
049417a3da7b561fc2d9408aafb9b3a5.ppt
- Количество слайдов: 21
DCS-932/932 L Wireless N Day & Night Mjpeg Network Camera Sales guide D-Link Confidential
Agenda n. The Design n. The Market üPositioning Highlights ü Benefit to adopt this product n. Product Application Guidelines ü mydlink portal n Competitive Comparison & Analysis Main Competitors ü Key Comparison ü
THE DESIGN
The Design -1 DCS-932/932 L DCS-930 DCS-920
The Design -2 üVogue üSmall and fashion design case likes cigarette box üEmbedded üLight DCS-932/932 L antenna in weight
THE MARKET
DCS-932/932 L Positioning Highlights-1 n Why should we develop this model for the consumer product line: wants to have a low cost of entry-level indoor camera ü People wants to have a environment without Ethernet cable ü People wants to have Day & Night monitoring ü People wants to directly use the camera when they buy it
DCS-932/932 L Positioning Highlights-2 n What functions to meet user’s demand: ü Handicap of user operation ü Technology of wide area wireless connection ü One button for wireless connection (WPS) ü IR LED for dark environment monitoring ü Small ID design for beautiful a easy way to access camera from anywhere around the world via internet (DCS-932 L) ü Provide
DCS-932/932 L Brief introduction n Target market and user: ü Baby room for parents 24 H watching ü Security of supermarket and convenience store ü Kindergarten for remote watching ü Plaza in building viewing ü People who has a baby in house ü People who has pets in house ü People who has patient or the aged in house ü People who does not the IT background
Portfolio – Wireless MJPEG network camera DCS-932/932 L F e a t u r e DCS-930 1 1/5” CMOS sensor 2 MJPEG 3 1 1/5” CMOS sensor 2 MJPEG 4 3 Audio 5 4 Wireless N 6 5 WPS 7 6 Small ID design 8 Audio 1/5” CMOS sensor Wireless N WPS Small ID design Wireless N IR LEDs DCS-920 My-Dlink (DCS-932 L) 1 2 MJPEG 3 P r i c e 1/4” CMOS sensor Wireless G
DCS-932/932 L Brief introduction n Model Description: ü DCS-932/932 L is a substitute for DCS-910 and DCS-920 in the future, unlike a standard webcam, the DCS-932 is a complete system with a built-in CPU and web server that transmits high quality video images for security and surveillance. It also can be accessed remotely and controlled from any PC or notebook over the local network or through the Internet via a web browser. The simple installation and intuitive web-based interface offer easy integration with your Ethernet/Fast Ethernet or 802. 11 n wireless network. The four IR LEDs can let you see anything in dark environment. It is the entry level network cameras with mydlink portal(DCS-932 L). It offers a simple and easy solution to access your camera from anywhere around the world via internet.
DCS-932/932 L Brief introduction n. Selling Point: ü WPS support ü 802. 11 n wireless connectivity ü The Motion JPEG streams for remote monitoring ü Remote video monitoring and recording ü CMOS sensor ü IR LEDs for dark environment monitoring (5 meters) ü 0 lux CMOS sensor can capture video in low-light environments ü Send Snapshots to FTP or via E-mail ü UPn. P & DDNS support for network configure ü mydlink portal support (DCS-932 L)
DCS-932 L Brief introduction n. Improve user experiences (mydlink portal benefit home and SOHO) : ü Increase successful installation rate ü Decrease the steps of configuration ü Provide a easy way to access camera from anywhere around the world via internet
About Mydlink portal nmydlink portal offers a simple and easy solution to access your camera from anywhere around the world via internet. You can remotely monitor your home over the network using a standard web browser
Scenario Without mydlink
Without mydlink 1. Create a DDNS account 2. Configure DIR-300 DDNS settings 3. Find out DCS-932 L IP address 4. Configure DIR-300 firewall Port Forwarding settings 5. Browse via port number 11 Steps + 3 Steps + 2 Steps + 1 Steps = 20 Steps! !
Just one easy step! mydlink Enter the URL in your browser to view your IP camera
How does D-Link device work for mydlink ? Step 1: Step 2: Step 3: Add device to mydlink through Installation Wizard Log in mydlink website Remote view from mydlink
n. Main Competitors n. Key Comparison
Competitive Analysis Strength of DCS-932/932 L Features • Low cost • Small ID design • IR LEDs for Day & Night monitoring • mydlink portal support (DCS-932 L) Weakness of DCS-932/932 L • Without Mpeg 4 support D-Link DCS-932/932 L D-Link DCS-930/930 L Linksys WVC 80 N P r i c e
Key Comparison for DCS-932/932 L Brand D-Link DCS-932/932 L Linksys WVC 80 N Sensor Resolution VGA Image Sensor 1/5” CMOS Sensor N/A min. Illumination 1 lux@F 2. 8 N/A Supported Video Resolutions VGA (640 X 480) QVGA (320 X 240) QQVGA (160 x 120) Image Compression MJPEG MPEG 4 SP, MJPEG selectable IR LED Yes No Motion Detection Yes Network Connections Wireless N UPn. P (device detection) Yes MSRP $ 111 $139