Day of Education in Tourism February 25 th 2010 Grand Hotel Reykjavik Promoted by Icelandic Tourist Industry Association (SAF) Tito Livio Mongelli titoliviomongelli@gmail. com
Galileo. it - Training and Education in Tourism Companies What methods have proved successful in staff training and continous learning in tourism in Italy? Are companies that put emphasis on continous learning and training more successful and profitable? Tito Livio Mongelli, owner Galileo. it Tito Livio Mongelli titoliviomongelli@gmail. com
Some words about me Member of the Steering Committee of ESF Objective 3 for Italy (1994 -1999 program) Ex- member of the Permanent National Conference on Vocational Training nominated by the Ministry of Labour Coordinator of the Permanent Conference of European Experts created by the Ministry of E C Affairs (1999 – 2003) Ex- member of Italian “LEONARDO DA VINCI” Steering Group Ex- member of the Council of Managers of “JEUNE”, European Association of Young Employers of SMEs UEAPME Tito Livio Mongelli titoliviomongelli@gmail. com
Researcher and writer in the “OFFICIAL REPORT ON TOURISM”, Chapters on “New technologies for tourism” from the SIXTH REPORT since the FOURTEENTH REPORT Chapters on “vocational training for tourism” from the FIFTH REPORT since the ELEVENTH one Chapters on “social tourism” in the “OFFICIAL REPORT ON TOURISM” 2009 Tito Livio Mongelli titoliviomongelli@gmail. com
Our companies President of CONSORZIO LAVORO E AMBIENTE and CONSORZIO NUOVE OPPORTUNITÀ Sole Administrator of SISTEMI INNOVATIVI S. r. l. and of GALILEO. IT S. r. l. Our site www. galileo. it Tito Livio Mongelli titoliviomongelli@gmail. com
Our Customers Sistemi Innovativi is the official supplier of training of FIPE (Italian Federation of Pubs and Restaurants) Sistemi Innovativi prepare projects also for FEDERALBERGHI (Italian Federation of Hotel firms) Tito Livio Mongelli titoliviomongelli@gmail. com
Our Awards We were awarded by the European Label for Language training for PANGLOS system Our FTS (Flexible Training System) methodology was inserted in the Italian Best Practice Group Tito Livio Mongelli titoliviomongelli@gmail. com
What methods have proved successful in staff training and continous learning in tourism in Italy? Italian qualification system is very flexible Even too flexible You can be a cook: § Attending a five years secondary school § Attending a vocational training course § Simply working as a cook! Tito Livio Mongelli titoliviomongelli@gmail. com
What methods have proved successful in staff training and continous learning in tourism in Italy? You have three ways to be trained: § Education system § Vocational training system § Training on the job Therefore the Italian workers need a lot of continuous training to enhance their role and Italian firms must deliver training to be successful Tito Livio Mongelli titoliviomongelli@gmail. com
What methods have proved successful in staff training and continous learning in tourism in Italy? According to European and Italian rules every worker has to attend to some compulsory training: § § § Start up training Safety at work HACCP First aid Fire prevention Privacy…and so on according to the role Tito Livio Mongelli titoliviomongelli@gmail. com
What methods have proved successful in staff training and continous learning in tourism in Italy? Big companies deliver a lot of training SMEs deliver much less training Microenterprises usually are not involved in training Tito Livio Mongelli titoliviomongelli@gmail. com
What methods have proved successful in staff training and continous learning in tourism in Italy? To improve workers training we need: § Resources § Mix of obligations and stimulus § Mix of traditional and innovative methods § Results both for workers and firms Tito Livio Mongelli titoliviomongelli@gmail. com
What methods have proved successful in staff training and continous learning in tourism in Italy? Resources: § ESF § National public resources § Bilateral continuous training funds § Private funds Tito Livio Mongelli titoliviomongelli@gmail. com
What methods have proved successful in staff training and continous learning in tourism in Italy? Mix of obligations and stimulus § If compulsory training is too big there is no time for different kind of training § Offer free training § Offer courses that are including compulsory and not compulsory topics Tito Livio Mongelli titoliviomongelli@gmail. com
What methods have proved successful in staff training and continous learning in tourism in Italy? Mix of traditional and innovative methods § Seminars/workshops § Distance learning/internet based § Skype § Training on the job § Stages also abroad Tito Livio Mongelli titoliviomongelli@gmail. com
What methods have proved successful in staff training and continous learning in tourism in Italy? Results both for workers and firms § Better service § Better jobs § Employability § Win stronger competition Tito Livio Mongelli titoliviomongelli@gmail. com
What methods have proved successful in staff training and continous learning in tourism in Italy? The Italian recipe: § Tradition vs innovation § Tradition and innovation § Flexibility and self employment Tito Livio Mongelli titoliviomongelli@gmail. com
What methods have proved successful in staff training and continous learning in tourism in Italy? Tradition vs innovation Most of pubs, restaurants, beach resorts, discotheques, hotels, campings, travel agencies are micro enterprises and train all workers mainly with “training on the job” Tito Livio Mongelli titoliviomongelli@gmail. com
What methods have proved successful in staff training and continous learning in tourism in Italy? Tradition and innovation 4/5 stars hotels, big companies and franchising restaurants and hotels deliver a lot of training, innovative training and training on the job. Tito Livio Mongelli titoliviomongelli@gmail. com
