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e-STREET KIC Inno. Energy – Pitch workshop Eindhoven 19 -6 -2014 Philip Van Houtte e-STREET KIC Inno. Energy – Pitch workshop Eindhoven 19 -6 -2014 Philip Van Houtte Frank Daems Operating trusted ‘smart mobility solutions’ for everyday commutes

The problem • Pollution and CO 2 in Mega Cities • Electric drive not The problem • Pollution and CO 2 in Mega Cities • Electric drive not yet accepted: – Range anxiety – No charging facility in front of your home – Mega investment costs: Strictly Confidential 2

The solution: e-Street • Retrofit every street in an e-street • Park and charge The solution: e-Street • Retrofit every street in an e-street • Park and charge your car in front of your home, pay automatically • Drive full electric in everyday commutes. • At a 16% of actual infrastructure cost • SMART PARKING SERVICE: EARLY ROI Strictly Confidential 3

E-street • Development, deployment and operation of an innovative urban charging network for full E-street • Development, deployment and operation of an innovative urban charging network for full Electric and plug in Hybrid cars • Complemented with a fully automated parking service with information, registration and payment services, enabling early ROI opportunities. Strictly Confidential 4

Entrepreneurs • ir. Frank Daems – Initiator , Business consultant, System architect – Background: Entrepreneurs • ir. Frank Daems – Initiator , Business consultant, System architect – Background: Digital media, Internet services, Electronic payment, Telematics, Roadpricing, Mobility, Electric drive, telecommunication, Security, Privacy… – International R&D mgt. , Innovation mgt. , product mgt. , Bus dev , … – Owner of >15 world wide patents in several technology domains – Proven track record in successful launches of first of a kind product-market combinations • ir. Philip Van Houtte – – Founder , owner Magic. View Background: Digital TV, Telematics, Roadpricing & mobility, telematics services , …. CEO, CTO and COO functions Strictly Confidential 5

Scientific basis ‘EV city’ Kic project 11/2012: “ 10 A covers about 80% of Scientific basis ‘EV city’ Kic project 11/2012: “ 10 A covers about 80% of all drives in full electric mode” ‘EV city’ Kic project 11/2012: “Transferring up to 70 % of all city vehicles towards full electric, does not require any additional energy generation , nor distribution infrastructure” Src: Policy options for electric vehicle charging infrastructure in C 40 cities | R. Philip & A. Wiederer Strictly Confidential 6

Technology fits the market need EV City conclusion: 16 A will do the job Technology fits the market need EV City conclusion: 16 A will do the job 16 % of actual cost! New street infrastructure Strictly Confidential Retro-fit infrastructure 7

Technology fits the market need Smart Charging Charge in front of your home in Technology fits the market need Smart Charging Charge in front of your home in an urban environment Priority settings Balancing load for local energy generation Conditioning your car in winter and summer Conditioning of your battery: Lifetime *2 Smart payment Billing server available Payment methodology developed Strictly Confidential Smart parking Reserve a charging point (parking) Charge (park) and pay automatically Be navigated, depending on city traffic condition 8

Market (cars) Market chasm Early promise Strictly Confidential Unmet expectations Getting confidence City fleets: Market (cars) Market chasm Early promise Strictly Confidential Unmet expectations Getting confidence City fleets: Early volume markets Mass Urban living: high volume markets 9

Market (infrastructure) t smar rk y pa it c ing ly : ear ra Market (infrastructure) t smar rk y pa it c ing ly : ear ra RO f on in I Market chasm Early promise Strictly Confidential Unmet expectations Getting confidence City fleets: Early volume markets Mass Urban living: high volume markets 10

Status • • • Lab Proto available- back end infra 80% (except energy mgt) Status • • • Lab Proto available- back end infra 80% (except energy mgt) Proven smart parking app (Sensor city Assen) Kic Inno Energy project ‘EV city’ as a scientific basis Business assessment done for Ghent@ Bridee Vlerick Nov 2012 Co-operations-suppliers in place: – VITO-KU Leuven-PNV-Infrax • Strategic alliances in place: – Kic EIT, Sensor city Assen, Olympus • Magic. View as an incubator: – – • Availability of technology, Operational end to end system China R&D and production presence, Large synergy with its ‘MONAL’ product and market: parking services. First positive reactions from market: – Infrax, some communities Strictly Confidential 11

Finance • Service delivery: – Smart Parking – Charging service 2015 2016 2017 2018 Finance • Service delivery: – Smart Parking – Charging service 2015 2016 2017 2018 City prototype 1 km 3 km` 10 km Kic Subsidy Grants (300 KEUR) 3000 K EUR ` 2019 100 km 10000 K EUR Revenue >100 M EUR Strictly Confidential 12

Conclusion • e-Street will bridge the market chasm for urban electric drive. – Early Conclusion • e-Street will bridge the market chasm for urban electric drive. – Early ROI –smart parking services – A very cost effective urban charging infrastructure – Advanced charging technology E-street contact : • Frank Daems • GSM +32 484 464 550 • E-mail frank. daems@telenet. be Strictly Confidential 13

 • Back ups Strictly Confidential 14 • Back ups Strictly Confidential 14

G-REEP –CAR interface • Mode 2 – Use existing Home charger • G-REEP tag G-REEP –CAR interface • Mode 2 – Use existing Home charger • G-REEP tag in car – – – Automated mutual authentication Automated payment Automated parking guidance Anti theft Smart phone interface via back end server 16 -20% of traditional cost Strictly Confidential 15

e-Street: Service based system architecture Localisation and parking Payment Reservation Energy and distribution mgt e-Street: Service based system architecture Localisation and parking Payment Reservation Energy and distribution mgt Third party …. Metering Safety and security …. E- Street Integrated system and data handling G-Reep 1 Strictly Confidential G-Reep 2 …. G-Reep n 16

Project proposal • Business feasibility study • With international partners – – Edel. WISE Project proposal • Business feasibility study • With international partners – – Edel. WISE BVBA (B) PNV (B) VITO (B) Infrax (B) • Aiming at dedicated JV construction: -Street company Strictly Confidential e 17

External Partners and Suppliers • e. Cloud. Company: – Complementary product offering • Lease External Partners and Suppliers • e. Cloud. Company: – Complementary product offering • Lease adapter • Charging infra for private parkings (employer) – Complementary service offering • Seamless roaming- – Supplier of the G-REEP connector • Magic. View: supplier of the S-PARK service and back end infra Strictly Confidential 18

Roadmap Product Proprietary Service Authentication. Payment Reservation. Guided parking Local energy mgt EV data Roadmap Product Proprietary Service Authentication. Payment Reservation. Guided parking Local energy mgt EV data smart mgt Parking (By MV) Strictly Confidential 19

Rotterdam S-Park System • Or the driver can adopt a full telematics services box Rotterdam S-Park System • Or the driver can adopt a full telematics services box that offers him S-Park and a lot of other servies. • Mobile services router links tags with internet and back end server • Or the driver has a very cheap tag for the basic S-Park services • Tags will guide the car entering the street to the right spot (Indoor and outdoor) • Tags know if a car has parked • Tags have no defined function and can execute other services. Strictly Confidential • Tags have a 5 year life time and can be sticked to the pavement or in an in door parking spot 20