), Internet Service Providers (ISPs) Smaller to mid-size companies
Third party hosting options l Shared hosting- the client’s Web site is on a server l Dedicated hosting- the service provider makes a l Co-location service- service provider rents a that hosts other Web sites simultaneously and is operated by the service provider at its location. Web server available to the client, but the client does not share the server with other clients of the service provider. physical space to the client to install its own server hardware.
The List
BASIC FUNCTIONS OF ECOMMERCE SOFTWARE l Catalog Display – Catalog – Static Catalog – Dynamic Catalog
Small e. Commerce Site
Shopping Cart l Forms-based shopping – l Shopping Carts are a standard – l problems, because confusing and error prone Keeps tract of items, very easy to use Information must be stored for shopper to retrieve – Create and Store cookies
Transaction Processing l Occurs when the shopper proceeds to the virtual checkout counter by clicking a checkout button. Then the e. Commerce software performs calculations- discounts, tax, shipping costs. The customers Web browser software and the seller’s Web server software both switch into a secure state of communication.
ADVANCED FUNCTIONS OF ECOMMERCE SOFTWARE l Middleware – l Type of software that connections ecommerce software and existing accounting system Examples – BEA Systems, Broadvision, Digital River
Enterprise Application Integration and Databases l l l l l Application software Application server Business logic Application integration Page-based systems Component-based application system Database manager Distribution information systems Distribution database systems Open Source
My. SQL- open source software that can be downloaded and used at no cost
Web Services l l l What Web Services Can Do How Web Services Work SOAP, UDDI, and WSDL – – – l Simple Object Access Protocol Universal Description, Discovery, and Integration Web Services Description Language The Future of Web Services
Integration with ERP Systems
ECOMMERCE SOFTWARE FOR SMALL AND MIDSIZE COMPANIES l Basic Commerce Service Providers l Mall-Style Commerce Service Providers – – Yahoo! Store Bigstep l Data mining-looking for hidden patterns in data
Estimated Operating Expenses for a Small Web Business l Operating Costs Initial site setup fee – Annual maintenance fee – Domain name registration – Scanner for photo conversion – Photo editing software – HTML and site design help – Merchant credit card setup fee Total First-Year Cost – Cost Estimate $200 1200 70 300 100 400 200 $2470
ECOMMERCE SOFTWARE FOR MIDSIZE TO LARGE BUSINESSES l Web Site Development Tools – – l Microsoft Front. Page Macromedia Dreamweaver 3 midrange electronic commerce systems – – – Intershop Enfinity IBM Web. Sphere Commerce Professional Edition Microsoft Commerce Server 2002
ELECTRONIC COMMERCE SOFTWARE FOR LARGE BUSINESSES l l Need to handle higher transaction loads Need dedicated software applications to handle specific elements of their online businesses Telltale sign is price, also extensive support for b 2 b commerce Enterprise-class software
Enterprise-Class Electronic Commerce Software
Customer Relationship Management Software l Obtain data from operations software that conducts activities such as sales automation, customer service center operations, and marketing campaigns. l Examples – – Siebel Systems Oracles CRM
Supply Chain Management Software & Content Management Software l Helps companies to coordinate planning and operations with their partners in the industry supply chains. l Helps companies control the large amounts of text, graphics, and media files.
Knowledge Management l Includes tools that read electronic documents, scanned paper documents, email messages, and Web pages. l IBM Lotus Discovery Server Microsoft Share. Point Technologies l – Total cost $50, 000 to $1 million or more
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