What methods have proved successful in staff training and continous learning in tourism in Italy? Flexibility and self employment § The owners of tourism firms were usually workers in other companies § Big companies are more attractive for young workers than small companies except traditional restaurant Tito Livio Mongelli titoliviomongelli@gmail. com
What methods have proved successful in staff training and continous learning in tourism in Italy? Some solutions § Tourism is culture § Be proud of your traditions § “Pills” of training vs courses § Web 2. 0? ? ? § Self employability Tito Livio Mongelli titoliviomongelli@gmail. com
Are companies that put emphasis on continous learning and training more successful and profitable? Yes, they are: here some best practice Tito Livio Mongelli titoliviomongelli@gmail. com
Are companies that put emphasis on continous learning and training more successful and profitable? Best practice: § Consulenza e Formazione: short courses for bartenders § FIPE: a brand for tipical restaurants § Autogrill: a leader in speedway restaurants § Hotel Billia: how to motivate cooks Tito Livio Mongelli titoliviomongelli@gmail. com
Consulenza e Formazione: short courses for bartenders Bartenders usually have not attended a regular tourism school or vocational school Bartenders have no time to spend in training Tito Livio Mongelli titoliviomongelli@gmail. com
Consulenza e formazione delivers short courses Attractive topics: cocktails, starters, acrobatic cocktails and so on Tito Livio Mongelli titoliviomongelli@gmail. com
In 10 years thousands of workers trained in hundreds of courses of 5/10 lessons Immediate results for bartenders (tips) and pubs. Tito Livio Mongelli titoliviomongelli@gmail. com
FIPE: a brand for tipical restaurants Italy is the home made country of Slow Food movement There a lot of tipical restaurants but sometimes you can make a mistake Tito Livio Mongelli titoliviomongelli@gmail. com
FIPE: a brand for tipical restaurants FIPE promoted a brand to distinguish tipical restaurants Tito Livio Mongelli titoliviomongelli@gmail. com
FIPE: a brand for tipical restaurants A restaurant to be awarded by the “ristorante tipico” brand need appropriate menu and training Tito Livio Mongelli titoliviomongelli@gmail. com
Autogrill: a leader in speedway restaurants Autogrill is the inventor and leader in speedway restaurants Autogrill was Stateowned and now is private Autogrill train every year thousands of workers Tito Livio Mongelli titoliviomongelli@gmail. com
Autogrill: a leader in speedway restaurants Enhancement of careers is fundamental for workers motivation Every worker is involved in training Hundreds of workers are tutors of other workers in training on the job Tito Livio Mongelli titoliviomongelli@gmail. com
Hotel Billia: how to motivate cooks Tito Livio Mongelli titoliviomongelli@gmail. com
Hotel Billia: how to motivate cooks A successful experience The hotel history: § Luxury hotel since the beginning of last century (1907) § First Spring hotel than Casinò (only 4 casinò in Italy) Tito Livio Mongelli titoliviomongelli@gmail. com
Hotel Billia: how to motivate cooks A successful experience Now: § § § 250 rooms 180 workers 2 restaurants 4 pubs Banquet rooms Garden with pool Tito Livio Mongelli titoliviomongelli@gmail. com
Hotel Billia: how to motivate cooks A successful experience Situation before training: § Public ownership § Most of customers were customers of casinò § Little training and motivating interventions § New president Tito Livio Mongelli titoliviomongelli@gmail. com
Hotel Billia: how to motivate cooks A successful experience A plan to improve the service § Immediate results § Full involvement of Chefs § Bigger quality and variety Tito Livio Mongelli titoliviomongelli@gmail. com
Hotel Billia: how to motivate cooks A successful experience Flexibility: Chefs could choose the better schools, the better courses, the betters teachers Requests: every Chef must invent a new recipy as main result of his/her training Tito Livio Mongelli titoliviomongelli@gmail. com
Hotel Billia: how to motivate cooks A successful experience After the training: a meeting to present the new recipes Anonymous evaluations Little changes in recipes Tito Livio Mongelli titoliviomongelli@gmail. com
Hotel Billia: how to motivate cooks A successful experience New recipes were inserted in the official menu Very successful evening !!! Tito Livio Mongelli titoliviomongelli@gmail. com
Hotel Billia: how to motivate cooks A successful experience Public presentation of the new menu to regional authorities and Michelin Star Chefs of Piemonte and Valle d’Aosta Very successful evening !!! Tito Livio Mongelli titoliviomongelli@gmail. com
Hotel Billia: how to motivate cooks A successful experience Later: § Chefs and other workers are going on producing new ideas and new proposals First success started a virtuous process Tito Livio Mongelli titoliviomongelli@gmail. com
Successful factors Full involvement of workers (free choice of topics, courses and teachers) Excellent quality of training Immediate application and valorization of results Tito Livio Mongelli titoliviomongelli@gmail. com
Hotel Billia: how to motivate cooks A successful experience Valle d’Aosta Region inserted this experience in the best practice book of ESF in Italy Some ESF experts visited Hotel Billia to see the results Tito Livio Mongelli titoliviomongelli@gmail. com
Last but not least The motivation to work better is strongly tied to the self knowledge of a continuous improvement in our professionalism and skills THANK YOU FOR YOUR ATTENTION Tito Livio Mongelli Mobile phone: +393358419377 Tito Livio Mongelli titoliviomongelli@gmail. com
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