Driving Information-Led Transformation With Information Agenda Himanshu Desai

Driving Information-Led Transformation With Information Agenda Himanshu Desai Director, Market Management, IBM Corporation October 1, 2009 • Johannesburg, South Africa

How Do You Get Started On An Information-led Transformation? Information Agenda; BAO Strategy Services Plan an information agenda Establish a flexible information platform IOD Software & Solutions; Information Infrastructure Apply business analytics to optimize decisions BI/Performance Management; Advanced Analytic & Optimization Services

Smarter Business Outcomes With Information Agenda Establish end-to-end vision & business-driven value Align people, process, & information Accelerate projects for short & long-term ROI Architect an extensible information infrastructure

Smarter Business Outcomes With Information Agenda Strategy, Roadmaps: Information Agenda Guides, Workshops, Accelerators, Roadmaps…

Information Agenda Guide For Government Strategic Imperatives The key focus areas for a specific industry that are critical to improving overall business performance Core Management Processes The underlying processes that are prevalent across all areas of the company in every industry and must be managed for improved business performance Business Objectives The processes and activities that can be optimized through more effective use of information in support of the strategic imperatives

Information Agenda Guide For Government Built from extensive IT project experience with IBM customers worldwide

Information Agenda Guide For Government Business Optimization Balance Risks, Security & Compliance

State of California Franchise Tax Board Increasing tax revenues while providing on demand services Challenge Taxpayers wanted non-filers to comply with the tax laws Taxpayers wanted less governmental intrusion in their lives Current automated systems had technical limitations. Solution 4 TB data warehouse, based on IBM DB 2 UDB Enterprise Extended Edition for AIX, is loaded and updated using IBM Info. Sphere Quality. Stage for data cleansing The Integrated Non-Filer Compliance (INC) system now organizes data for more efficient management of information and measures its effectiveness to ensure the Program meets stakeholders' expectations Benefits INC Project has generated an additional $126 M in annual revenue Expanded self-service options to the Internet providing greater information to citizens Compared to the prior legacy system, the INC system reduces unnecessary taxpayer contacts by over 55, 000 annually and identifies and contacts more than 100, 000 additional non-filers annually.

Information Agenda Guide for Government Business Optimization Manage Costs & Reduce Operating Expenses

Puerto Rico Treasury Dept. Reducing costs for managing rapid data growth Challenge • Data intake was increasing 300% annually • Storage Costs were getting out of control • Application performance was being degraded by the processing the increasing amounts of data Solution Benefits ü Saved $2 Million in storage and CPU costs by moving data off of the primary processing environment ü Allowed the Treasury Dept. to continually archive data to deal with the 300% annual increases ü Reduced the batch processing windows for payroll and financial reporting, allowing critical deadlines to be met. IBM Optim Data Growth Solution • Reduce Costs associated with Data Growth • Improve performance of overworked production applications • Store data in an immutable format for audit and discovery purposes 10

Information Agenda Guide For Government Business Optimization Citizen-Centric Experience

Center For Work And Income (CWI) Single view of citizen to improve service & reduce costs Challenge • Multiple repositories for citizens data • Inaccurate and incomplete view of the citizens relationship • Inability to understand the full ‘value’ of the citizen • Difficult to determine the correct services based on inaccurate citizen data • Inconsistent citizen service across channels • Difficult to interact with channel partners and enrich citizen data Solution • Launched a master data management initiative for “Single View of Citizen” using IBM MDM Server • Leveraging service oriented architecture (SOA) principles, information from a central citizen hub can be accessed by employees serving citizens as well as by Citizens over the web Business Benefits • Provides current, accurate and complete citizen data to all systems and channels • Manages the complete 360 degree view of the citizen leading to improved customer satisfaction when working with CWI employees • Capable of being the system of record – full transaction processing and business logic capabilities • Enables new citizen centric strategies such as life and other event oriented actions

Information-Led Transformation With Information Agenda Strategy, Roadmaps - Information Intensive Projects Raise maturity of information usage over time Develop an adoption roadmap for the organization Connect the roadmap to a reference architecture

Information Maturity Progress Roadmap - Example CWI “Adaptive Business Performance” “Information-Enabled Business Innovation” 2007 -2008 Business Value “Citizen” Hub leveraging Info. Sphere Master Data Management “Information In Business Context” “Basic Information Interaction” Pre-2007 Siebel, Oracle on Data “Focus And Reporting” Information to Enable Innovation Information as a Strategic Asset Information to Manage the Business Data to Run the Business Information Management Evolution Information as a Competitive Differentiator

Information-Led Transformation With Information Agenda Define and Govern Information Governance & Foundation Tools Information Analyzer & Workbench § Requires a mission-specific, crossenterprise corporate organization for collaborative policymaking § Defines policies and practices for managing critical information assets § Develops architecture practices and standards Business Glossary Data Architect § Monitors data quality § Ensures training and enabling of all affected staff § Establishes Competency Centers Metadata Workbench Fast. Track

Melbourne Health Improving patient care with foundation tools Challenge • Needed to compare information about individual treatment plans to identify improvements to drive positive overall patient outcomes Solution • An informatics model that integrates data across heterogeneous sources to drive collaboration among organizations and expansion to new research areas. Solution Components include: • IBM Info. Sphere Information Server, Foundation Tools, Federation Server • IBM Rational® Data Architect • IBM System x™ • IBM Global Business Services Business Benefits • Drove significant new insights into the diagnosis and treatment of illnesses • Increased statistical accuracy of research through a four-fold increase in sample sizes • IBM Solution enabled the organization to qualify for significant funding: • Won 17 million AUD in project grants • Won 2. 2 million AUD in research grants "IBM is a definite leader in heterogeneous data integration and complied with our requirements in all areas of privacy and security. “ –Naomi Rafael, Senior Database Administrator, Melbourne Health

Driving Smarter Business Outcomes with Information Management Portfolio Business Optimization Information Infrastructure

Information Accelerators Industry Specific Assets to Speed Deployment IBM Industry Accelerators: ü Industry data, process and service models ü Blueprints for business intelligence and performance management ü IBM and Business Partner solutions for performance management and enterprise content management Benefits: ü Reduce risk ü Achieve faster ROI ü Leverage proven best practice ü No need to reinvent the wheel

Getting Started Three Steps to Accelerate Your Information Agenda 1 Briefing 2 Roadmap Workshop 3 Solution Workshop Introduction Begin developing your agenda Architect and plan your first project Involves both IT and line-of-business representatives to develop recommendations that can have an impact on the business and are aligned with the organization’s strategic objectives